A unique identifier for each record in the Customer Journey Stage Activities table. This ID is typically system-generated and used as the primary key.

Specifies the type or classification of the stage activity within the customer journey. This is used to distinguish between different activity categories, such as email, call, or event.

The system-wide globally unique identifier associated with the activity record, used for cross-vault reference and integration consistency.

A system-generated URL or reference link to the activity record, which can be used to view or access the record within the Vault interface.

The user-friendly name of the customer journey stage activity, often used in reports, dashboards, and user interfaces.

Represents the current workflow status of the stage activity, such as Draft, In Review, or Approved. This is useful for tracking progress through review and approval cycles.

The username or identifier of the user who initially created the record. This is used for auditing and accountability purposes.

The timestamp indicating when the stage activity record was originally created in the system.

The username or identifier of the last user who updated the record. This is used to track responsibility for the most recent change.

The timestamp indicating the last time this record was modified. Important for version control and audit tracking.

Indicates the communication or engagement channel used in the stage activity, such as Email, Call, Webinar, or In-Person.

A comma-separated list of document IDs representing email content fragments stored in Vault. These fragments can be reused across templates.

The Vault document ID of the email template associated with the stage activity. This template provides the structure and branding for outbound communications.

An identifier used by external systems to reference the stage activity. This is typically mapped from a Customer Relationship Management (CRM) or marketing automation platform.

Describes the primary goal or intent of the activity, such as educating the customer, promoting a product, or collecting feedback.

A numeric value indicating the order in which this activity should occur within the customer journey stage. Lower values are executed earlier.

The identifier of the Vault environment where this activity is stored. This is useful for multi-vault operations and integrations.

An identifier from a legacy CRM system, retained for historical reference or data migration purposes.

The name or identifier of the Closed Loop Marketing presentation linked to the activity, if applicable. This supports tracking of digital detailing content.

A reference to the specific customer journey stage to which this activity belongs. This links the activity to a larger strategic campaign or path.

The associated event record, if the activity is tied to a live or scheduled event such as a webinar, conference, or HCP meeting.

Specifies the key message or primary content being delivered during the activity, often linked to a product, campaign, or compliance goal.