Competitors
Stores structured data on competitor organizations, including company profiles, product lines, market segmentation, and positioning intelligence relevant to strategic planning.
Columns
| Name | Type | ReadOnly | Description |
| ID [KEY] | String | True |
System-generated unique identifier for the competitor record within the Veeva Vault environment. |
| Competitor Type | String | True |
Specifies the classification of the competitor, based on predefined business object types defined in Vault (object_type__v). |
| Global ID | String | True |
Globally unique identifier automatically assigned by Vault to distinguish this record across environments and integrations (global_id__sys). |
| Link | String | False |
Direct system-generated link to the competitor record within the Vault platform, used for navigation or referencing (link__sys). |
| Name | String | False |
The official or commonly recognized name of the competitor entity (name__v). |
| Status | String | False |
Indicates the current state of the competitor record, such as Active, Inactive, or Archived, based on the Vault lifecycle (status__v). |
| Created By | String | True |
Username or user ID of the individual who originally created the competitor record in Vault (created_by__v). |
| Created Date | Datetime | True |
Timestamp indicating when the competitor record was initially created in the Vault system (created_date__v). |
| Last Modified By | String | True |
Username or user ID of the individual who most recently updated the competitor record (modified_by__v). |
| Last Modified Date | Datetime | True |
Date and time of the last update made to the competitor record (modified_date__v). |
| Country | String | False |
Country associated with the competitor's primary location or business registration (country__v). |
| External ID | String | False |
External reference identifier used to link this record with external systems or data sources (external_id__v). |
| Mobile ID | String | False |
Unique identifier used to track the competitor record when accessed or managed via mobile applications (mobile_id__v). |
| Parent Company | String | False |
Name or identifier of the parent organization to which this competitor entity belongs (parent_company__v). |
| Website | String | False |
URL of the competitor's official website or online presence, if available (website__v). |