インサイトの使用
Facebook Insights enables you to search and analyze data about how users are interacting with your Facebook page. Metrics are displayed in read-ony tables called views.
Views are comprised of columns and pseudo-columns. Like tables, they display data in columns and rows, and you can execute a query against a view to refine its results further. (The query will return another read-only table). However, because views are read-only you cannot interact with the data itself unless there is a stored procedure available to modify the data source.
Available views include:
| ビュー名 | 説明 |
| InsightsByConsumptionType | Retrieves insights sorted by how users consumed your content; for example, playing a video, viewing a photo, or clicking a link. |
| InsightsByFeedbackType | Retrieves insights sorted by feedback type, such as likes or comments. |
| InsightsByLikeSourceType | Retrieves insights sorted by source type; for example, ads, news feedk or page suggestions. |
| InsightsByReactionTotals | Shows reactions to your page sorted by type; for exanple, like, love, wow, haha, sorry, or anger. |
| InsightsByStoryType | Sorts insights by story type, such as user post, page post, checkin, question, or coupon. |
| InsightsByTabType | Sorts insights by tab type, such as About, Ads, or Album. |
| InsightsByUnlikeSourceType | Retrieves insights on actions users take to withdraw a previous "like" of your page. |
| SimpleInsights | Displays simple insights (insights with a single value, given in response to a question) retrieved by your page. |
| VideoInsightsByActionType | Returns video insights as the total number of likes, comments, or shares of that video. Valid only for the entire lifetime of the video posting. |
| VideoInsightsByDistributionType | Displays video insights sorted by distribution type, such as owned, shared, or crossposted. |
| VideoInsightsByReactionType | Retrieves video insights sorted by reaction type, such as like, love, wow, haha, sorty, and anger. |
The sole stored procedure available for manipulating any of the above views is CreateInsightSchema.
For details about Facebook views, including some sample queries, see ビュー.
For a breakdown of insight mapping by category, see インサイトマッピングリファレンス.
最近削除されたインサイト
Facebook では利用可能なインサイトが頻繁に変更されるため、次のテーブルで直近で削除または名称変更されたインサイトを要約します。| ビューまたはストアドプロシージャ | インサイト名 | 使用可能な期間 | ターゲットタイプ |
| PageAndPostInsights | PAGE_VIEWS_UNIQUE | day, week | page |
| InsightsByPaidStatus | PAGE_STORYTELLERS_BY_STORY_TYPE | day, week, days_28 | page |
| InsightsByPaidStatus | POST_IMPRESSIONS_BY_PAID_NON_PAID | lifetime | page |
| InsightsByPaidStatus | PAGE_IMPRESSIONS_BY_PAID_NON_PAID | day, week, days_28 | page |
| InsightsByPaidStatus | PAGE_IMPRESSIONS_BY_PAID_NON_PAID_UNIQUE | day, week, days_28 | page |
| InsightsByPaidStatus | POST_IMPRESSIONS_BY_PAID_NON_PAID_UNIQUE | lifetime | page |
| InsightsByPaidStatus | PAGE_POSTS_IMPRESSIONS_BY_PAID_NON_PAID | day, week, days_28 | page |
| InsightsByPaidStatus | PAGE_POSTS_IMPRESSIONS_BY_PAID_NON_PAID_UNIQUE | day, week, days_28 | page |
| InsightsByStoryType | PAGE_CONTENT_ACTIVITY_BY_ACTION_TYPE | day, week, days_28 | page |
| InsightsByStoryType | PAGE_IMPRESSIONS_BY_STORY_TYPE | day, week, days_28 | page |
| InsightsByStoryType | PAGE_IMPRESSIONS_BY_STORY_TYPE_UNIQUE | day, week, days_28 | page |
| InsightsByStoryType | POST_IMPRESSIONS_BY_STORY_TYPE | day, week, days_28 | page |
| InsightsByStoryType | POST_IMPRESSIONS_BY_STORY_TYPE_UNIQUE | day, week, days_28 | page |
| InsightsByConsumptionType | PAGE_CONSUMPTIONS_BY_CONSUMPTION_TYPE | day, week, days_28 | page |
| InsightsByConsumptionType | PAGE_CONSUMPTIONS_BY_CONSUMPTION_TYPE_UNIQUE | day, week, days_28 | page |
| InsightsByConsumptionType | POST_CLICKS_BY_TYPE_UNIQUE | day, week, days_28 | page |
| InsightsByLikeSourceType | PAGE_FANS_BY_LIKE_SOURCE | day | page |
| InsightsByLikeSourceType | PAGE_FANS_BY_LIKE_SOURCE_UNIQUE | day | page |
| InsightsByUnlikeSourceType | PAGE_FANS_BY_UNLIKE_SOURCE | day, week, days_28 | page |
| InsightsByUnlikeSourceType | PAGE_FANS_BY_UNLIKE_SOURCE_UNIQUE | day, week, days_28 | page |
| InsightsByFeedbackType | PAGE_NEGATIVE_FEEDBACK_BY_TYPE | day, week, days_28 | page |
| InsightsByFeedbackType | PAGE_NEGATIVE_FEEDBACK_BY_TYPE_UNIQUE | day, week, days_28 | page |
| InsightsByFeedbackType | PAGE_POSITIVE_FEEDBACK_BY_TYPE | day, week, days_28 | page |
| InsightsByFeedbackType | PAGE_POSITIVE_FEEDBACK_BY_TYPE_UNIQUE | day, week, days_28 | page |
| InsightsByFeedbackType | POST_NEGATIVE_FEEDBACK_BY_TYPE | lifetime | post |
| InsightsByFeedbackType | POST_NEGATIVE_FEEDBACK_BY_TYPE_UNIQUE | lifetime | post |
| PageAndPostInsights | PAGE_FAN_ADDS | day | page |
| PageAndPostInsights | PAGE_FAN_ADDS_UNIQUE | day | page |
| PageAndPostInsights | PAGE_FAN_REMOVES | day | page |
| PageAndPostInsights | PAGE_FAN_REMOVES_UNIQUE | day | page |
| PageAndPostInsights | PAGE_FANS | day | page |
| PageAndPostInsights | PAGE_FANS_CITY | day | page |
| PageAndPostInsights | PAGE_FANS_COUNTRY | day | page |
| PageAndPostInsights | PAGE_FANS_LOCALE | day | page |
| PageAndPostInsights | PAGE_IMPRESSIONS | day, week, days_28 | page |
| PageAndPostInsights | PAGE_IMPRESSIONS_PAID | day, week, days_28 | page |
| PageAndPostInsights | PAGE_IMPRESSIONS_VIRAL | day, week, days_28 | page |
| PageAndPostInsights | PAGE_IMPRESSIONS_NONVIRAL | day, week, days_28 | page |
| PageAndPostInsights | POST_IMPRESSIONS | lifetime | post |
| PageAndPostInsights | POST_IMPRESSIONS_PAID | lifetime | post |
| PageAndPostInsights | POST_IMPRESSIONS_VIRAL | lifetime | post |
| PageAndPostInsights | POST_IMPRESSIONS_FAN | lifetime | post |