A unique identifier for the record, which serves as the primary key to reference this cycle plan product in the system.

The classification or type of the marketing communication (MC) cycle plan product, specifying the category or nature of the product involved in the cycle.

A globally unique identifier used for the consistent identification of the cycle plan product across various systems and platforms.

A URL or hyperlink associated with the cycle plan product, providing direct access to additional details or resources related to the product.

The name of the cycle plan product, used to identify and reference the specific product involved in the marketing cycle plan.

The current status of the cycle plan product, indicating whether the product is active, inactive, or in another phase of its lifecycle.

The identifier or name of the individual or system that created the cycle plan product record, providing traceability for record creation.

The timestamp when the cycle plan product record was created, allowing users to track the lifecycle and age of the record.

The identifier or name of the individual who last modified or updated the cycle plan product record, ensuring accountability for changes.

The timestamp of the most recent modification made to the cycle plan product record, reflecting the latest update to the data.

The updated or adjusted activity goal for the cycle plan product, reflecting any changes made to the originally set target or objective.

The priority level assigned to the product in the cycle plan, determining the product's importance or order of focus during the campaign.

An identifier from an external system that is used to reference the cycle plan product, facilitating cross-system data integration.

The date of the most recent activity related to the product in the cycle plan, providing insights into when the product was last engaged.

The exact timestamp of the most recent activity related to the product in the cycle plan, providing precise tracking of the product's engagement.

The timestamp when the cycle plan product data was last calculated or updated, providing a reference for when performance metrics were last reviewed.

The identifier linking this cycle plan product to a master alignment record, ensuring consistency across related marketing efforts.

The target activity goal set for the cycle plan product, used to measure how much activity is required to achieve the product's objectives.

The maximum allowable or expected activity for the cycle plan product, setting an upper limit for the activity goal.

The remaining amount of activity required to meet the set goal or target for the product in the cycle plan.

The actual amount of activity carried out for the product in the cycle plan, providing a real-time measurement of progress.

The percentage of the activity goal achieved for the cycle plan product, calculated by comparing actual activity with the set goal.

The actual number of interactions (for example, clicks or responses) that have occurred for the product in the cycle plan, representing user engagement.

The number of interactions earned through the cycle plan product, indicating how well the product met its interaction objectives.

The target number of interactions set for the product in the cycle plan, used to evaluate its effectiveness in reaching users.

The status of the cycle plan product, indicating whether it is active, inactive, or in another phase of the campaign.

The updated activity goal set for the team managing the cycle plan product, reflecting any changes made to the original targets.

The date of the most recent activity performed by the team for the product within the cycle plan, showing the latest team engagement.

The exact timestamp of the most recent activity by the team for the product in the cycle plan, providing precise tracking.

The target activity goal set for the team, used to measure how much activity the team needs to complete for the product in the cycle plan.

The maximum allowable or expected activity for the team regarding the product in the cycle plan, setting a limit for team performance.

The remaining activity required for the team to reach the target set for the product in the cycle plan.

The actual amount of activity performed by the team for the product in the cycle plan, representing the team's performance.

The percentage of the team's activity goal achieved within the cycle plan product, indicating the team's progress towards its objectives.

The actual number of interactions achieved by the team for the product in the cycle plan, reflecting the team's ability to engage users.

The number of interactions earned by the team for the product in the cycle plan, showing how well the team met interaction objectives.

The target number of interactions set for the team for the product in the cycle plan, used to evaluate team performance.

The status of the product managed by the team in the cycle plan, indicating whether the product is active, inactive, or experiencing issues.

A unique identifier used in the Veeva Vault system to reference this cycle plan product, enabling integration with Veeva-related platforms.

The specific communication or marketing channel used for the cycle plan product, such as email, digital advertising, or other outreach methods.

The overall cycle plan to which this product belongs, representing the entire strategy or campaign being implemented.

The group or category to which the cycle plan product belongs, used to organize and categorize different products within the marketing cycle.

The specific product involved in the cycle plan, representing the product being marketed and tracked within the cycle.

The identifier for the controlling the MC cycle plan to which this product belongs, ensuring alignment with the broader MC strategy.

The target goal or audience for the cycle plan product, defining the objectives or the group intended to be impacted by the cycle plan activities.

The specific marketing channel used for the cycle plan product, representing the method or medium through which the campaign is executed.

An identifier from the legacy CRM system that is used to reference this cycle plan product, ensuring compatibility and data consistency during migration or integration.

The identifier for the controlling the MC cycle to which this product belongs, ensuring that the cycle aligns with the broader strategy.

The identifier for the controlling the MC cycle channel associated with this product, ensuring synchronization of marketing efforts across different channels.

The specific product involved in the cycle, representing the item or service being marketed within the cycle plan.

The second recorded date for the last activity related to the product in the cycle plan, providing an additional tracking point for product engagement.

The second recorded date for the last activity performed by the team for the product in the cycle plan, offering an additional tracking reference for team performance.