Excel Add-In for Adobe Analytics

Build 25.0.9434

Orders

Summarize the total number of purchase events recorded across all tracked orders within a specified time period (defaults to 30 days).

This predefined report view is based on the corresponding Adobe Analytics template. By default, the report covers the last 30 days. To customize the date range, specify StartDate and EndDate in the WHERE clause. If only StartDate is provided, EndDate defaults to today. If only EndDate is provided, StartDate defaults to two years before the specified EndDate.

You can also filter the report by segment using the SegmentId column in the WHERE clause. For instance, an example query might be:

SELECT * FROM [Orders] WHERE [StartDate] = '2025-01-01' AND [EndDate] = '2025-01-31' AND [SegmentId] = 's300012345_1234567890'

Columns

Name Type IsDimension IsMetric DefaultDimension DefaultMetric Description
Date Date True True The day the given metric occurred.
Orders Int True True The total number of purchase events made on your site. This metric is vital for eCommerce sites in measuring conversion because you can combine this metric with any dimension to see which dimension items contributed to an order.
StartDate String Specifies the beginning of the reporting period.
EndDate String Specifies the end of the reporting period.
SegmentId String Specifies the ID of a predefined or custom segment to filter the report data.

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Build 25.0.9434