MCCyclePlanTargets
Details the accounts or individuals targeted in a multichannel cycle plan.
Columns
| Name | Type | ReadOnly | Description |
| ID [KEY] | String | True |
A unique identifier for the cycle plan target record, serving as the primary key for this specific entry within the system. |
| MC Cycle Plan Target Type | String | True |
The classification or type of the marketing communication (MC) cycle plan target, which helps categorize the type of target (for example, channel, product, or region). |
| Global ID | String | True |
A globally unique identifier for the cycle plan target, ensuring consistency and integration across multiple systems. |
| Link | String | False |
A URL or hyperlink related to the cycle plan target, providing access to external resources or documentation tied to this target. |
| Cycle Plan Target | String | True |
The name or title of the cycle plan target, providing an easily identifiable label for this target within the cycle plan structure. |
| Status | String | False |
The current status of the cycle plan target, such as active, completed, or pending, reflecting its lifecycle within the campaign. |
| Created By | String | True |
The individual or system that created this cycle plan target record, ensuring accountability and traceability. |
| Created Date | Datetime | True |
The timestamp when the cycle plan target was created, used for tracking the creation timeline of the record. |
| Last Modified By | String | True |
The individual or system that last modified this cycle plan target record, providing transparency regarding recent changes. |
| Last Modified Date | Datetime | True |
The timestamp when the cycle plan target was last modified, ensuring the most recent changes are recorded. |
| Channel Attainment | Double | False |
The percentage of the channel's goal that has been achieved, indicating the channel's progress in meeting its target. |
| Channel Interactions Actual | Double | False |
The actual number of interactions completed within the cycle plan target, representing real engagement levels in the specified channel. |
| Channel Interactions Earned | Double | False |
The number of interactions that have been earned based on activities or engagement in the campaign, reflecting success in reaching target milestones. |
| Channel Interactions Goal | Double | False |
The target number of interactions set for the channel, used to measure performance and success against the expected engagement. |
| Channel Interactions Max | Double | False |
The maximum number of interactions allowed or expected within the channel, indicating the upper limit of achievable interactions. |
| Channel Interactions Remaining | Double | False |
The number of interactions still needed to reach the target goal within the channel, showing how many more interactions are required. |
| Channel Status | String | False |
The current status of the channel's activities, such as active, completed, or in progress, showing the operational state of the marketing effort. |
| External ID | String | False |
An external identifier linked to the cycle plan target, typically used for integration with external systems or referencing in other platforms. |
| Goals Edited | Bool | False |
A boolean flag indicating whether the goals for the cycle plan target have been edited or updated after the initial creation. |
| Last Calculated | Datetime | False |
The timestamp of the last time the cycle plan target's metrics and performance data were calculated or reviewed. |
| Master Align Id | String | False |
An identifier linking the cycle plan target to its master align plan, ensuring it is aligned with the overarching marketing strategy. |
| Product Attainment | Double | False |
The percentage of the product's goal achieved within the cycle plan target, indicating how well the product-specific objectives are being met. |
| Product Interactions Earned | Double | False |
The number of interactions earned for the product, reflecting product-specific engagement and how it has contributed to the overall cycle plan target. |
| Product Interactions Goal | Double | False |
The target number of interactions set for the product, used to evaluate its performance in meeting the engagement expectations. |
| Product Status | String | False |
The current status of the product within the cycle plan target, such as active, completed, or on hold, reflecting its progress. |
| MC Cycle Plan Target Status | String | False |
The status of the cycle plan target, showing whether it is active, completed, delayed, or in another stage of the cycle plan's lifecycle. |
| Team Channel Attainment | Double | False |
The percentage of the team's channel goal that has been achieved, indicating the team's performance in reaching their targets. |
| Team Channel Interactions Actual | Double | False |
The actual number of interactions completed by the team within the channel, reflecting their engagement efforts in the campaign. |
| Team Channel Interactions Earned | Double | False |
The number of interactions earned by the team, showing their contribution to reaching the target in the marketing campaign. |
| Team Channel Interactions Goal | Double | False |
The target number of interactions set for the team within the channel, used to measure their success in achieving the set goals. |
| Team Channel Interactions Max | Double | False |
The maximum possible interactions allowed for the team within the channel, representing the highest achievable interactions. |
| Team Channel Interactions Remaining | Double | False |
The number of interactions still required for the team to meet their goal within the channel, indicating the remaining effort needed. |
| Team Channel Status | String | False |
The current status of the team's channel activities, such as active, completed, or paused, reflecting their current state in the campaign. |
| Team Product Attainment | Double | False |
The percentage of the product goal achieved by the team, indicating how successfully the team is meeting their product-related targets. |
| Team Product Interactions Earned | Double | False |
The number of interactions earned by the team for the product, reflecting their engagement and success in the product's campaign. |
| Team Product Interactions Goal | Double | False |
The target number of interactions set for the product by the team, used to evaluate their success in achieving the product engagement goal. |
| Team Product Status | String | False |
The current status of the team's product-related activities, such as active, completed, or pending, reflecting their progress in the campaign. |
| Veeva External ID | String | False |
A unique identifier from the Veeva Vault system that associates this cycle plan target record with corresponding data in the Veeva platform. |
| Child Account | String | False |
The identifier of the child account related to this cycle plan target, linking it to the account structure for further segmentation. |
| Cycle Plan | String | False |
The name or identifier of the cycle plan associated with this target, providing context for the target within the broader campaign. |
| Location | String | False |
The geographic location or market associated with the cycle plan target, helping contextualize the target's goals within specific regions. |
| Target | String | False |
The specific target of the cycle plan, such as a sales goal or interaction target, providing a clear focus for the marketing efforts. |
| Furigana | String | True |
The furigana (phonetic reading) associated with the cycle plan target, typically used in Japanese to help with pronunciation and understanding. |
| Parent Child Name | String | True |
The name of the parent-child relationship for this cycle plan target, typically used in account structures or product hierarchies. |
| Legacy CRM Id | String | False |
The identifier from the legacy CRM system, used to link the cycle plan target to previous records in older CRM systems before migration. |