The CData Sync App provides a straightforward way to continuously pipeline your Snapchat Ads data to any database, data lake, or data warehouse, making it easily available for Analytics, Reporting, AI, and Machine Learning.
The Snapchat Ads connector can be used from the CData Sync application to pull data from Snapchat Ads and move it to any of the supported destinations.
Create a connection to Snapchat Ads by navigating to the Connections page in the Sync App application and selecting the corresponding icon in the Add Connections panel. If the Snapchat Ads icon is not available, click the Add More icon to download and install the Snapchat Ads connector from the CData site.
Required properties are listed under the Settings tab. The Advanced tab lists connection properties that are not typically required.
Snapchat Ads uses the OAuth standard to authenticate users. See Using OAuth Authentication for a guide.
Additionally, you can optionally set AccountId to provide a default AccountId (meaning it won't need to be manually provided in the WHERE clause). If the AccountId is not specified the Sync App will try to get the first account from the list returned by the Accounts view.
This section details a selection of advanced features of the Snapchat Ads Sync App.
The Sync App allows you to define virtual tables, called user defined views, whose contents are decided by a pre-configured query. These views are useful when you cannot directly control queries being issued to the drivers. See User Defined Views for an overview of creating and configuring custom views.
Use SSL Configuration to adjust how Sync App handles TLS/SSL certificate negotiations. You can choose from various certificate formats; see the SSLServerCert property under "Connection String Options" for more information.
Configure the Sync App for compliance with Firewall and Proxy, including Windows proxies and HTTP proxies. You can also set up tunnel connections.
The Sync App offloads as much of the SELECT statement processing as possible to Snapchat Ads and then processes the rest of the query in memory (client-side).
See Query Processing for more information.
See Logging for an overview of configuration settings that can be used to refine CData logging. For basic logging, you only need to set two connection properties, but there are numerous features that support more refined logging, where you can select subsets of information to be logged using the LogModules connection property.
By default, the Sync App attempts to negotiate SSL/TLS by checking the server's certificate against the system's trusted certificate store.
To specify another certificate, see the SSLServerCert property for the available formats to do so.
To connect through the Windows system proxy, you do not need to set any additional connection properties. To connect to other proxies, set ProxyAutoDetect to false.
In addition, to authenticate to an HTTP proxy, set ProxyAuthScheme, ProxyUser, and ProxyPassword, in addition to ProxyServer and ProxyPort.
Set the following properties:
This section shows the available API objects and provides more information on executing SQL to Snapchat Ads APIs.
Views describes the available views. Views are statically defined to model Categories, OrderLineItems, and more.
Tables describes the available tables. Tables are statically defined to model Customers, Orders, Refunds.
Stored Procedures are function-like interfaces to Snapchat Ads. Stored procedures allow you to execute operations to Snapchat Ads, including calculating sales tax and validating addresses.
The Sync App models the data in Snapchat Ads into a list of tables that can be queried using standard SQL statements.
Generally, querying Snapchat Ads tables is the same as querying a table in a relational database. Sometimes there are special cases, for example, including a certain column in the WHERE clause might be required to get data for certain columns in the table. This is typically needed for situations where a separate request must be made for each row to get certain columns. These types of situations are clearly documented at the top of the table page linked below.
Name | Description |
Accounts | Lists all the ad accounts for the specified Organization. |
AudienceSegments | Lists all Snap Audience Match segments within a specified ad account. |
BillingCenters | Lists all the billing centers for the specified Organization. |
Campaigns | Lists all campaigns within a specified ad account. |
Members | Lists all members for a specific organization. |
Lists all the ad accounts for the specified Organization.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
SELECT * FROM Accounts WHERE OrganizationId = '2e874d37-a1d5-4579-9f7c-331deb8082b8' SELECT * FROM Accounts WHERE OrganizationId IN ('2e874d37-a1d5-4579-9f7c-331deb8082b8','331deb8082b8-a1d5-4579-9f7c-2e874d37') SELECT * FROM Accounts WHERE Id = '5f433224-28d2-40f8-982b-c353c67934cb' SELECT * FROM Accounts WHERE Id IN ('5f433224-28d2-40f8-982b-c353c67934cb','c353c67934cb-28d2-40f8-982b-c353c67934cb')
INSERT INTO Accounts (Name,Type,OrganizationId,Currency,TimeZone,BillingType,BillingCenterId,RestrictedDeliverySignalsRegulation,AgencyRepresentingClient,ClientPayingInvoices,Test,FundingSourceIds,ClientBasedInCountry,AgencyClientName,AgencyClientEmail,AgencyClientAddressLine1,AgencyClientCity,AgencyClientAdministrativeDistrictLevel1,AgencyClientCountry,AgencyClientZipCode,AgencyClientTaxId) VALUES ('delicieux aliments pour chiens','PARTNER','ca67fb1a-2653-495d-9446-c9e8a30f6232','EUR','Europe/Paris','REVOLVING','6e0f4532-3702-4f0b-9889-9fe5d0614afd',false,true,false,true,'["5ca1687a-f2b4-437d-8554-a85403a714c5"]','FR','Madamemoiselle Poodle','[email protected]','101 Boulevard la Fayette','Paris','FR-O','FR','62100','FR12345678900')
UPDATE Accounts SET Name = 'Updated name', AgencyClientName = 'Updated agency client name' WHERE Id = '5f433224-28d2-40f8-982b-c353c67934cb'
Name | Type | ReadOnly | References | Description |
Id [KEY] | String | True |
ID of the AD account. | |
OrganizationId | String | False |
The ID of the organization. | |
Advertiser | String | False |
Name of the Advertiser. | |
Currency | String | False |
Account currency. The allowed values are AUD, CAD, EUR, GBP, USD. | |
FundingSourceIds | String | False |
Array of Funding Source IDs. | |
BillingType | String | False |
Type of billing. The allowed values are IO, REVOLVING. | |
BillingCenterId | String | False |
The billing center ID. | |
Name | String | False |
Account name. | |
Test | Bool | False |
Indicates Ad Account is a test ad account, test ad accounts can never serve live ads. | |
CreatedAt | Datetime | False |
The creation date of the entity. | |
UpdatedAt | Datetime | False |
The date when the entity was last updated. | |
Timezone | String | False |
Account timezone, remember to take the time differences into account when you set up your application. The allowed values are Africa/Cairo, Africa/Johannesburg, America/Anchorage, America/Cancun, America/Chicago, America/Dawson, America/Dawson_Creek, America/Denver, America/Edmonton, America/Halifax, America/Hermosillo, America/Los_Angeles, America/Mazatlan, America/Mexico_City, America/Montevideo, America/New_York, America/Phoenix, America/Rainy_River, America/Regina, America/Tijuana, America/Toronto, America/Vancouver, Asia/Amman, Asia/Beirut, Asia/Dubai, Asia/Hong_Kong, Asia/Irkutsk, Asia/Jerusalem, Asia/Kamchatka, Asia/Krasnoyarsk, Asia/Magadan, Asia/Nicosia, Asia/Omsk, Asia/Qatar, Asia/Riyadh, Asia/Shanghai, Asia/Singapore, Asia/Vladivostok, Asia/Yakutsk, Asia/Yekaterinburg, Atlantic/Canary, Australia/Perth, Australia/Sydney, Europe/Amsterdam, Europe/Berlin, Europe/Brussels, Europe/Dublin, Europe/Helsinki, Europe/Istanbul, Europe/Kaliningrad, Europe/London, Europe/Luxembourg, Europe/Madrid, Europe/Malta, Europe/Moscow, Europe/Oslo, Europe/Paris, Europe/Rome, Europe/Samara, Europe/Stockholm, Europe/Vienna, Europe/Vilnius, Europe/Warsaw, Europe/Zurich, Pacific/Auckland, Pacific/Honolulu, UTC. | |
Type | String | False |
Account type. The allowed values are DIRECT, PARTNER. | |
Status | String | False |
Account status. | |
LifetimeSpendCap | Decimal | False |
Required if BillingType is set to IO, the lifetime spend cap of the account. | |
AdvertiserOrganizationId | String | True |
Organization ID of the Advertiser selected. | |
PayingAdvertiserName | String | False |
Name of the paying advertiser/political entity, required if the Ad Account will contain political/advocacy ads. | |
RestrictedDeliverySignalsRegulation | String | False |
Required if the Ad Account will contain ads for Credit, Housing or Employment, this attribute is immutable once set to true. | |
AgencyRepresentingClient | Bool | False |
Whether the agency is representing a client or not. | |
ClientBasedInCountry | String | False |
Required if AgencyRepresentingClient is true and if Advertiser is based in France or targeting Ads to audiences in France. The allowed values are FR. | |
ClientPayingInvoices | Bool | False |
Required if AgencyRepresentingClient is true and if Advertiser is based in France or targeting Ads to audiences in France. | |
DeliveryStatus | String | True |
Delivery status. | |
AgencyClientName | String | False |
Client metadata is required if AgencyRepresentingClient is true and if the Advertiser is based in France or is targeting Ads to audiences in France. | |
AgencyClientEmail | String | False |
Client metadata is required if AgencyRepresentingClient is true and if the Advertiser is based in France or is targeting Ads to audiences in France. | |
AgencyClientAddressLine1 | String | False |
Client metadata is required if AgencyRepresentingClient is true and if the Advertiser is based in France or is targeting Ads to audiences in France. | |
AgencyClientCity | String | False |
Client metadata is required if AgencyRepresentingClient is true and if the Advertiser is based in France or is targeting Ads to audiences in France. | |
AgencyClientAdministrativeDistrictLevel1 | String | False |
Client metadata is required if AgencyRepresentingClient is true and if the Advertiser is based in France or is targeting Ads to audiences in France. | |
AgencyClientCountry | String | False |
Client metadata is required if AgencyRepresentingClient is true and if the Advertiser is based in France or is targeting Ads to audiences in France. | |
AgencyClientZipCode | String | False |
Client metadata is required if AgencyRepresentingClient is true and if the Advertiser is based in France or is targeting Ads to audiences in France. | |
AgencyClientTaxId | String | False |
Client metadata is required if AgencyRepresentingClient is true and if the Advertiser is based in France or is targeting Ads to audiences in France. |
Lists all Snap Audience Match segments within a specified ad account.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
SELECT * FROM AudienceSegments WHERE AccountId = '2e874d37-a1d5-4579-9f7c-331deb8082b8' SELECT * FROM AudienceSegments WHERE AccountId IN ('2e874d37-a1d5-4579-9f7c-331deb8082b8','331deb8082b8-a1d5-4579-9f7c-2e874d37') SELECT * FROM AudienceSegments WHERE Id = '69b96ded-4871-4750-83ba-8f19507f6bdd' SELECT * FROM AudienceSegments WHERE Id IN ('69b96ded-4871-4750-83ba-8f19507f6bdd','8f19507f6bdd-69b96ded-4871-4750-83ba')
INSERT INTO AudienceSegments (Name,Description,SourceType,RetentionInDays,AccountId) VALUES ('all the sams in the world', 'all the sams in the world', 'FIRST_PARTY', 180, '422588db-75f3-47d1-be3b-92e296d33f68')
UPDATE AudienceSegments SET Name = 'Updated name', Description = 'Updated description', RetentionInDays = 60 WHERE Id = '5689640350646272'
DELETE AudienceSegments WHERE Id = '4873877536079576'
Name | Type | ReadOnly | References | Description |
Id [KEY] | String | True |
ID of the audience segment. | |
AccountId | String | False |
Accounts.Id |
Ad Account ID. |
Description | String | False |
Audience Segment Description. | |
Name | String | False |
Audience Segment name. | |
CreatedAt | Datetime | False |
The creation date of the entity. | |
UpdatedAt | Datetime | False |
The date when the entity was last updated. | |
RetentionInDays | Int | False |
Number of days to retain audience members. The default value is 9999. | |
SourceType | String | False |
Data source type. The allowed values are FIRST_PARTY, ENGAGEMENT, PIXEL, MOBILE, FOOT_TRAFFIC_INSIGHTS. | |
ApproximateNumberUsers | Int | True |
Approximate number of users in the segment. | |
Status | String | True |
Status of the segment. | |
UploadStatus | String | True |
Upload status of the segment. The allowed values are NO_UPLOAD, PROCESSING, COMPLETE. | |
TargetableStatus | String | True |
Status of whether this segment can be targeted. The allowed values are NOT_READY, TOO_FEW_USERS, READY. |
Lists all the billing centers for the specified Organization.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
SELECT * FROM BillingCenters WHERE OrganizationId = '2e874d37-a1d5-4579-9f7c-331deb8082b8' SELECT * FROM BillingCenters WHERE OrganizationId IN ('2e874d37-a1d5-4579-9f7c-331deb8082b8','331deb8082b8-a1d5-4579-9f7c-2e874d37') SELECT * FROM BillingCenters WHERE Id = '2e874d37-a1d5-4579-9f7c-331deb8082b8' SELECT * FROM BillingCenters WHERE Id IN ('2e874d37-a1d5-4579-9f7c-331deb8082b8','9f7c-a1d5-4579-9f7c-331deb8082b8')
INSERT INTO BillingCenters (OrganizationId,Name,EmailAddress,AddressLine1,Locality,AdministrativeDistrictLevel1,Country,PostalCode,AlternativeEmailAddresses) Values ('ca67fb1a-2653-495d-9446-c9e8a30f6232','Kianjous Billing Center','[email protected]','10 Honey Bear Road','London','GB-LND','GB','NW1 4RY','["[email protected]"]')
UPDATE BillingCenters Set Name = 'Updated Billing Center Name' WHERE Id = '19247038-c858-4802-b786-40c162228e18'
Name | Type | ReadOnly | References | Description |
Id [KEY] | String | True |
ID of the billing center. | |
OrganizationId | String | False |
The ID of the organization. | |
Name | String | False |
Name of the Billing Center. | |
CreatedAt | Datetime | False |
The creation date of the entity. | |
UpdatedAt | Datetime | False |
The date when the entity was last updated. | |
EmailAddress | String | False |
Email address. | |
AddressLine1 | String | False |
Address line 1. | |
Locality | String | False |
Locality. | |
AdministrativeDistrictLevel1 | String | False |
District. | |
Country | String | False |
Country. | |
PostalCode | String | False |
Post code. | |
AlternativeEmailAddresses | String | False |
Array of email addresses. |
Lists all campaigns within a specified ad account.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
SELECT * FROM Campaigns WHERE AccountId = '2e874d37-a1d5-4579-9f7c-331deb8082b8' SELECT * FROM Campaigns WHERE AccountId IN ('2e874d37-a1d5-4579-9f7c-331deb8082b8','331deb8082b8-a1d5-4579-9f7c-2e874d37') SELECT * FROM Campaigns WHERE Id = '5f433224-28d2-40f8-982b-c353c67934cb' SELECT * FROM Campaigns WHERE Id IN ('5f433224-28d2-40f8-982b-c353c67934cb','c353c67934cb-5f433224-28d2-40f8-982b')
INSERT INTO Campaigns (Name,AccountId,Status,StartTime,RegulationsRestrictedDeliverySignals,MeasurementSpecIOSAppId,MeasurementSpecAndroidAppURL) VALUES ('Cool Campaign','422588db-75f3-47d1-be3b-92e296d33f68','PAUSED','2016-08-11 22:03:58.869',true,'1234','com.snapchatads.android')
UPDATE Campaigns SET Name = 'Cool Campaign (Updated)', RegulationsRestrictedDeliverySignals = false WHERE ID = '1ebd8b15-8100-4cbb-8ad1-04b538bbd043'
DELETE Campaigns WHERE ID = '1ebd8b15-8100-4cbb-8ad1-04b538bbd043'
Name | Type | ReadOnly | References | Description |
Id [KEY] | String | True |
Campaign ID. | |
AccountId | String | False |
Accounts.Id |
Ad Account ID. |
DailyBudget | Decimal | False |
Daily Spend Cap. | |
EndTime | Datetime | False |
End time. | |
Name | String | False |
Campaign name. | |
CreatedAt | Datetime | False |
The creation date of the entity. | |
UpdatedAt | Datetime | False |
The date when the entity was last updated. | |
StartTime | Datetime | False |
Start time. | |
Status | String | False |
Campaign status. The allowed values are ACTIVE, PAUSED. | |
LifetimeSpendCap | Decimal | False |
Lifetime spend cap for the campaign. | |
MeasurementSpecIOSAppId | String | False |
The IOS app to be tracked for this campaign. | |
MeasurementSpecAndroidAppURL | String | False |
The Android app to be tracked for this campaign. | |
Objective | String | False |
Objective of the Campaign. The default value is BRAND_AWARENESS. | |
RegulationsRestrictedDeliverySignals | Bool | False |
Required for Campaigns that run Ads for Credit, Housing, Employment (CHE). | |
RegulationsCandidateBallotInformation | String | False |
The candidate / ballot field is optional, but may be required in certain states. | |
DeliveryStatus | String | True |
Delivery status. |
Lists all members for a specific organization.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
SELECT * FROM Members WHERE OrganizationId = '2e874d37-a1d5-4579-9f7c-331deb8082b8' SELECT * FROM Members WHERE OrganizationId IN ('2e874d37-a1d5-4579-9f7c-331deb8082b8','331deb8082b8-a1d5-4579-9f7c-2e874d37') SELECT * FROM Members WHERE Id = '69b96ded-4871-4750-83ba-8f19507f6bdd' SELECT * FROM Members WHERE Id IN ('69b96ded-4871-4750-83ba-8f19507f6bdd','8f19507f6bdd-69b96ded-4871-4750-83ba')
INSERT INTO Members(OrganizationId,Email,DisplayName) VALUES('ca67fb1a-2653-495d-9446-c9e8a30f6232','[email protected]','Member 0')
Update Members SET DisplayName = 'Member 0 (Updated Name)' WHERE Id = '6a0f3939-cd2b-4e35-b539-a9a68ce579e7'
DELETE Members WHERE Id = '6a0f3939-cd2b-4e35-b539-a9a68ce579e7'
Name | Type | ReadOnly | References | Description |
Id [KEY] | String | False |
Member Id. | |
OrganizationId | String | False |
The ID of the organization. | |
DisplayName | String | False |
Name of the user. | |
CreatedAt | Datetime | False |
The creation date of the entity. | |
UpdatedAt | Datetime | False |
The date when the entity was last updated. | |
MemberStatus | String | False |
Name of the Advertiser. The allowed values are INVITED, MEMBER. | |
String | False |
Email address of the user. |
Views are composed of columns and pseudo columns. Views are similar to tables in the way that data is represented; however, views do not support updates. Entities that are represented as views are typically read-only entities. Often, a stored procedure is available to update the data if such functionality is applicable to the data source.
Queries can be executed against a view as if it were a normal table, and the data that comes back is similar in that regard.
Dynamic views, such as queries exposed as views, and views for looking up specific combinations of project_team work items are supported.
Name | Description |
AccountStats | Lists the spend metric for the specified Ad Account. |
Ads | Lists all ads within a specified ad account. |
AdSquads | Lists all ad squads within a specified ad account. |
AdSquadStats | Lists all ad squad stats. |
AdStats | Lists all ad stats. |
AdvancedDemographics | Lists all Advanced Demographics targeting options. |
AudienceInsights | Lists all audience insights based on the targeting options. |
CampaignStats | Lists all campaign stats. |
Creatives | Retrieves all creatives associated with an ad account |
DemographicsAgeGroups | Lists all age group targeting options. |
DemographicsGender | Lists all gender targeting options. |
DemographicsLanguages | Lists all language targeting options. |
DeviceCarriers | Lists all device carrier targeting options. |
DeviceConnectionTypes | Lists all device connection type targeting options. |
DeviceMakes | Lists all device make targeting options. |
DeviceOSTypes | Lists all device OS type targeting options. |
DeviceOSVersions | Lists all device OS version targeting options. |
FundingSources | Lists all funding sources for the specified Organization. |
GeolocationCountries | Lists all country targeting options. |
GeolocationMetros | Lists all metro/dma targeting options. |
GeolocationRegions | Lists all region/state targeting options. |
GeolocationZipCodes | Lists all of zipcode targeting options. |
Invoices | Lists all invoices for a given Ad Account. |
LocationCategories | Lists all location categories. |
NielsenInterests | Lists all Nielsen Interests targeting options. |
OracleDatalogixInterests | Lists all Oracle Datalogix Interests targeting options. |
Organizations | Lists all the organizations where the authenticated user has access. |
PlacedVisitationSegmentsInterests | Lists all interest targeting based on Placed Visitation Segments. |
SnapLifeStyleCategoriesInterests | Lists all Snap Lifestyle Categories targeting options. |
Lists the spend metric for the specified Ad Account.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
SELECT * FROM AccountStats WHERE StartTime = '01/02/2019' AND EndTime = '10/14/2020' SELECT * FROM AccountStats WHERE Granularity = 'LIFETIME' AND AccountId = '40b748fb-d16f-4b3a-8d63-a3547d01ba57'
Note: If a time window is not specified, the stats for the last seven days or the last 31 days will be returned based on the specified granularity.
Name | Type | References | Description |
AccountId | String | The Id of the entity to query. | |
StartTime | Datetime | Scopes the retrieved data to data collected in the window of time between StartTime and EndTime. Must be expressed in whole hours. | |
EndTime | Datetime | Scopes the retrieved data to data collected in the window of time between StartTime and EndTime. Must be expressed in whole hours. | |
FinalizedDataEndTime | Datetime | This defines the time up until when reporting metrics are finalized. You can query for all metrics before this time including uniques and reach and they will have the final numbers. For any time after the FinalizedDataEndTime the metrics are still undergoing de-duplication and finalization and may change accordingly. | |
IntervalStartTime | Datetime | Start time of the current interval. This applies only to Granularity DAY and HOUR. | |
IntervalEndTime | Datetime | End time of the current interval. This applies only to Granularity DAY and HOUR. | |
Granularity | String | Determines how granular the data points will be returned within the time range specified by StartTime and EndTime. For instance, when set to HOUR, you will be presented with a datapoint for each hour between StartTime and EndTime.
The allowed values are LIFETIME, TOTAL, DAY, HOUR. The default value is DAY. | |
Spend | Decimal | Amount Spent. |
Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.
Name | Type | Description | |
RetrieveSampleStats | Bool | Whether to return sample (fake) stats or not. |
Lists all ads within a specified ad account.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
SELECT * FROM Ads WHERE AccountId = '2e874d37-a1d5-4579-9f7c-331deb8082b8' SELECT * FROM Ads WHERE AccountId IN ('2e874d37-a1d5-4579-9f7c-331deb8082b8','331deb8082b8-a1d5-4579-9f7c-2e874d37') SELECT * FROM Ads WHERE AdSquadId = '2e874d37-a1d5-4579-9f7c-331deb8082b8' SELECT * FROM Ads WHERE AdSquadId IN ('2e8231d37-a1d5-4579-9f7c-331deb8082b8','ads2345-a1d5-4579-9f7c-2e874d37') SELECT * FROM Ads WHERE Id = '69b96ded-4871-4750-83ba-8f19507f6bdd' SELECT * FROM Ads WHERE Id IN ('69b96ded-4871-4750-83ba-8f19507f6bdd','83ba-8f19507f6bdd-69b96ded-4871-4750')
Name | Type | References | Description |
Id [KEY] | String | ID of the ad. | |
AccountId | String |
Accounts.Id | Ad Account ID. |
AdSquadId | String |
AdSquads.Id | Ad Squad ID. |
CreativeId | String | Creative ID. | |
Name | String | Ad name. | |
CreatedAt | Datetime | The creation date of the entity. | |
UpdatedAt | Datetime | The date when the entity was last updated. | |
PayingAdvertiserName | String | Name of the paying advertiser/political entity. | |
ReviewStatus | String | Ad Review Status.
The allowed values are PENDING, APPROVED, REJECTED. | |
ReviewStatusReason | String | List of Ad Review Rejection Reasons. | |
Status | String | Ad status.
The allowed values are ACTIVE, PAUSED. | |
Type | String | Ad type.
The allowed values are SNAP_AD, LONGFORM_VIDEO, APP_INSTALL, REMOTE_WEBPAGE, DEEP_LINK, STORY, AD_TO_LENS, AD_TO_CALL, AD_TO_MESSAGE, FILTER, LENS, LENS_WEB_VIEW, LENS_APP_INSTALL, LENS_DEEP_LINK, LENS_LONGFORM_VIDEO, COLLECTION. | |
DeliveryStatus | String | Delivery status. |
Lists all ad squads within a specified ad account.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
SELECT * FROM AdSquads WHERE AccountId = '2e874d37-a1d5-4579-9f7c-331deb8082b8' SELECT * FROM AdSquads WHERE AccountId IN ('2e874d37-a1d5-4579-9f7c-331deb8082b8','331deb8082b8-a1d5-4579-9f7c-2e874d37') SELECT * FROM AdSquads WHERE CampaignId = '2e874d37-a1d5-4579-9f7c-331deb8082b8' SELECT * FROM AdSquads WHERE CampaignId IN ('2e8231d37-a1d5-4579-9f7c-331deb8082b8','ads2345-a1d5-4579-9f7c-2e874d37') SELECT * FROM AdSquads WHERE Id = '69b96ded-4871-4750-83ba-8f19507f6bdd' SELECT * FROM AdSquads WHERE Id IN ('69b96ded-4871-4750-83ba-8f19507f6bdd','8f19507f6bdd-69b96ded-4871-4750-83ba')
Name | Type | References | Description |
Id [KEY] | String | ID of the ad squad. | |
AccountId | String |
Accounts.Id | Ad account ID. |
CampaignId | String |
Campaigns.Id | Campaign ID. |
Bid | Decimal | Max Bid. | |
BillingEvent | String | Billing Event. | |
DailyBudget | Decimal | Daily Budget. | |
LifetimeBudget | Decimal | Lifetime budget. | |
EndTime | Datetime | End time. | |
Name | String | Ad Squad name. | |
CreatedAt | Datetime | The creation date of the entity. | |
UpdatedAt | Datetime | The date when the entity was last updated. | |
OptimizationGoal | String | Optimization Goal.
The allowed values are IMPRESSIONS, SWIPES, APP_INSTALLS, VIDEO_VIEWS, VIDEO_VIEWS_15_SEC, USES, STORY_OPENS, PIXEL_PAGE_VIEW, PIXEL_ADD_TO_CART, PIXEL_PURCHASE, PIXEL_SIGNUP, APP_ADD_TO_CART, APP_PURCHASE, APP_SIGNUP. | |
ConversionWindow | String | Conversion window optimization, requires optimization_goal is one of APP_INSTALLS, APP_PURCHASE, APP_SIGNUP, APP_ADD_TO_CART, APP_REENGAGE_OPEN.
The allowed values are SWIPE_28DAY_VIEW_1DAY, SWIPE_7D. | |
Placement | String | Placement. | |
StartTime | Datetime | Start time. | |
Status | String | Ad Squad status.
The allowed values are ACTIVE, PAUSED. | |
Targeting | String | Targeting spec. | |
Type | String | Ad Squad Type.
The allowed values are SNAP_ADS, LENS, FILTER. | |
CapAndExclusionConfig | String | The frequency cap and exclusion spec. | |
AdSchedulingConfig | String | The schedule for running ads. | |
BidStrategy | String | Bidding strategy for this Ad Squad.
The allowed values are AUTO_BID, LOWEST_COST_WITH_MAX_BID, MIN_ROAS, TARGET_COST. | |
RoasValue | Decimal | The desired ROAS used with the MIN_ROAS BidStrategy. | |
PixelId | String | Pixel to be associated with the Ad Squad. | |
MeasurementProviderNames | String | approved measurement provider.
The allowed values are MOAT_SS, DOUBLEVERIFY. | |
DeliveryConstraint | String | Type of delivery. | |
PacingType | String | Type of pacing.
The allowed values are STANDARD, ACCELERATED. The default value is STANDARD. | |
DeliveryStatus | String | Delivery status. |
Lists all ad squad stats.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
SELECT * FROM AdSquadStats WHERE CampaignId = '40b748fb-d16f-4b3a-8d63-a3547d01ba57' SELECT * FROM AdSquadStats WHERE CampaignId = '40b748fb-d16f-4b3a-8d63-a3547d01ba57' AND StartTime = '01/02/2019' AND EndTime = '10/14/2020' SELECT * FROM AdSquadStats WHERE CampaignId = '40b748fb-d16f-4b3a-8d63-a3547d01ba57' AND Dimension = 'Country' SELECT * FROM AdSquadStats WHERE CampaignId = '40b748fb-d16f-4b3a-8d63-a3547d01ba57' AND Granularity = 'LIFETIME' SELECT * FROM AdSquadStats WHERE CampaignId = '40b748fb-d16f-4b3a-8d63-a3547d01ba57' AND BreakDownMetricsByPlatform = true SELECT * FROM AdSquadStats WHERE CampaignId = '40b748fb-d16f-4b3a-8d63-a3547d01ba57' AND SwipeUpAttributionWindow = '1_DAY' AND ViewAttributionWindow = '1_HOUR' SELECT * FROM AdSquadStats WHERE CampaignId = '40b748fb-d16f-4b3a-8d63-a3547d01ba57' AND ConversionSourceTypes = 'app'
SELECT * FROM AdSquadStats WHERE AdSquadId = '8adc3db7-8148-4fbf-999c-8d2266369d74' SELECT * FROM AdSquadStats WHERE AdSquadId = '8adc3db7-8148-4fbf-999c-8d2266369d74' AND StartTime = '01/02/2019' AND EndTime = '10/14/2020' SELECT * FROM AdSquadStats WHERE AdSquadId = '8adc3db7-8148-4fbf-999c-8d2266369d74' AND Dimension = 'Country' SELECT * FROM AdSquadStats WHERE AdSquadId = '8adc3db7-8148-4fbf-999c-8d2266369d74' AND Granularity = 'LIFETIME' SELECT * FROM AdSquadStats WHERE AdSquadId = '8adc3db7-8148-4fbf-999c-8d2266369d74' AND BreakDownMetricsByPlatform = true SELECT * FROM AdSquadStats WHERE AdSquadId = '8adc3db7-8148-4fbf-999c-8d2266369d74' AND SwipeUpAttributionWindow = '1_DAY' AND ViewAttributionWindow = '1_HOUR' SELECT * FROM AdSquadStats WHERE AdSquadId = '8adc3db7-8148-4fbf-999c-8d2266369d74' AND ConversionSourceTypes = 'app'
Note: You must specify either CampaignId or AdSquadId. If a time window is not specified, the stats for the last seven days or the last 31 days will be returned based on the specified granularity.
If you do not specify a wildcard column and specify one of the dimensions from the table below in the SELECT projection the stats will breakdown according to the specified dimension. You can not specify dimensions with different dimension categories. You can only query one dimension at a time unless you are querying (age and gender) or (InterestCategoryId and InterestCategoryName) which may be combined.
Dimension | Dimension Category |
Country | geos |
Region | geos |
DMA | geos |
Gender | demographics |
Age | demographics |
InterestCategoryId | interests |
InterestCategoryName | interests |
OS | devices |
Make | devices |
Name | Type | References | Description |
CampaignId | String |
Campaigns.Id | The campaign Id. |
AdSquadId | String |
AdSquads.Id | The ad squad id. |
StartTime | Datetime | Scopes the retrieved data to data collected in the window of time between StartTime and EndTime. Must be expressed in whole hours. | |
EndTime | Datetime | Scopes the retrieved data to data collected in the window of time between StartTime and EndTime. Must be expressed in whole hours. | |
FinalizedDataEndTime | Datetime | This defines the time up until when reporting metrics are finalized. You can query for all metrics before this time including uniques and reach and they will have the final numbers. For any time after the FinalizedDataEndTime the metrics are still undergoing de-duplication and finalization and may change accordingly. | |
IntervalStartTime | Datetime | Start time of the current interval. This applies only to Granularity DAY and HOUR. | |
IntervalEndTime | Datetime | End time of the current interval. This applies only to Granularity DAY and HOUR. | |
Granularity | String | Determines how granular the data points will be returned within the time range specified by StartTime and EndTime. For instance, when set to HOUR, you will be presented with a datapoint for each hour between StartTime and EndTime. | |
Dimension | String | You can get reporting insights based on different geographic, demographic, interest-based, and device-based dimensions. You can only query one dimension at a time unless you are querying age and gender which may be combined. | |
SwipeUpAttributionWindow | String | Attribution window for swipe ups. | |
ViewAttributionWindow | String | Attribution window for views. | |
Platform | String | The specific stats platform. | |
Country | String | ISO country code. | |
Region | String | Region. | |
DMA | Int | DMA numeric code. | |
Gender | String | Gender. | |
Age | String | Age bucket. | |
InterestCategoryId | String | SnapchatAds User Lifestyle Interest Category Id. | |
InterestCategoryName | String | SnapchatAds User Lifestyle Interest Category Name. | |
OS | String | Device Operating System. | |
Make | String | Device Make (e.g., Apple, Samsung) | |
Impressions | Int | Impression Count. | |
Swipes | Int | Swipe-Up Count. | |
ViewTimeMillis | Long | Use screen_time_millis instead. Total Time Spent on top Snap Ad (milliseconds). | |
ScreenTimeMillis | Long | Total Time Spent on top Snap Ad (milliseconds). | |
Quartile1 | Int | Video Views to 25%. | |
Quartile2 | Int | Video Views to 50%. | |
Quartile3 | Int | Video Views to 75%. | |
ViewCompletion | Int | Video Views to completion. | |
Spend | Decimal | Amount Spent. | |
VideoViews | Int | The total number of impressions that meet the qualifying video view criteria of at least 2 seconds of consecutive watch time or a swipe up action on the Top Snap. | |
AndroidInstalls | Int | Number of Android App Installs. | |
AndroidInstallsApp | Int | Number of Android App Installs. | |
AndroidInstallsWeb | Int | Number of Android App Installs. | |
AndroidInstallsSwipeUp | Int | Number of Android App Installs. | |
AndroidInstallsAppSwipeUp | Int | Number of Android App Installs. | |
AndroidInstallsWebSwipeUp | Int | Number of Android App Installs. | |
AndroidInstallsView | Int | Number of Android App Installs. | |
AndroidInstallsAppView | Int | Number of Android App Installs. | |
AndroidInstallsWebView | Int | Number of Android App Installs. | |
AttachmentAvgViewTimeMillis | Long | Average Attachment View Time (milli-seconds). | |
AttachmentFrequency | Double | Average number of Attachment Views per User Reached. | |
AttachmentQuartile1 | Int | Long Form Video Views to 25%. | |
AttachmentQuartile2 | Int | Long Form Video Views to 50%. | |
AttachmentQuartile3 | Int | Long Form Video Views to 75%. | |
AttachmentTotalViewTimeMillis | Long | Total Attachment View Time (milli-seconds). | |
AttachmentUniques | Int | Number of unique attachment impressions. | |
AttachmentViewCompletion | Int | Long Form Video Views to completion. | |
AttachmentVideoViews | Int | Long Form Video Attachment Views, viewed for at least 10 consecutive seconds or reached 97% of the Long Form Video duration. | |
AvgViewTimeMillis | Long | Use avg_screen_time_millis instead. Average Top Snap view time per User Reached. | |
AvgScreenTimeMillis | Long | Average Top Snap view time across all impressions. | |
Frequency | Double | Average number of Impressions per User Reached. | |
IosInstalls | Int | Number of iOS App Installs. | |
IosInstallsApp | Int | Number of iOS App Installs. | |
IosInstallsWeb | Int | Number of iOS App Installs. | |
IosInstallsSwipeUp | Int | Number of iOS App Installs. | |
IosInstallsAppSwipeUp | Int | Number of iOS App Installs. | |
IosInstallsWebSwipeUp | Int | Number of iOS App Installs. | |
IosInstallsView | Int | Number of iOS App Installs. | |
IosInstallsAppView | Int | Number of iOS App Installs. | |
IosInstallsWebView | Int | Number of iOS App Installs. | |
SwipeUpPercent | Double | % of Impressions that Swiped-Up. | |
TotalInstalls | Int | Total number of App Installs. | |
TotalInstallsApp | Int | Total number of App Installs. | |
TotalInstallsWeb | Int | Total number of App Installs. | |
TotalInstallsSwipeUp | Int | Total number of App Installs. | |
TotalInstallsAppSwipeUp | Int | Total number of App Installs. | |
TotalInstallsWebSwipeUp | Int | Total number of App Installs. | |
TotalInstallsView | Int | Total number of App Installs. | |
TotalInstallsAppView | Int | Total number of App Installs. | |
TotalInstallsWebView | Int | Total number of App Installs. | |
Uniques | Int | Number of unique impressions. | |
VideoViewsTimeBased | Int | The total number of impressions that meet the qualifying video view criteria of at least 2 seconds, not including swipe ups. | |
VideoViews15s | Int | The total number of impressions that meet the qualifying video view criteria of at least 15 seconds, or 97% completion if it?s shorter than 15 seconds, or a swipe up action on the ad. | |
StoryOpens | Int | Number of times users tapped on the ad tile in the feed to view the Story Ad. | |
StoryCompletes | Int | Number of times users viewed through to the last Snap of your Story Ad. | |
PositionImpressions | Int | The impression number for this story ad position. | |
PositionUniques | Int | The unique viewer numbers for this story ad position. | |
PositionFrequency | Double | The frequency for this story ad position. | |
PositionScreenTimeMillis | Long | The total view time in milliseconds for this story ad position. | |
PositionSwipeUpPercent | Double | The swipe up rate for this story ad position. | |
AvgPositionScreenTimeMillis | Long | The average view time for this story ad position. | |
Shares | Int | Number of times lens/filter was shared in a Chat or Story. | |
Saves | Int | Number of times lens/filter was saved to Memories. | |
ConversionPurchases | Int | Number of attributed 'PURCHASE' conversion events. | |
ConversionPurchasesValue | Decimal | Value of attributed 'PURCHASE' conversion events (microcurrency in Ad Account's currency). | |
ConversionSave | Int | Number of attributed 'SAVE' conversion events. | |
ConversionStartCheckout | Int | Number of attributed 'START_CHECKOUT' conversion events. | |
ConversionAddCart | Int | Number of attributed 'ADD_CART' conversion events. | |
ConversionViewContent | Int | Number of attributed 'VIEW_CONTENT' conversion events. | |
ConversionAddBilling | Int | Number of attributed 'ADD_BILLING' conversion events. | |
ConversionSignUps | Int | Number of attributed 'SIGN_UP' conversion events. | |
ConversionSearches | Int | Number of attributed 'SEARCH' conversion events. | |
ConversionLevelCompletes | Int | Number of attributed 'LEVEL_COMPLETE' conversion events. | |
ConversionAppOpens | Int | Number of attributed 'APP_OPEN' conversion events. | |
ConversionPageViews | Int | Number of attributed 'PAGE_VIEW' conversion events. | |
ConversionSubscribe | Int | Number of attributed 'SUBSCRIBE' conversion events. | |
ConversionAdClick | Int | Number of attributed 'AD_CLICK' conversion events. | |
ConversionAdView | Int | Number of attributed 'AD_VIEW' conversion events. | |
ConversionCompleteTutorial | Int | Number of attributed 'COMPLETE_TUTORIAL' conversion events. | |
ConversionInvite | Int | Number of attributed 'INVITE' conversion events. | |
ConversionLogin | Int | Number of attributed 'LOGIN' conversion events. | |
ConversionShare | Int | Number of attributed 'SHARE' conversion events. | |
ConversionReserve | Int | Number of attributed 'RESERVE' conversion events. | |
ConversionAchievementUnlocked | Int | Number of attributed 'ACHIEVEMENT_UNLOCKED' conversion events. | |
ConversionAddToWishlist | Int | Number of attributed 'ADD_TO_WISHLIST' conversion events. | |
ConversionSpendCredits | Int | Number of attributed 'SPENT_CREDITS' conversion events. | |
ConversionRate | Int | Number of attributed 'RATE' conversion events. | |
ConversionStartTrial | Int | Number of attributed 'START_TRIAL' conversion events. | |
ConversionListView | Int | Number of attributed 'LIST_VIEW' conversion events. | |
CustomEvent1 | Int | Number of attributed 'CUSTOM_EVENT_1' conversion events. | |
CustomEvent2 | Int | Number of attributed 'CUSTOM_EVENT_2' conversion events. | |
CustomEvent3 | Int | Number of attributed 'CUSTOM_EVENT_3' conversion events. | |
CustomEvent4 | Int | Number of attributed 'CUSTOM_EVENT_4' conversion events. | |
CustomEvent5 | Int | Number of attributed 'CUSTOM_EVENT_5' conversion events. | |
ConversionPurchasesSwipeUp | Int | Number of attributed 'PURCHASE' conversion events. | |
ConversionPurchasesValueSwipeUp | Decimal | Value of attributed 'PURCHASE' conversion events (microcurrency in Ad Account's currency). | |
ConversionSaveSwipeUp | Int | Number of attributed 'SAVE' conversion events. | |
ConversionStartCheckoutSwipeUp | Int | Number of attributed 'START_CHECKOUT' conversion events. | |
ConversionAddCartSwipeUp | Int | Number of attributed 'ADD_CART' conversion events. | |
ConversionViewContentSwipeUp | Int | Number of attributed 'VIEW_CONTENT' conversion events. | |
ConversionAddBillingSwipeUp | Int | Number of attributed 'ADD_BILLING' conversion events. | |
ConversionSignUpsSwipeUp | Int | Number of attributed 'SIGN_UP' conversion events. | |
ConversionSearchesSwipeUp | Int | Number of attributed 'SEARCH' conversion events. | |
ConversionLevelCompletesSwipeUp | Int | Number of attributed 'LEVEL_COMPLETE' conversion events. | |
ConversionAppOpensSwipeUp | Int | Number of attributed 'APP_OPEN' conversion events. | |
ConversionPageViewsSwipeUp | Int | Number of attributed 'PAGE_VIEW' conversion events. | |
ConversionSubscribeSwipeUp | Int | Number of attributed 'SUBSCRIBE' conversion events. | |
ConversionAdClickSwipeUp | Int | Number of attributed 'AD_CLICK' conversion events. | |
ConversionAdViewSwipeUp | Int | Number of attributed 'AD_VIEW' conversion events. | |
ConversionCompleteTutorialSwipeUp | Int | Number of attributed 'COMPLETE_TUTORIAL' conversion events. | |
ConversionInviteSwipeUp | Int | Number of attributed 'INVITE' conversion events. | |
ConversionLoginSwipeUp | Int | Number of attributed 'LOGIN' conversion events. | |
ConversionShareSwipeUp | Int | Number of attributed 'SHARE' conversion events. | |
ConversionReserveSwipeUp | Int | Number of attributed 'RESERVE' conversion events. | |
ConversionAchievementUnlockedSwipeUp | Int | Number of attributed 'ACHIEVEMENT_UNLOCKED' conversion events. | |
ConversionAddToWishlistSwipeUp | Int | Number of attributed 'ADD_TO_WISHLIST' conversion events. | |
ConversionSpendCreditsSwipeUp | Int | Number of attributed 'SPENT_CREDITS' conversion events. | |
ConversionRateSwipeUp | Int | Number of attributed 'RATE' conversion events. | |
ConversionStartTrialSwipeUp | Int | Number of attributed 'START_TRIAL' conversion events. | |
ConversionListViewSwipeUp | Int | Number of attributed 'LIST_VIEW' conversion events. | |
CustomEvent1SwipeUp | Int | Number of attributed 'CUSTOM_EVENT_1' conversion events. | |
CustomEvent2SwipeUp | Int | Number of attributed 'CUSTOM_EVENT_2' conversion events. | |
CustomEvent3SwipeUp | Int | Number of attributed 'CUSTOM_EVENT_3' conversion events. | |
CustomEvent4SwipeUp | Int | Number of attributed 'CUSTOM_EVENT_4' conversion events. | |
CustomEvent5SwipeUp | Int | Number of attributed 'CUSTOM_EVENT_5' conversion events. | |
ConversionPurchasesView | Int | Number of attributed 'PURCHASE' conversion events. | |
ConversionPurchasesValueView | Decimal | Value of attributed 'PURCHASE' conversion events (microcurrency in Ad Account's currency). | |
ConversionSaveView | Int | Number of attributed 'SAVE' conversion events. | |
ConversionStartCheckoutView | Int | Number of attributed 'START_CHECKOUT' conversion events. | |
ConversionAddCartView | Int | Number of attributed 'ADD_CART' conversion events. | |
ConversionViewContentView | Int | Number of attributed 'VIEW_CONTENT' conversion events. | |
ConversionAddBillingView | Int | Number of attributed 'ADD_BILLING' conversion events. | |
ConversionSignUpsView | Int | Number of attributed 'SIGN_UP' conversion events. | |
ConversionSearchesView | Int | Number of attributed 'SEARCH' conversion events. | |
ConversionLevelCompletesView | Int | Number of attributed 'LEVEL_COMPLETE' conversion events. | |
ConversionAppOpensView | Int | Number of attributed 'APP_OPEN' conversion events. | |
ConversionPageViewsView | Int | Number of attributed 'PAGE_VIEW' conversion events. | |
ConversionSubscribeView | Int | Number of attributed 'SUBSCRIBE' conversion events. | |
ConversionAdClickView | Int | Number of attributed 'AD_CLICK' conversion events. | |
ConversionAdViewView | Int | Number of attributed 'AD_VIEW' conversion events. | |
ConversionCompleteTutorialView | Int | Number of attributed 'COMPLETE_TUTORIAL' conversion events. | |
ConversionInviteView | Int | Number of attributed 'INVITE' conversion events. | |
ConversionLoginView | Int | Number of attributed 'LOGIN' conversion events. | |
ConversionShareView | Int | Number of attributed 'SHARE' conversion events. | |
ConversionReserveView | Int | Number of attributed 'RESERVE' conversion events. | |
ConversionAchievementUnlockedView | Int | Number of attributed 'ACHIEVEMENT_UNLOCKED' conversion events. | |
ConversionAddToWishlistView | Int | Number of attributed 'ADD_TO_WISHLIST' conversion events. | |
ConversionSpendCreditsView | Int | Number of attributed 'SPENT_CREDITS' conversion events. | |
ConversionRateView | Int | Number of attributed 'RATE' conversion events. | |
ConversionStartTrialView | Int | Number of attributed 'START_TRIAL' conversion events. | |
ConversionListViewView | Int | Number of attributed 'LIST_VIEW' conversion events. | |
CustomEvent1View | Int | Number of attributed 'CUSTOM_EVENT_1' conversion events. | |
CustomEvent2View | Int | Number of attributed 'CUSTOM_EVENT_2' conversion events. | |
CustomEvent3View | Int | Number of attributed 'CUSTOM_EVENT_3' conversion events. | |
CustomEvent4View | Int | Number of attributed 'CUSTOM_EVENT_4' conversion events. | |
CustomEvent5View | Int | Number of attributed 'CUSTOM_EVENT_5' conversion events. | |
ConversionPurchasesApp | Int | Number of attributed 'PURCHASE' conversion events. | |
ConversionPurchasesValueApp | Decimal | Value of attributed 'PURCHASE' conversion events (microcurrency in Ad Account's currency). | |
ConversionSaveApp | Int | Number of attributed 'SAVE' conversion events. | |
ConversionStartCheckoutApp | Int | Number of attributed 'START_CHECKOUT' conversion events. | |
ConversionAddCartApp | Int | Number of attributed 'ADD_CART' conversion events. | |
ConversionViewContentApp | Int | Number of attributed 'VIEW_CONTENT' conversion events. | |
ConversionAddBillingApp | Int | Number of attributed 'ADD_BILLING' conversion events. | |
ConversionSignUpsApp | Int | Number of attributed 'SIGN_UP' conversion events. | |
ConversionSearchesApp | Int | Number of attributed 'SEARCH' conversion events. | |
ConversionLevelCompletesApp | Int | Number of attributed 'LEVEL_COMPLETE' conversion events. | |
ConversionAppOpensApp | Int | Number of attributed 'APP_OPEN' conversion events. | |
ConversionPageViewsApp | Int | Number of attributed 'PAGE_VIEW' conversion events. | |
ConversionSubscribeApp | Int | Number of attributed 'SUBSCRIBE' conversion events. | |
ConversionAdClickApp | Int | Number of attributed 'AD_CLICK' conversion events. | |
ConversionAdViewApp | Int | Number of attributed 'AD_VIEW' conversion events. | |
ConversionCompleteTutorialApp | Int | Number of attributed 'COMPLETE_TUTORIAL' conversion events. | |
ConversionInviteApp | Int | Number of attributed 'INVITE' conversion events. | |
ConversionLoginApp | Int | Number of attributed 'LOGIN' conversion events. | |
ConversionShareApp | Int | Number of attributed 'SHARE' conversion events. | |
ConversionReserveApp | Int | Number of attributed 'RESERVE' conversion events. | |
ConversionAchievementUnlockedApp | Int | Number of attributed 'ACHIEVEMENT_UNLOCKED' conversion events. | |
ConversionAddToWishlistApp | Int | Number of attributed 'ADD_TO_WISHLIST' conversion events. | |
ConversionSpendCreditsApp | Int | Number of attributed 'SPENT_CREDITS' conversion events. | |
ConversionRateApp | Int | Number of attributed 'RATE' conversion events. | |
ConversionStartTrialApp | Int | Number of attributed 'START_TRIAL' conversion events. | |
ConversionListViewApp | Int | Number of attributed 'LIST_VIEW' conversion events. | |
CustomEvent1App | Int | Number of attributed 'CUSTOM_EVENT_1' conversion events. | |
CustomEvent2App | Int | Number of attributed 'CUSTOM_EVENT_2' conversion events. | |
CustomEvent3App | Int | Number of attributed 'CUSTOM_EVENT_3' conversion events. | |
CustomEvent4App | Int | Number of attributed 'CUSTOM_EVENT_4' conversion events. | |
CustomEvent5App | Int | Number of attributed 'CUSTOM_EVENT_5' conversion events. | |
ConversionPurchasesAppSwipeUp | Int | Number of attributed 'PURCHASE' conversion events. | |
ConversionPurchasesValueAppSwipeUp | Decimal | Value of attributed 'PURCHASE' conversion events (microcurrency in Ad Account's currency). | |
ConversionSaveAppSwipeUp | Int | Number of attributed 'SAVE' conversion events. | |
ConversionStartCheckoutAppSwipeUp | Int | Number of attributed 'START_CHECKOUT' conversion events. | |
ConversionAddCartAppSwipeUp | Int | Number of attributed 'ADD_CART' conversion events. | |
ConversionViewContentAppSwipeUp | Int | Number of attributed 'VIEW_CONTENT' conversion events. | |
ConversionAddBillingAppSwipeUp | Int | Number of attributed 'ADD_BILLING' conversion events. | |
ConversionSignUpsAppSwipeUp | Int | Number of attributed 'SIGN_UP' conversion events. | |
ConversionSearchesAppSwipeUp | Int | Number of attributed 'SEARCH' conversion events. | |
ConversionLevelCompletesAppSwipeUp | Int | Number of attributed 'LEVEL_COMPLETE' conversion events. | |
ConversionAppOpensAppSwipeUp | Int | Number of attributed 'APP_OPEN' conversion events. | |
ConversionPageViewsAppSwipeUp | Int | Number of attributed 'PAGE_VIEW' conversion events. | |
ConversionSubscribeAppSwipeUp | Int | Number of attributed 'SUBSCRIBE' conversion events. | |
ConversionAdClickAppSwipeUp | Int | Number of attributed 'AD_CLICK' conversion events. | |
ConversionAdViewAppSwipeUp | Int | Number of attributed 'AD_VIEW' conversion events. | |
ConversionCompleteTutorialAppSwipeUp | Int | Number of attributed 'COMPLETE_TUTORIAL' conversion events. | |
ConversionInviteAppSwipeUp | Int | Number of attributed 'INVITE' conversion events. | |
ConversionLoginAppSwipeUp | Int | Number of attributed 'LOGIN' conversion events. | |
ConversionShareAppSwipeUp | Int | Number of attributed 'SHARE' conversion events. | |
ConversionReserveAppSwipeUp | Int | Number of attributed 'RESERVE' conversion events. | |
ConversionAchievementUnlockedAppSwipeUp | Int | Number of attributed 'ACHIEVEMENT_UNLOCKED' conversion events. | |
ConversionAddToWishlistAppSwipeUp | Int | Number of attributed 'ADD_TO_WISHLIST' conversion events. | |
ConversionSpendCreditsAppSwipeUp | Int | Number of attributed 'SPENT_CREDITS' conversion events. | |
ConversionRateAppSwipeUp | Int | Number of attributed 'RATE' conversion events. | |
ConversionStartTrialAppSwipeUp | Int | Number of attributed 'START_TRIAL' conversion events. | |
ConversionListViewAppSwipeUp | Int | Number of attributed 'LIST_VIEW' conversion events. | |
CustomEvent1AppSwipeUp | Int | Number of attributed 'CUSTOM_EVENT_1' conversion events. | |
CustomEvent2AppSwipeUp | Int | Number of attributed 'CUSTOM_EVENT_2' conversion events. | |
CustomEvent3AppSwipeUp | Int | Number of attributed 'CUSTOM_EVENT_3' conversion events. | |
CustomEvent4AppSwipeUp | Int | Number of attributed 'CUSTOM_EVENT_4' conversion events. | |
CustomEvent5AppSwipeUp | Int | Number of attributed 'CUSTOM_EVENT_5' conversion events. | |
ConversionPurchasesAppView | Int | Number of attributed 'PURCHASE' conversion events. | |
ConversionPurchasesValueAppView | Decimal | Value of attributed 'PURCHASE' conversion events (microcurrency in Ad Account's currency). | |
ConversionSaveAppView | Int | Number of attributed 'SAVE' conversion events. | |
ConversionStartCheckoutAppView | Int | Number of attributed 'START_CHECKOUT' conversion events. | |
ConversionAddCartAppView | Int | Number of attributed 'ADD_CART' conversion events. | |
ConversionViewContentAppView | Int | Number of attributed 'VIEW_CONTENT' conversion events. | |
ConversionAddBillingAppView | Int | Number of attributed 'ADD_BILLING' conversion events. | |
ConversionSignUpsAppView | Int | Number of attributed 'SIGN_UP' conversion events. | |
ConversionSearchesAppView | Int | Number of attributed 'SEARCH' conversion events. | |
ConversionLevelCompletesAppView | Int | Number of attributed 'LEVEL_COMPLETE' conversion events. | |
ConversionAppOpensAppView | Int | Number of attributed 'APP_OPEN' conversion events. | |
ConversionPageViewsAppView | Int | Number of attributed 'PAGE_VIEW' conversion events. | |
ConversionSubscribeAppView | Int | Number of attributed 'SUBSCRIBE' conversion events. | |
ConversionAdClickAppView | Int | Number of attributed 'AD_CLICK' conversion events. | |
ConversionAdViewAppView | Int | Number of attributed 'AD_VIEW' conversion events. | |
ConversionCompleteTutorialAppView | Int | Number of attributed 'COMPLETE_TUTORIAL' conversion events. | |
ConversionInviteAppView | Int | Number of attributed 'INVITE' conversion events. | |
ConversionLoginAppView | Int | Number of attributed 'LOGIN' conversion events. | |
ConversionShareAppView | Int | Number of attributed 'SHARE' conversion events. | |
ConversionReserveAppView | Int | Number of attributed 'RESERVE' conversion events. | |
ConversionAchievementUnlockedAppView | Int | Number of attributed 'ACHIEVEMENT_UNLOCKED' conversion events. | |
ConversionAddToWishlistAppView | Int | Number of attributed 'ADD_TO_WISHLIST' conversion events. | |
ConversionSpendCreditsAppView | Int | Number of attributed 'SPENT_CREDITS' conversion events. | |
ConversionRateAppView | Int | Number of attributed 'RATE' conversion events. | |
ConversionStartTrialAppView | Int | Number of attributed 'START_TRIAL' conversion events. | |
ConversionListViewAppView | Int | Number of attributed 'LIST_VIEW' conversion events. | |
CustomEvent1AppView | Int | Number of attributed 'CUSTOM_EVENT_1' conversion events. | |
CustomEvent2AppView | Int | Number of attributed 'CUSTOM_EVENT_2' conversion events. | |
CustomEvent3AppView | Int | Number of attributed 'CUSTOM_EVENT_3' conversion events. | |
CustomEvent4AppView | Int | Number of attributed 'CUSTOM_EVENT_4' conversion events. | |
CustomEvent5AppView | Int | Number of attributed 'CUSTOM_EVENT_5' conversion events. | |
ConversionPurchasesWeb | Int | Number of attributed 'PURCHASE' conversion events. | |
ConversionPurchasesValueWeb | Decimal | Value of attributed 'PURCHASE' conversion events (microcurrency in Ad Account's currency). | |
ConversionSaveWeb | Int | Number of attributed 'SAVE' conversion events. | |
ConversionStartCheckoutWeb | Int | Number of attributed 'START_CHECKOUT' conversion events. | |
ConversionAddCartWeb | Int | Number of attributed 'ADD_CART' conversion events. | |
ConversionViewContentWeb | Int | Number of attributed 'VIEW_CONTENT' conversion events. | |
ConversionAddBillingWeb | Int | Number of attributed 'ADD_BILLING' conversion events. | |
ConversionSignUpsWeb | Int | Number of attributed 'SIGN_UP' conversion events. | |
ConversionSearchesWeb | Int | Number of attributed 'SEARCH' conversion events. | |
ConversionLevelCompletesWeb | Int | Number of attributed 'LEVEL_COMPLETE' conversion events. | |
ConversionAppOpensWeb | Int | Number of attributed 'APP_OPEN' conversion events. | |
ConversionPageViewsWeb | Int | Number of attributed 'PAGE_VIEW' conversion events. | |
ConversionSubscribeWeb | Int | Number of attributed 'SUBSCRIBE' conversion events. | |
ConversionAdClickWeb | Int | Number of attributed 'AD_CLICK' conversion events. | |
ConversionAdViewWeb | Int | Number of attributed 'AD_VIEW' conversion events. | |
ConversionCompleteTutorialWeb | Int | Number of attributed 'COMPLETE_TUTORIAL' conversion events. | |
ConversionInviteWeb | Int | Number of attributed 'INVITE' conversion events. | |
ConversionLoginWeb | Int | Number of attributed 'LOGIN' conversion events. | |
ConversionShareWeb | Int | Number of attributed 'SHARE' conversion events. | |
ConversionReserveWeb | Int | Number of attributed 'RESERVE' conversion events. | |
ConversionAchievementUnlockedWeb | Int | Number of attributed 'ACHIEVEMENT_UNLOCKED' conversion events. | |
ConversionAddToWishlistWeb | Int | Number of attributed 'ADD_TO_WISHLIST' conversion events. | |
ConversionSpendCreditsWeb | Int | Number of attributed 'SPENT_CREDITS' conversion events. | |
ConversionRateWeb | Int | Number of attributed 'RATE' conversion events. | |
ConversionStartTrialWeb | Int | Number of attributed 'START_TRIAL' conversion events. | |
ConversionListViewWeb | Int | Number of attributed 'LIST_VIEW' conversion events. | |
CustomEvent1Web | Int | Number of attributed 'CUSTOM_EVENT_1' conversion events. | |
CustomEvent2Web | Int | Number of attributed 'CUSTOM_EVENT_2' conversion events. | |
CustomEvent3Web | Int | Number of attributed 'CUSTOM_EVENT_3' conversion events. | |
CustomEvent4Web | Int | Number of attributed 'CUSTOM_EVENT_4' conversion events. | |
CustomEvent5Web | Int | Number of attributed 'CUSTOM_EVENT_5' conversion events. | |
ConversionPurchasesWebSwipeUp | Int | Number of attributed 'PURCHASE' conversion events. | |
ConversionPurchasesValueWebSwipeUp | Decimal | Value of attributed 'PURCHASE' conversion events (microcurrency in Ad Account's currency). | |
ConversionSaveWebSwipeUp | Int | Number of attributed 'SAVE' conversion events. | |
ConversionStartCheckoutWebSwipeUp | Int | Number of attributed 'START_CHECKOUT' conversion events. | |
ConversionAddCartWebSwipeUp | Int | Number of attributed 'ADD_CART' conversion events. | |
ConversionViewContentWebSwipeUp | Int | Number of attributed 'VIEW_CONTENT' conversion events. | |
ConversionAddBillingWebSwipeUp | Int | Number of attributed 'ADD_BILLING' conversion events. | |
ConversionSignUpsWebSwipeUp | Int | Number of attributed 'SIGN_UP' conversion events. | |
ConversionSearchesWebSwipeUp | Int | Number of attributed 'SEARCH' conversion events. | |
ConversionLevelCompletesWebSwipeUp | Int | Number of attributed 'LEVEL_COMPLETE' conversion events. | |
ConversionAppOpensWebSwipeUp | Int | Number of attributed 'APP_OPEN' conversion events. | |
ConversionPageViewsWebSwipeUp | Int | Number of attributed 'PAGE_VIEW' conversion events. | |
ConversionSubscribeWebSwipeUp | Int | Number of attributed 'SUBSCRIBE' conversion events. | |
ConversionAdClickWebSwipeUp | Int | Number of attributed 'AD_CLICK' conversion events. | |
ConversionAdViewWebSwipeUp | Int | Number of attributed 'AD_VIEW' conversion events. | |
ConversionCompleteTutorialWebSwipeUp | Int | Number of attributed 'COMPLETE_TUTORIAL' conversion events. | |
ConversionInviteWebSwipeUp | Int | Number of attributed 'INVITE' conversion events. | |
ConversionLoginWebSwipeUp | Int | Number of attributed 'LOGIN' conversion events. | |
ConversionShareWebSwipeUp | Int | Number of attributed 'SHARE' conversion events. | |
ConversionReserveWebSwipeUp | Int | Number of attributed 'RESERVE' conversion events. | |
ConversionAchievementUnlockedWebSwipeUp | Int | Number of attributed 'ACHIEVEMENT_UNLOCKED' conversion events. | |
ConversionAddToWishlistWebSwipeUp | Int | Number of attributed 'ADD_TO_WISHLIST' conversion events. | |
ConversionSpendCreditsWebSwipeUp | Int | Number of attributed 'SPENT_CREDITS' conversion events. | |
ConversionRateWebSwipeUp | Int | Number of attributed 'RATE' conversion events. | |
ConversionStartTrialWebSwipeUp | Int | Number of attributed 'START_TRIAL' conversion events. | |
ConversionListViewWebSwipeUp | Int | Number of attributed 'LIST_VIEW' conversion events. | |
CustomEvent1WebSwipeUp | Int | Number of attributed 'CUSTOM_EVENT_1' conversion events. | |
CustomEvent2WebSwipeUp | Int | Number of attributed 'CUSTOM_EVENT_2' conversion events. | |
CustomEvent3WebSwipeUp | Int | Number of attributed 'CUSTOM_EVENT_3' conversion events. | |
CustomEvent4WebSwipeUp | Int | Number of attributed 'CUSTOM_EVENT_4' conversion events. | |
CustomEvent5WebSwipeUp | Int | Number of attributed 'CUSTOM_EVENT_5' conversion events. | |
ConversionPurchasesWebView | Int | Number of attributed 'PURCHASE' conversion events. | |
ConversionPurchasesValueWebView | Decimal | Value of attributed 'PURCHASE' conversion events (microcurrency in Ad Account's currency). | |
ConversionSaveWebView | Int | Number of attributed 'SAVE' conversion events. | |
ConversionStartCheckoutWebView | Int | Number of attributed 'START_CHECKOUT' conversion events. | |
ConversionAddCartWebView | Int | Number of attributed 'ADD_CART' conversion events. | |
ConversionViewContentWebView | Int | Number of attributed 'VIEW_CONTENT' conversion events. | |
ConversionAddBillingWebView | Int | Number of attributed 'ADD_BILLING' conversion events. | |
ConversionSignUpsWebView | Int | Number of attributed 'SIGN_UP' conversion events. | |
ConversionSearchesWebView | Int | Number of attributed 'SEARCH' conversion events. | |
ConversionLevelCompletesWebView | Int | Number of attributed 'LEVEL_COMPLETE' conversion events. | |
ConversionAppOpensWebView | Int | Number of attributed 'APP_OPEN' conversion events. | |
ConversionPageViewsWebView | Int | Number of attributed 'PAGE_VIEW' conversion events. | |
ConversionSubscribeWebView | Int | Number of attributed 'SUBSCRIBE' conversion events. | |
ConversionAdClickWebView | Int | Number of attributed 'AD_CLICK' conversion events. | |
ConversionAdViewWebView | Int | Number of attributed 'AD_VIEW' conversion events. | |
ConversionCompleteTutorialWebView | Int | Number of attributed 'COMPLETE_TUTORIAL' conversion events. | |
ConversionInviteWebView | Int | Number of attributed 'INVITE' conversion events. | |
ConversionLoginWebView | Int | Number of attributed 'LOGIN' conversion events. | |
ConversionShareWebView | Int | Number of attributed 'SHARE' conversion events. | |
ConversionReserveWebView | Int | Number of attributed 'RESERVE' conversion events. | |
ConversionAchievementUnlockedWebView | Int | Number of attributed 'ACHIEVEMENT_UNLOCKED' conversion events. | |
ConversionAddToWishlistWebView | Int | Number of attributed 'ADD_TO_WISHLIST' conversion events. | |
ConversionSpendCreditsWebView | Int | Number of attributed 'SPENT_CREDITS' conversion events. | |
ConversionRateWebView | Int | Number of attributed 'RATE' conversion events. | |
ConversionStartTrialWebView | Int | Number of attributed 'START_TRIAL' conversion events. | |
ConversionListViewWebView | Int | Number of attributed 'LIST_VIEW' conversion events. | |
CustomEvent1WebView | Int | Number of attributed 'CUSTOM_EVENT_1' conversion events. | |
CustomEvent2WebView | Int | Number of attributed 'CUSTOM_EVENT_2' conversion events. | |
CustomEvent3WebView | Int | Number of attributed 'CUSTOM_EVENT_3' conversion events. | |
CustomEvent4WebView | Int | Number of attributed 'CUSTOM_EVENT_4' conversion events. | |
CustomEvent5WebView | Int | Number of attributed 'CUSTOM_EVENT_5' conversion events. |
Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.
Name | Type | Description | |
ConversionSourceTypes | String | Conversion source breakout by platform. Possible values are web,app,total. The default value is set to 'web,app,total' | |
BreakDownMetricsByPlatform | String | Breaks down metrics by SnapchatAds Client/Audience network. | |
RetrieveSampleStats | Bool | Whether to return sample (fake) stats or not. |
Lists all ad stats.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
SELECT * FROM AdStats WHERE CampaignId = '40b748fb-d16f-4b3a-8d63-a3547d01ba57' SELECT * FROM AdStats WHERE CampaignId = '40b748fb-d16f-4b3a-8d63-a3547d01ba57' AND StartTime = '01/02/2019' AND EndTime = '10/14/2020' SELECT * FROM AdStats WHERE CampaignId = '40b748fb-d16f-4b3a-8d63-a3547d01ba57' AND Dimension = 'Country' SELECT * FROM AdStats WHERE CampaignId = '40b748fb-d16f-4b3a-8d63-a3547d01ba57' AND Granularity = 'LIFETIME' SELECT * FROM AdStats WHERE CampaignId = '40b748fb-d16f-4b3a-8d63-a3547d01ba57' AND BreakDownMetricsByPlatform = true SELECT * FROM AdStats WHERE CampaignId = '40b748fb-d16f-4b3a-8d63-a3547d01ba57' AND BreakDownMetricsByPosition = true SELECT * FROM AdStats WHERE CampaignId = '40b748fb-d16f-4b3a-8d63-a3547d01ba57' AND SwipeUpAttributionWindow = '1_DAY' AND ViewAttributionWindow = '1_HOUR' SELECT * FROM AdStats WHERE CampaignId = '40b748fb-d16f-4b3a-8d63-a3547d01ba57' AND ConversionSourceTypes = 'app'
SELECT * FROM AdStats WHERE AdId = '8adc3db7-8148-4fbf-999c-8d2266369d74' SELECT * FROM AdStats WHERE AdId = '8adc3db7-8148-4fbf-999c-8d2266369d74' AND StartTime = '01/02/2019' AND EndTime = '10/14/2020' SELECT * FROM AdStats WHERE AdId = '8adc3db7-8148-4fbf-999c-8d2266369d74' AND Dimension = 'Country' SELECT * FROM AdStats WHERE AdId = '8adc3db7-8148-4fbf-999c-8d2266369d74' AND Granularity = 'LIFETIME' SELECT * FROM AdStats WHERE AdId = '8adc3db7-8148-4fbf-999c-8d2266369d74' AND BreakDownMetricsByPlatform = true SELECT * FROM AdStats WHERE AdId = '8adc3db7-8148-4fbf-999c-8d2266369d74' AND BreakDownMetricsByPosition = true SELECT * FROM AdStats WHERE AdId = '8adc3db7-8148-4fbf-999c-8d2266369d74' AND SwipeUpAttributionWindow = '1_DAY' AND ViewAttributionWindow = '1_HOUR' SELECT * FROM AdStats WHERE AdId = '8adc3db7-8148-4fbf-999c-8d2266369d74' AND ConversionSourceTypes = 'app'
Note: You must specify either CampaignId or AdId. If a time window is not specified, the stats for the last seven days or the last 31 days will be returned based on the specified granularity.
If you do not specify a wildcard column and specify one of the dimensions from the table below in the SELECT projection the stats will breakdown according to the specified dimension. You can not specify dimensions with different dimension categories. You can only query one dimension at a time unless you are querying (age and gender) or (InterestCategoryId and InterestCategoryName) which may be combined.
Dimension | Dimension Category |
Country | geos |
Region | geos |
DMA | geos |
Gender | demographics |
Age | demographics |
InterestCategoryId | interests |
InterestCategoryName | interests |
OS | devices |
Make | devices |
Name | Type | References | Description |
CampaignId | String |
Campaigns.Id | The campaign Id. |
AdId | String |
Ads.Id | The ad id. |
PlatformPosition | String | The platform position. | |
StartTime | Datetime | Scopes the retrieved data to data collected in the window of time between StartTime and EndTime. Must be expressed in whole hours. | |
EndTime | Datetime | Scopes the retrieved data to data collected in the window of time between StartTime and EndTime. Must be expressed in whole hours. | |
FinalizedDataEndTime | Datetime | This defines the time up until when reporting metrics are finalized. You can query for all metrics before this time including uniques and reach and they will have the final numbers. For any time after the FinalizedDataEndTime the metrics are still undergoing de-duplication and finalization and may change accordingly. | |
IntervalStartTime | Datetime | Start time of the current interval. This applies only to Granularity DAY and HOUR. | |
IntervalEndTime | Datetime | End time of the current interval. This applies only to Granularity DAY and HOUR. | |
Granularity | String | Determines how granular the data points will be returned within the time range specified by StartTime and EndTime. For instance, when set to HOUR, you will be presented with a datapoint for each hour between StartTime and EndTime. | |
Dimension | String | You can get reporting insights based on different geographic, demographic, interest-based, and device-based dimensions. You can only query one dimension at a time unless you are querying age and gender which may be combined. | |
SwipeUpAttributionWindow | String | Attribution window for swipe ups. | |
ViewAttributionWindow | String | Attribution window for views. | |
Platform | String | The specific stats platform. | |
Country | String | ISO country code. | |
Region | String | Region. | |
DMA | Int | DMA numeric code. | |
Gender | String | Gender. | |
Age | String | Age bucket. | |
InterestCategoryId | String | SnapchatAds User Lifestyle Interest Category Id. | |
InterestCategoryName | String | SnapchatAds User Lifestyle Interest Category Name. | |
OS | String | Device Operating System. | |
Make | String | Device Make (e.g., Apple, Samsung) | |
Impressions | Int | Impression Count. | |
Swipes | Int | Swipe-Up Count. | |
ViewTimeMillis | Long | Use screen_time_millis instead. Total Time Spent on top Snap Ad (milliseconds). | |
ScreenTimeMillis | Long | Total Time Spent on top Snap Ad (milliseconds). | |
Quartile1 | Int | Video Views to 25%. | |
Quartile2 | Int | Video Views to 50%. | |
Quartile3 | Int | Video Views to 75%. | |
ViewCompletion | Int | Video Views to completion. | |
Spend | Decimal | Amount Spent. | |
VideoViews | Int | The total number of impressions that meet the qualifying video view criteria of at least 2 seconds of consecutive watch time or a swipe up action on the Top Snap. | |
AndroidInstalls | Int | Number of Android App Installs. | |
AndroidInstallsApp | Int | Number of Android App Installs. | |
AndroidInstallsWeb | Int | Number of Android App Installs. | |
AndroidInstallsSwipeUp | Int | Number of Android App Installs. | |
AndroidInstallsAppSwipeUp | Int | Number of Android App Installs. | |
AndroidInstallsWebSwipeUp | Int | Number of Android App Installs. | |
AndroidInstallsView | Int | Number of Android App Installs. | |
AndroidInstallsAppView | Int | Number of Android App Installs. | |
AndroidInstallsWebView | Int | Number of Android App Installs. | |
AttachmentAvgViewTimeMillis | Long | Average Attachment View Time (milli-seconds). | |
AttachmentFrequency | Double | Average number of Attachment Views per User Reached. | |
AttachmentQuartile1 | Int | Long Form Video Views to 25%. | |
AttachmentQuartile2 | Int | Long Form Video Views to 50%. | |
AttachmentQuartile3 | Int | Long Form Video Views to 75%. | |
AttachmentTotalViewTimeMillis | Long | Total Attachment View Time (milli-seconds). | |
AttachmentUniques | Int | Number of unique attachment impressions. | |
AttachmentViewCompletion | Int | Long Form Video Views to completion. | |
AttachmentVideoViews | Int | Long Form Video Attachment Views, viewed for at least 10 consecutive seconds or reached 97% of the Long Form Video duration. | |
AvgViewTimeMillis | Long | Use avg_screen_time_millis instead. Average Top Snap view time per User Reached. | |
AvgScreenTimeMillis | Long | Average Top Snap view time across all impressions. | |
Frequency | Double | Average number of Impressions per User Reached. | |
IosInstalls | Int | Number of iOS App Installs. | |
IosInstallsApp | Int | Number of iOS App Installs. | |
IosInstallsWeb | Int | Number of iOS App Installs. | |
IosInstallsSwipeUp | Int | Number of iOS App Installs. | |
IosInstallsAppSwipeUp | Int | Number of iOS App Installs. | |
IosInstallsWebSwipeUp | Int | Number of iOS App Installs. | |
IosInstallsView | Int | Number of iOS App Installs. | |
IosInstallsAppView | Int | Number of iOS App Installs. | |
IosInstallsWebView | Int | Number of iOS App Installs. | |
SwipeUpPercent | Double | % of Impressions that Swiped-Up. | |
TotalInstalls | Int | Total number of App Installs. | |
TotalInstallsApp | Int | Total number of App Installs. | |
TotalInstallsWeb | Int | Total number of App Installs. | |
TotalInstallsSwipeUp | Int | Total number of App Installs. | |
TotalInstallsAppSwipeUp | Int | Total number of App Installs. | |
TotalInstallsWebSwipeUp | Int | Total number of App Installs. | |
TotalInstallsView | Int | Total number of App Installs. | |
TotalInstallsAppView | Int | Total number of App Installs. | |
TotalInstallsWebView | Int | Total number of App Installs. | |
Uniques | Int | Number of unique impressions. | |
VideoViewsTimeBased | Int | The total number of impressions that meet the qualifying video view criteria of at least 2 seconds, not including swipe ups. | |
VideoViews15s | Int | The total number of impressions that meet the qualifying video view criteria of at least 15 seconds, or 97% completion if it?s shorter than 15 seconds, or a swipe up action on the ad. | |
StoryOpens | Int | Number of times users tapped on the ad tile in the feed to view the Story Ad. | |
StoryCompletes | Int | Number of times users viewed through to the last Snap of your Story Ad. | |
PositionImpressions | Int | The impression number for this story ad position. | |
PositionUniques | Int | The unique viewer numbers for this story ad position. | |
PositionFrequency | Double | The frequency for this story ad position. | |
PositionScreenTimeMillis | Long | The total view time in milliseconds for this story ad position. | |
PositionSwipeUpPercent | Double | The swipe up rate for this story ad position. | |
AvgPositionScreenTimeMillis | Long | The average view time for this story ad position. | |
Shares | Int | Number of times lens/filter was shared in a Chat or Story. | |
Saves | Int | Number of times lens/filter was saved to Memories. | |
ConversionPurchases | Int | Number of attributed 'PURCHASE' conversion events. | |
ConversionPurchasesValue | Decimal | Value of attributed 'PURCHASE' conversion events (microcurrency in Ad Account's currency). | |
ConversionSave | Int | Number of attributed 'SAVE' conversion events. | |
ConversionStartCheckout | Int | Number of attributed 'START_CHECKOUT' conversion events. | |
ConversionAddCart | Int | Number of attributed 'ADD_CART' conversion events. | |
ConversionViewContent | Int | Number of attributed 'VIEW_CONTENT' conversion events. | |
ConversionAddBilling | Int | Number of attributed 'ADD_BILLING' conversion events. | |
ConversionSignUps | Int | Number of attributed 'SIGN_UP' conversion events. | |
ConversionSearches | Int | Number of attributed 'SEARCH' conversion events. | |
ConversionLevelCompletes | Int | Number of attributed 'LEVEL_COMPLETE' conversion events. | |
ConversionAppOpens | Int | Number of attributed 'APP_OPEN' conversion events. | |
ConversionPageViews | Int | Number of attributed 'PAGE_VIEW' conversion events. | |
ConversionSubscribe | Int | Number of attributed 'SUBSCRIBE' conversion events. | |
ConversionAdClick | Int | Number of attributed 'AD_CLICK' conversion events. | |
ConversionAdView | Int | Number of attributed 'AD_VIEW' conversion events. | |
ConversionCompleteTutorial | Int | Number of attributed 'COMPLETE_TUTORIAL' conversion events. | |
ConversionInvite | Int | Number of attributed 'INVITE' conversion events. | |
ConversionLogin | Int | Number of attributed 'LOGIN' conversion events. | |
ConversionShare | Int | Number of attributed 'SHARE' conversion events. | |
ConversionReserve | Int | Number of attributed 'RESERVE' conversion events. | |
ConversionAchievementUnlocked | Int | Number of attributed 'ACHIEVEMENT_UNLOCKED' conversion events. | |
ConversionAddToWishlist | Int | Number of attributed 'ADD_TO_WISHLIST' conversion events. | |
ConversionSpendCredits | Int | Number of attributed 'SPENT_CREDITS' conversion events. | |
ConversionRate | Int | Number of attributed 'RATE' conversion events. | |
ConversionStartTrial | Int | Number of attributed 'START_TRIAL' conversion events. | |
ConversionListView | Int | Number of attributed 'LIST_VIEW' conversion events. | |
CustomEvent1 | Int | Number of attributed 'CUSTOM_EVENT_1' conversion events. | |
CustomEvent2 | Int | Number of attributed 'CUSTOM_EVENT_2' conversion events. | |
CustomEvent3 | Int | Number of attributed 'CUSTOM_EVENT_3' conversion events. | |
CustomEvent4 | Int | Number of attributed 'CUSTOM_EVENT_4' conversion events. | |
CustomEvent5 | Int | Number of attributed 'CUSTOM_EVENT_5' conversion events. | |
ConversionPurchasesSwipeUp | Int | Number of attributed 'PURCHASE' conversion events. | |
ConversionPurchasesValueSwipeUp | Decimal | Value of attributed 'PURCHASE' conversion events (microcurrency in Ad Account's currency). | |
ConversionSaveSwipeUp | Int | Number of attributed 'SAVE' conversion events. | |
ConversionStartCheckoutSwipeUp | Int | Number of attributed 'START_CHECKOUT' conversion events. | |
ConversionAddCartSwipeUp | Int | Number of attributed 'ADD_CART' conversion events. | |
ConversionViewContentSwipeUp | Int | Number of attributed 'VIEW_CONTENT' conversion events. | |
ConversionAddBillingSwipeUp | Int | Number of attributed 'ADD_BILLING' conversion events. | |
ConversionSignUpsSwipeUp | Int | Number of attributed 'SIGN_UP' conversion events. | |
ConversionSearchesSwipeUp | Int | Number of attributed 'SEARCH' conversion events. | |
ConversionLevelCompletesSwipeUp | Int | Number of attributed 'LEVEL_COMPLETE' conversion events. | |
ConversionAppOpensSwipeUp | Int | Number of attributed 'APP_OPEN' conversion events. | |
ConversionPageViewsSwipeUp | Int | Number of attributed 'PAGE_VIEW' conversion events. | |
ConversionSubscribeSwipeUp | Int | Number of attributed 'SUBSCRIBE' conversion events. | |
ConversionAdClickSwipeUp | Int | Number of attributed 'AD_CLICK' conversion events. | |
ConversionAdViewSwipeUp | Int | Number of attributed 'AD_VIEW' conversion events. | |
ConversionCompleteTutorialSwipeUp | Int | Number of attributed 'COMPLETE_TUTORIAL' conversion events. | |
ConversionInviteSwipeUp | Int | Number of attributed 'INVITE' conversion events. | |
ConversionLoginSwipeUp | Int | Number of attributed 'LOGIN' conversion events. | |
ConversionShareSwipeUp | Int | Number of attributed 'SHARE' conversion events. | |
ConversionReserveSwipeUp | Int | Number of attributed 'RESERVE' conversion events. | |
ConversionAchievementUnlockedSwipeUp | Int | Number of attributed 'ACHIEVEMENT_UNLOCKED' conversion events. | |
ConversionAddToWishlistSwipeUp | Int | Number of attributed 'ADD_TO_WISHLIST' conversion events. | |
ConversionSpendCreditsSwipeUp | Int | Number of attributed 'SPENT_CREDITS' conversion events. | |
ConversionRateSwipeUp | Int | Number of attributed 'RATE' conversion events. | |
ConversionStartTrialSwipeUp | Int | Number of attributed 'START_TRIAL' conversion events. | |
ConversionListViewSwipeUp | Int | Number of attributed 'LIST_VIEW' conversion events. | |
CustomEvent1SwipeUp | Int | Number of attributed 'CUSTOM_EVENT_1' conversion events. | |
CustomEvent2SwipeUp | Int | Number of attributed 'CUSTOM_EVENT_2' conversion events. | |
CustomEvent3SwipeUp | Int | Number of attributed 'CUSTOM_EVENT_3' conversion events. | |
CustomEvent4SwipeUp | Int | Number of attributed 'CUSTOM_EVENT_4' conversion events. | |
CustomEvent5SwipeUp | Int | Number of attributed 'CUSTOM_EVENT_5' conversion events. | |
ConversionPurchasesView | Int | Number of attributed 'PURCHASE' conversion events. | |
ConversionPurchasesValueView | Decimal | Value of attributed 'PURCHASE' conversion events (microcurrency in Ad Account's currency). | |
ConversionSaveView | Int | Number of attributed 'SAVE' conversion events. | |
ConversionStartCheckoutView | Int | Number of attributed 'START_CHECKOUT' conversion events. | |
ConversionAddCartView | Int | Number of attributed 'ADD_CART' conversion events. | |
ConversionViewContentView | Int | Number of attributed 'VIEW_CONTENT' conversion events. | |
ConversionAddBillingView | Int | Number of attributed 'ADD_BILLING' conversion events. | |
ConversionSignUpsView | Int | Number of attributed 'SIGN_UP' conversion events. | |
ConversionSearchesView | Int | Number of attributed 'SEARCH' conversion events. | |
ConversionLevelCompletesView | Int | Number of attributed 'LEVEL_COMPLETE' conversion events. | |
ConversionAppOpensView | Int | Number of attributed 'APP_OPEN' conversion events. | |
ConversionPageViewsView | Int | Number of attributed 'PAGE_VIEW' conversion events. | |
ConversionSubscribeView | Int | Number of attributed 'SUBSCRIBE' conversion events. | |
ConversionAdClickView | Int | Number of attributed 'AD_CLICK' conversion events. | |
ConversionAdViewView | Int | Number of attributed 'AD_VIEW' conversion events. | |
ConversionCompleteTutorialView | Int | Number of attributed 'COMPLETE_TUTORIAL' conversion events. | |
ConversionInviteView | Int | Number of attributed 'INVITE' conversion events. | |
ConversionLoginView | Int | Number of attributed 'LOGIN' conversion events. | |
ConversionShareView | Int | Number of attributed 'SHARE' conversion events. | |
ConversionReserveView | Int | Number of attributed 'RESERVE' conversion events. | |
ConversionAchievementUnlockedView | Int | Number of attributed 'ACHIEVEMENT_UNLOCKED' conversion events. | |
ConversionAddToWishlistView | Int | Number of attributed 'ADD_TO_WISHLIST' conversion events. | |
ConversionSpendCreditsView | Int | Number of attributed 'SPENT_CREDITS' conversion events. | |
ConversionRateView | Int | Number of attributed 'RATE' conversion events. | |
ConversionStartTrialView | Int | Number of attributed 'START_TRIAL' conversion events. | |
ConversionListViewView | Int | Number of attributed 'LIST_VIEW' conversion events. | |
CustomEvent1View | Int | Number of attributed 'CUSTOM_EVENT_1' conversion events. | |
CustomEvent2View | Int | Number of attributed 'CUSTOM_EVENT_2' conversion events. | |
CustomEvent3View | Int | Number of attributed 'CUSTOM_EVENT_3' conversion events. | |
CustomEvent4View | Int | Number of attributed 'CUSTOM_EVENT_4' conversion events. | |
CustomEvent5View | Int | Number of attributed 'CUSTOM_EVENT_5' conversion events. | |
ConversionPurchasesApp | Int | Number of attributed 'PURCHASE' conversion events. | |
ConversionPurchasesValueApp | Decimal | Value of attributed 'PURCHASE' conversion events (microcurrency in Ad Account's currency). | |
ConversionSaveApp | Int | Number of attributed 'SAVE' conversion events. | |
ConversionStartCheckoutApp | Int | Number of attributed 'START_CHECKOUT' conversion events. | |
ConversionAddCartApp | Int | Number of attributed 'ADD_CART' conversion events. | |
ConversionViewContentApp | Int | Number of attributed 'VIEW_CONTENT' conversion events. | |
ConversionAddBillingApp | Int | Number of attributed 'ADD_BILLING' conversion events. | |
ConversionSignUpsApp | Int | Number of attributed 'SIGN_UP' conversion events. | |
ConversionSearchesApp | Int | Number of attributed 'SEARCH' conversion events. | |
ConversionLevelCompletesApp | Int | Number of attributed 'LEVEL_COMPLETE' conversion events. | |
ConversionAppOpensApp | Int | Number of attributed 'APP_OPEN' conversion events. | |
ConversionPageViewsApp | Int | Number of attributed 'PAGE_VIEW' conversion events. | |
ConversionSubscribeApp | Int | Number of attributed 'SUBSCRIBE' conversion events. | |
ConversionAdClickApp | Int | Number of attributed 'AD_CLICK' conversion events. | |
ConversionAdViewApp | Int | Number of attributed 'AD_VIEW' conversion events. | |
ConversionCompleteTutorialApp | Int | Number of attributed 'COMPLETE_TUTORIAL' conversion events. | |
ConversionInviteApp | Int | Number of attributed 'INVITE' conversion events. | |
ConversionLoginApp | Int | Number of attributed 'LOGIN' conversion events. | |
ConversionShareApp | Int | Number of attributed 'SHARE' conversion events. | |
ConversionReserveApp | Int | Number of attributed 'RESERVE' conversion events. | |
ConversionAchievementUnlockedApp | Int | Number of attributed 'ACHIEVEMENT_UNLOCKED' conversion events. | |
ConversionAddToWishlistApp | Int | Number of attributed 'ADD_TO_WISHLIST' conversion events. | |
ConversionSpendCreditsApp | Int | Number of attributed 'SPENT_CREDITS' conversion events. | |
ConversionRateApp | Int | Number of attributed 'RATE' conversion events. | |
ConversionStartTrialApp | Int | Number of attributed 'START_TRIAL' conversion events. | |
ConversionListViewApp | Int | Number of attributed 'LIST_VIEW' conversion events. | |
CustomEvent1App | Int | Number of attributed 'CUSTOM_EVENT_1' conversion events. | |
CustomEvent2App | Int | Number of attributed 'CUSTOM_EVENT_2' conversion events. | |
CustomEvent3App | Int | Number of attributed 'CUSTOM_EVENT_3' conversion events. | |
CustomEvent4App | Int | Number of attributed 'CUSTOM_EVENT_4' conversion events. | |
CustomEvent5App | Int | Number of attributed 'CUSTOM_EVENT_5' conversion events. | |
ConversionPurchasesAppSwipeUp | Int | Number of attributed 'PURCHASE' conversion events. | |
ConversionPurchasesValueAppSwipeUp | Decimal | Value of attributed 'PURCHASE' conversion events (microcurrency in Ad Account's currency). | |
ConversionSaveAppSwipeUp | Int | Number of attributed 'SAVE' conversion events. | |
ConversionStartCheckoutAppSwipeUp | Int | Number of attributed 'START_CHECKOUT' conversion events. | |
ConversionAddCartAppSwipeUp | Int | Number of attributed 'ADD_CART' conversion events. | |
ConversionViewContentAppSwipeUp | Int | Number of attributed 'VIEW_CONTENT' conversion events. | |
ConversionAddBillingAppSwipeUp | Int | Number of attributed 'ADD_BILLING' conversion events. | |
ConversionSignUpsAppSwipeUp | Int | Number of attributed 'SIGN_UP' conversion events. | |
ConversionSearchesAppSwipeUp | Int | Number of attributed 'SEARCH' conversion events. | |
ConversionLevelCompletesAppSwipeUp | Int | Number of attributed 'LEVEL_COMPLETE' conversion events. | |
ConversionAppOpensAppSwipeUp | Int | Number of attributed 'APP_OPEN' conversion events. | |
ConversionPageViewsAppSwipeUp | Int | Number of attributed 'PAGE_VIEW' conversion events. | |
ConversionSubscribeAppSwipeUp | Int | Number of attributed 'SUBSCRIBE' conversion events. | |
ConversionAdClickAppSwipeUp | Int | Number of attributed 'AD_CLICK' conversion events. | |
ConversionAdViewAppSwipeUp | Int | Number of attributed 'AD_VIEW' conversion events. | |
ConversionCompleteTutorialAppSwipeUp | Int | Number of attributed 'COMPLETE_TUTORIAL' conversion events. | |
ConversionInviteAppSwipeUp | Int | Number of attributed 'INVITE' conversion events. | |
ConversionLoginAppSwipeUp | Int | Number of attributed 'LOGIN' conversion events. | |
ConversionShareAppSwipeUp | Int | Number of attributed 'SHARE' conversion events. | |
ConversionReserveAppSwipeUp | Int | Number of attributed 'RESERVE' conversion events. | |
ConversionAchievementUnlockedAppSwipeUp | Int | Number of attributed 'ACHIEVEMENT_UNLOCKED' conversion events. | |
ConversionAddToWishlistAppSwipeUp | Int | Number of attributed 'ADD_TO_WISHLIST' conversion events. | |
ConversionSpendCreditsAppSwipeUp | Int | Number of attributed 'SPENT_CREDITS' conversion events. | |
ConversionRateAppSwipeUp | Int | Number of attributed 'RATE' conversion events. | |
ConversionStartTrialAppSwipeUp | Int | Number of attributed 'START_TRIAL' conversion events. | |
ConversionListViewAppSwipeUp | Int | Number of attributed 'LIST_VIEW' conversion events. | |
CustomEvent1AppSwipeUp | Int | Number of attributed 'CUSTOM_EVENT_1' conversion events. | |
CustomEvent2AppSwipeUp | Int | Number of attributed 'CUSTOM_EVENT_2' conversion events. | |
CustomEvent3AppSwipeUp | Int | Number of attributed 'CUSTOM_EVENT_3' conversion events. | |
CustomEvent4AppSwipeUp | Int | Number of attributed 'CUSTOM_EVENT_4' conversion events. | |
CustomEvent5AppSwipeUp | Int | Number of attributed 'CUSTOM_EVENT_5' conversion events. | |
ConversionPurchasesAppView | Int | Number of attributed 'PURCHASE' conversion events. | |
ConversionPurchasesValueAppView | Decimal | Value of attributed 'PURCHASE' conversion events (microcurrency in Ad Account's currency). | |
ConversionSaveAppView | Int | Number of attributed 'SAVE' conversion events. | |
ConversionStartCheckoutAppView | Int | Number of attributed 'START_CHECKOUT' conversion events. | |
ConversionAddCartAppView | Int | Number of attributed 'ADD_CART' conversion events. | |
ConversionViewContentAppView | Int | Number of attributed 'VIEW_CONTENT' conversion events. | |
ConversionAddBillingAppView | Int | Number of attributed 'ADD_BILLING' conversion events. | |
ConversionSignUpsAppView | Int | Number of attributed 'SIGN_UP' conversion events. | |
ConversionSearchesAppView | Int | Number of attributed 'SEARCH' conversion events. | |
ConversionLevelCompletesAppView | Int | Number of attributed 'LEVEL_COMPLETE' conversion events. | |
ConversionAppOpensAppView | Int | Number of attributed 'APP_OPEN' conversion events. | |
ConversionPageViewsAppView | Int | Number of attributed 'PAGE_VIEW' conversion events. | |
ConversionSubscribeAppView | Int | Number of attributed 'SUBSCRIBE' conversion events. | |
ConversionAdClickAppView | Int | Number of attributed 'AD_CLICK' conversion events. | |
ConversionAdViewAppView | Int | Number of attributed 'AD_VIEW' conversion events. | |
ConversionCompleteTutorialAppView | Int | Number of attributed 'COMPLETE_TUTORIAL' conversion events. | |
ConversionInviteAppView | Int | Number of attributed 'INVITE' conversion events. | |
ConversionLoginAppView | Int | Number of attributed 'LOGIN' conversion events. | |
ConversionShareAppView | Int | Number of attributed 'SHARE' conversion events. | |
ConversionReserveAppView | Int | Number of attributed 'RESERVE' conversion events. | |
ConversionAchievementUnlockedAppView | Int | Number of attributed 'ACHIEVEMENT_UNLOCKED' conversion events. | |
ConversionAddToWishlistAppView | Int | Number of attributed 'ADD_TO_WISHLIST' conversion events. | |
ConversionSpendCreditsAppView | Int | Number of attributed 'SPENT_CREDITS' conversion events. | |
ConversionRateAppView | Int | Number of attributed 'RATE' conversion events. | |
ConversionStartTrialAppView | Int | Number of attributed 'START_TRIAL' conversion events. | |
ConversionListViewAppView | Int | Number of attributed 'LIST_VIEW' conversion events. | |
CustomEvent1AppView | Int | Number of attributed 'CUSTOM_EVENT_1' conversion events. | |
CustomEvent2AppView | Int | Number of attributed 'CUSTOM_EVENT_2' conversion events. | |
CustomEvent3AppView | Int | Number of attributed 'CUSTOM_EVENT_3' conversion events. | |
CustomEvent4AppView | Int | Number of attributed 'CUSTOM_EVENT_4' conversion events. | |
CustomEvent5AppView | Int | Number of attributed 'CUSTOM_EVENT_5' conversion events. | |
ConversionPurchasesWeb | Int | Number of attributed 'PURCHASE' conversion events. | |
ConversionPurchasesValueWeb | Decimal | Value of attributed 'PURCHASE' conversion events (microcurrency in Ad Account's currency). | |
ConversionSaveWeb | Int | Number of attributed 'SAVE' conversion events. | |
ConversionStartCheckoutWeb | Int | Number of attributed 'START_CHECKOUT' conversion events. | |
ConversionAddCartWeb | Int | Number of attributed 'ADD_CART' conversion events. | |
ConversionViewContentWeb | Int | Number of attributed 'VIEW_CONTENT' conversion events. | |
ConversionAddBillingWeb | Int | Number of attributed 'ADD_BILLING' conversion events. | |
ConversionSignUpsWeb | Int | Number of attributed 'SIGN_UP' conversion events. | |
ConversionSearchesWeb | Int | Number of attributed 'SEARCH' conversion events. | |
ConversionLevelCompletesWeb | Int | Number of attributed 'LEVEL_COMPLETE' conversion events. | |
ConversionAppOpensWeb | Int | Number of attributed 'APP_OPEN' conversion events. | |
ConversionPageViewsWeb | Int | Number of attributed 'PAGE_VIEW' conversion events. | |
ConversionSubscribeWeb | Int | Number of attributed 'SUBSCRIBE' conversion events. | |
ConversionAdClickWeb | Int | Number of attributed 'AD_CLICK' conversion events. | |
ConversionAdViewWeb | Int | Number of attributed 'AD_VIEW' conversion events. | |
ConversionCompleteTutorialWeb | Int | Number of attributed 'COMPLETE_TUTORIAL' conversion events. | |
ConversionInviteWeb | Int | Number of attributed 'INVITE' conversion events. | |
ConversionLoginWeb | Int | Number of attributed 'LOGIN' conversion events. | |
ConversionShareWeb | Int | Number of attributed 'SHARE' conversion events. | |
ConversionReserveWeb | Int | Number of attributed 'RESERVE' conversion events. | |
ConversionAchievementUnlockedWeb | Int | Number of attributed 'ACHIEVEMENT_UNLOCKED' conversion events. | |
ConversionAddToWishlistWeb | Int | Number of attributed 'ADD_TO_WISHLIST' conversion events. | |
ConversionSpendCreditsWeb | Int | Number of attributed 'SPENT_CREDITS' conversion events. | |
ConversionRateWeb | Int | Number of attributed 'RATE' conversion events. | |
ConversionStartTrialWeb | Int | Number of attributed 'START_TRIAL' conversion events. | |
ConversionListViewWeb | Int | Number of attributed 'LIST_VIEW' conversion events. | |
CustomEvent1Web | Int | Number of attributed 'CUSTOM_EVENT_1' conversion events. | |
CustomEvent2Web | Int | Number of attributed 'CUSTOM_EVENT_2' conversion events. | |
CustomEvent3Web | Int | Number of attributed 'CUSTOM_EVENT_3' conversion events. | |
CustomEvent4Web | Int | Number of attributed 'CUSTOM_EVENT_4' conversion events. | |
CustomEvent5Web | Int | Number of attributed 'CUSTOM_EVENT_5' conversion events. | |
ConversionPurchasesWebSwipeUp | Int | Number of attributed 'PURCHASE' conversion events. | |
ConversionPurchasesValueWebSwipeUp | Decimal | Value of attributed 'PURCHASE' conversion events (microcurrency in Ad Account's currency). | |
ConversionSaveWebSwipeUp | Int | Number of attributed 'SAVE' conversion events. | |
ConversionStartCheckoutWebSwipeUp | Int | Number of attributed 'START_CHECKOUT' conversion events. | |
ConversionAddCartWebSwipeUp | Int | Number of attributed 'ADD_CART' conversion events. | |
ConversionViewContentWebSwipeUp | Int | Number of attributed 'VIEW_CONTENT' conversion events. | |
ConversionAddBillingWebSwipeUp | Int | Number of attributed 'ADD_BILLING' conversion events. | |
ConversionSignUpsWebSwipeUp | Int | Number of attributed 'SIGN_UP' conversion events. | |
ConversionSearchesWebSwipeUp | Int | Number of attributed 'SEARCH' conversion events. | |
ConversionLevelCompletesWebSwipeUp | Int | Number of attributed 'LEVEL_COMPLETE' conversion events. | |
ConversionAppOpensWebSwipeUp | Int | Number of attributed 'APP_OPEN' conversion events. | |
ConversionPageViewsWebSwipeUp | Int | Number of attributed 'PAGE_VIEW' conversion events. | |
ConversionSubscribeWebSwipeUp | Int | Number of attributed 'SUBSCRIBE' conversion events. | |
ConversionAdClickWebSwipeUp | Int | Number of attributed 'AD_CLICK' conversion events. | |
ConversionAdViewWebSwipeUp | Int | Number of attributed 'AD_VIEW' conversion events. | |
ConversionCompleteTutorialWebSwipeUp | Int | Number of attributed 'COMPLETE_TUTORIAL' conversion events. | |
ConversionInviteWebSwipeUp | Int | Number of attributed 'INVITE' conversion events. | |
ConversionLoginWebSwipeUp | Int | Number of attributed 'LOGIN' conversion events. | |
ConversionShareWebSwipeUp | Int | Number of attributed 'SHARE' conversion events. | |
ConversionReserveWebSwipeUp | Int | Number of attributed 'RESERVE' conversion events. | |
ConversionAchievementUnlockedWebSwipeUp | Int | Number of attributed 'ACHIEVEMENT_UNLOCKED' conversion events. | |
ConversionAddToWishlistWebSwipeUp | Int | Number of attributed 'ADD_TO_WISHLIST' conversion events. | |
ConversionSpendCreditsWebSwipeUp | Int | Number of attributed 'SPENT_CREDITS' conversion events. | |
ConversionRateWebSwipeUp | Int | Number of attributed 'RATE' conversion events. | |
ConversionStartTrialWebSwipeUp | Int | Number of attributed 'START_TRIAL' conversion events. | |
ConversionListViewWebSwipeUp | Int | Number of attributed 'LIST_VIEW' conversion events. | |
CustomEvent1WebSwipeUp | Int | Number of attributed 'CUSTOM_EVENT_1' conversion events. | |
CustomEvent2WebSwipeUp | Int | Number of attributed 'CUSTOM_EVENT_2' conversion events. | |
CustomEvent3WebSwipeUp | Int | Number of attributed 'CUSTOM_EVENT_3' conversion events. | |
CustomEvent4WebSwipeUp | Int | Number of attributed 'CUSTOM_EVENT_4' conversion events. | |
CustomEvent5WebSwipeUp | Int | Number of attributed 'CUSTOM_EVENT_5' conversion events. | |
ConversionPurchasesWebView | Int | Number of attributed 'PURCHASE' conversion events. | |
ConversionPurchasesValueWebView | Decimal | Value of attributed 'PURCHASE' conversion events (microcurrency in Ad Account's currency). | |
ConversionSaveWebView | Int | Number of attributed 'SAVE' conversion events. | |
ConversionStartCheckoutWebView | Int | Number of attributed 'START_CHECKOUT' conversion events. | |
ConversionAddCartWebView | Int | Number of attributed 'ADD_CART' conversion events. | |
ConversionViewContentWebView | Int | Number of attributed 'VIEW_CONTENT' conversion events. | |
ConversionAddBillingWebView | Int | Number of attributed 'ADD_BILLING' conversion events. | |
ConversionSignUpsWebView | Int | Number of attributed 'SIGN_UP' conversion events. | |
ConversionSearchesWebView | Int | Number of attributed 'SEARCH' conversion events. | |
ConversionLevelCompletesWebView | Int | Number of attributed 'LEVEL_COMPLETE' conversion events. | |
ConversionAppOpensWebView | Int | Number of attributed 'APP_OPEN' conversion events. | |
ConversionPageViewsWebView | Int | Number of attributed 'PAGE_VIEW' conversion events. | |
ConversionSubscribeWebView | Int | Number of attributed 'SUBSCRIBE' conversion events. | |
ConversionAdClickWebView | Int | Number of attributed 'AD_CLICK' conversion events. | |
ConversionAdViewWebView | Int | Number of attributed 'AD_VIEW' conversion events. | |
ConversionCompleteTutorialWebView | Int | Number of attributed 'COMPLETE_TUTORIAL' conversion events. | |
ConversionInviteWebView | Int | Number of attributed 'INVITE' conversion events. | |
ConversionLoginWebView | Int | Number of attributed 'LOGIN' conversion events. | |
ConversionShareWebView | Int | Number of attributed 'SHARE' conversion events. | |
ConversionReserveWebView | Int | Number of attributed 'RESERVE' conversion events. | |
ConversionAchievementUnlockedWebView | Int | Number of attributed 'ACHIEVEMENT_UNLOCKED' conversion events. | |
ConversionAddToWishlistWebView | Int | Number of attributed 'ADD_TO_WISHLIST' conversion events. | |
ConversionSpendCreditsWebView | Int | Number of attributed 'SPENT_CREDITS' conversion events. | |
ConversionRateWebView | Int | Number of attributed 'RATE' conversion events. | |
ConversionStartTrialWebView | Int | Number of attributed 'START_TRIAL' conversion events. | |
ConversionListViewWebView | Int | Number of attributed 'LIST_VIEW' conversion events. | |
CustomEvent1WebView | Int | Number of attributed 'CUSTOM_EVENT_1' conversion events. | |
CustomEvent2WebView | Int | Number of attributed 'CUSTOM_EVENT_2' conversion events. | |
CustomEvent3WebView | Int | Number of attributed 'CUSTOM_EVENT_3' conversion events. | |
CustomEvent4WebView | Int | Number of attributed 'CUSTOM_EVENT_4' conversion events. | |
CustomEvent5WebView | Int | Number of attributed 'CUSTOM_EVENT_5' conversion events. |
Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.
Name | Type | Description | |
BreakDownMetricsByPosition | String | Whether to break down metrics by position or not. | |
ConversionSourceTypes | String | Conversion source breakout by platform. Possible values are web,app,total. The default value is set to 'web,app,total' | |
BreakDownMetricsByPlatform | String | Breaks down metrics by SnapchatAds Client/Audience network. | |
RetrieveSampleStats | Bool | Whether to return sample (fake) stats or not. |
Lists all Advanced Demographics targeting options.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
The following queries are processed server side:
SELECT * FROM AdvancedDemographics
Name | Type | References | Description |
Id [KEY] | String | The ID of the target option. | |
Name | String | The name of the target option. | |
Path | String | The path of the target option. | |
Source | String | The source of the target option. |
Lists all audience insights based on the targeting options.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
SELECT * FROM AudienceInsights WHERE AccountId = '40b748fb-d16f-4b2a-8d63-a3547d01ba57' AND BaseSpecCountryCode = 'us' AND TargetingSpecCountryCode = 'us' SELECT * FROM AudienceInsights WHERE AccountId = '40b748fb-d16f-4b2a-8d63-a3547d01ba57' AND DimensionCategory = 'demo' AND BaseSpecCountryCode = 'us' AND TargetingSpecCountryCode = 'us'
Note: AccountId, BaseSpecCountryCode and TargetingSpecCountryCode are required. OR logical operator and NOT clause are supported server side. Targeting options must be grouped based on the dimension category.
Targeting Option | Dimension Category |
AgeGroup | demographics |
MinAge | demographics |
MaxAge | demographics |
Gender | demographics |
Language | demographics |
AdvancedDemographics | demographics |
DeviceConnectionType | devices |
DeviceOSType | devices |
DeviceOSVersionMin | devices |
DeviceOSVersionMax | devices |
DeviceCarrierId | devices |
DeviceMake | devices |
CountryCode | geos |
RegionId | geos |
MetroId | geos |
ZipCode | geos |
LocationCategoryId | locations |
LocationProximity | locations |
LocationProximityUnit | locations |
Latitude | locations |
Longitude | locations |
Radius | locations |
Unit | locations |
SegmentId | segments |
InterestCategoryId | interests |
United States, Male+Female, All Age Ranges
SELECT * FROM AudienceInsights WHERE AccountId = '02a1dac6-ffa2-49d9-b5b6-37bc31b9f3c2' AND BaseSpecCountryCode = 'us' AND TargetingSpecCountryCode = 'us'
United States, Male, Age Groups 21-34
SELECT * FROM AudienceInsights WHERE AccountId = '02a1dac6-ffa2-49d9-b5b6-37bc31b9f3c2' AND BaseSpecCountryCode = 'us' AND TargetingSpecCountryCode = 'us'AND TargetingSpecAgeGroup IN ('21-24','25-34') AND TargetingSpecGender = 'MALE'
Canada, Female, 13-20, iOS
SELECT * FROM AudienceInsights WHERE AccountId = '02a1dac6-ffa2-49d9-b5b6-37bc31b9f3c2' AND BaseSpecCountryCode = 'us' AND TargetingSpecCountryCode = 'ca' AND TargetingSpecMinAge = '13' AND TargetingSpecMaxAge = '20' AND TargetingSpecGender = 'FEMALE' AND TargetingSpecDeviceOSType = 'iOS'
UK, Male+Female, Age 25, WIFI Only
SELECT * FROM AudienceInsights WHERE AccountId = '02a1dac6-ffa2-49d9-b5b6-37bc31b9f3c2' AND BaseSpecCountryCode = 'us' AND TargetingSpecCountryCode = 'uk' AND TargetingSpecMinAge = '25' AND TargetingSpecMaxAge = '25' AND TargetingSpecDeviceConnectionType = 'WIFI'
United States - All States Except Arizona or Texas, M+F, All Ages
SELECT * FROM AudienceInsights WHERE AccountId = '02a1dac6-ffa2-49d9-b5b6-37bc31b9f3c2' AND BaseSpecCountryCode = 'us' AND (TargetingSpecCountryCode = 'us' AND NOT(TargetingSpecCountryCode = 'us' AND TargetingSpecRegionId IN (3,44)))
United States, Female, 18-34, 'Fashion & Style Gurus' OR 'Film & TV Fans'
SELECT * FROM AudienceInsights WHERE AccountId = '02a1dac6-ffa2-49d9-b5b6-37bc31b9f3c2' AND BaseSpecCountryCode = 'us' AND TargetingSpecCountryCode = 'us' AND TargetingSpecGender = 'FEMALE' AND TargetingSpecAgeGroup IN ('18-20','21-24','25-34') AND TargetingSpecInterestCategoryId IN ('SLC_7','SLC_8')
United States, All genders/ages, 'Comedy Fans'
SELECT * FROM AudienceInsights WHERE AccountId = '02a1dac6-ffa2-49d9-b5b6-37bc31b9f3c2' AND BaseSpecCountryCode = 'us' AND TargetingSpecCountryCode = 'us' AND TargetingSpecInterestCategoryId = 'SLC_36'
United States, Male, 18-20, member of SAM segment ID '12345'
SELECT * FROM AudienceInsights WHERE AccountId = '02a1dac6-ffa2-49d9-b5b6-37bc31b9f3c2' AND BaseSpecCountryCode = 'us' AND TargetingSpecCountryCode = 'us' AND TargetingSpecGender = 'MALE' AND TargetingSpecAgeGroup = '18-20' AND TargetingSpecSegmentId = '12345'
United States, Male, 18-20, NOT a member of SAM segment ID '98765'
SELECT * FROM AudienceInsights WHERE AccountId = '02a1dac6-ffa2-49d9-b5b6-37bc31b9f3c2' AND BaseSpecCountryCode = 'us' AND TargetingSpecCountryCode = 'us' AND TargetingSpecGender = 'MALE' AND TargetingSpecAgeGroup = '18-20' AND NOT TargetingSpecSegmentId = '98765'
United States, AT&T
SELECT * FROM AudienceInsights WHERE AccountId = '02a1dac6-ffa2-49d9-b5b6-37bc31b9f3c2' AND BaseSpecCountryCode = 'us' AND TargetingSpecCountryCode = 'us' AND TargetingSpecDeviceCarrierId = 'US_ATT'
United States, 21-24, (College Graduates OR Married People), Apparel Shoppers
SELECT * FROM AudienceInsights WHERE AccountId = '02a1dac6-ffa2-49d9-b5b6-37bc31b9f3c2' AND BaseSpecCountryCode = 'us' AND TargetingSpecCountryCode = 'us' AND TargetingSpecInterestCategoryId = 'DLXS_1' AND TargetingSpecAdvancedDemographics IN ('DLXD_100','DLXD_300') AND TargetingSpecAgeGroup = '21-24' AND TargetingSpecRegulatedContent = false
United States, metros New York or Los Angeles only
SELECT * FROM AudienceInsights WHERE AccountId = '02a1dac6-ffa2-49d9-b5b6-37bc31b9f3c2' AND BaseSpecCountryCode = 'us' AND TargetingSpecCountryCode = 'us' AND TargetingSpecMetroId IN ('501','803')
USA, Female, Spanish speaking, 13-17, iOS version 10.3.2
SELECT * FROM AudienceInsights WHERE AccountId = '02a1dac6-ffa2-49d9-b5b6-37bc31b9f3c2' AND BaseSpecCountryCode = 'us' AND TargetingSpecCountryCode = 'us' AND TargetingSpecAgeGroup = '13-17' AND TargetingSpecGender = 'FEMALE' AND TargetingSpecLanguage = 'es' AND TargetingSpecDeviceOSType = 'ios' AND TargetingSpecDeviceOSVersionMin = '9.0' AND TargetingSpecDeviceOSVersionMax = '10.3.2'
Zipcode Targeting
SELECT * FROM AudienceInsights WHERE AccountId = '02a1dac6-ffa2-49d9-b5b6-37bc31b9f3c2' AND BaseSpecCountryCode = 'us' AND TargetingSpecCountryCode = 'us' AND TargetingSpecZipCode IN ('90291','90026')
Device Make: All iPhone 7 plus and iPhone 6s Plus users
SELECT * FROM AudienceInsights WHERE AccountId = '02a1dac6-ffa2-49d9-b5b6-37bc31b9f3c2' AND BaseSpecCountryCode = 'us' AND TargetingSpecCountryCode = 'us' AND TargetingSpecDeviceMake IN ('Apple/iPhone 7 Plus/', 'Apple/iPhone 6s Plus/')
Location Categories: Targeting Sports Arenas, Fitness Centers
SELECT * FROM AudienceInsights WHERE AccountId = '02a1dac6-ffa2-49d9-b5b6-37bc31b9f3c2' AND BaseSpecCountryCode = 'us' AND TargetingSpecCountryCode = 'us' AND TargetingSpecLocationCategoryId IN ('LOI_15004', 'LOI_15002') AND TargetingSpecLocationProximityUnit = 'MILES' AND TargetingSpecLocationProximity = 1
Location Point Radius: Targeting 500 meter radius around Nordstrom locations in Seattle/Bellevue
SELECT * FROM AudienceInsights WHERE AccountId = '02a1dac6-ffa2-49d9-b5b6-37bc31b9f3c2' AND BaseSpecCountryCode = 'us' AND TargetingSpecCountryCode = 'us' AND ((TargetingSpecLatitude = 47.612447 AND TargetingSpecLongitude = -122.336751 AND TargetingSpecRadius = 500) OR (TargetingSpecLatitude = 47.617102 AND TargetingSpecLongitude = -122.203961 AND TargetingSpecRadius = 50 AND TargetingSpecUnit = 'KILOMETERS'))
Multi-country targeting: Targeting the US and Canada
SELECT * FROM AudienceInsights WHERE AccountId = '02a1dac6-ffa2-49d9-b5b6-37bc31b9f3c2' AND BaseSpecCountryCode = 'us' AND TargetingSpecCountryCode = 'us' OR TargetingSpecCountryCode = 'ca'
Snap Lifestyle Category inclusion of SLC_1, SLC_124 and exclusion of SLC_2
SELECT * FROM AudienceInsights WHERE AccountId = '02a1dac6-ffa2-49d9-b5b6-37bc31b9f3c2' AND BaseSpecCountryCode = 'us' AND TargetingSpecCountryCode = 'us' AND (TargetingSpecInterestCategoryId IN ('SLC_1','SLC_124') AND NOT TargetingSpecInterestCategoryId = 'SLC_2')
Name | Type | References | Description |
Id [KEY] | String | The insight Id. | |
AccountId | String |
Accounts.Id | The account Id. |
Name | String | The insight name. | |
DimensionCategory | String | The dimension category of the insight. | |
Distribution | String | The distribution type of the insight. | |
TargetAudienceSizeMinimum | String | The minimum size of the target audience. | |
TargetAudienceSizeMaximum | String | The maximum size of the target audience. | |
ReferenceAudienceSizeMinimum | String | The minimum size of the target Reference. | |
ReferenceAudienceSizeMaximum | String | The maximum size of the target audience. | |
TargetAudiencePercent | Decimal | The target audience percent. | |
ReferenceAudiencePercent | Decimal | The reference audience percent. | |
TargetIndexToReference | Decimal | The target index to reference. |
Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.
Name | Type | Description | |
BaseSpecAgeGroup | String | Age group targeting option. | |
TargetingSpecAgeGroup | String | Age group targeting option. | |
BaseSpecMinAge | String | Minimum age targeting option. | |
TargetingSpecMinAge | String | Minimum age targeting option. | |
BaseSpecMaxAge | String | Maximum targeting option. | |
TargetingSpecMaxAge | String | Maximum targeting option. | |
BaseSpecGender | String | Gender targeting option. | |
TargetingSpecGender | String | Gender targeting option. | |
BaseSpecLanguage | String | Language targeting option. | |
TargetingSpecLanguage | String | Language targeting option. | |
BaseSpecAdvancedDemographics | String | Advanced demographics targeting option. | |
TargetingSpecAdvancedDemographics | String | Advanced demographics targeting option. | |
BaseSpecDeviceConnectionType | String | Device connection type targeting option. | |
TargetingSpecDeviceConnectionType | String | Device connection type targeting option. | |
BaseSpecDeviceOSType | String | Device OS type targeting option. | |
TargetingSpecDeviceOSType | String | Device OS type targeting option. | |
BaseSpecDeviceOSVersionMin | String | Device OS min version targeting option. | |
TargetingSpecDeviceOSVersionMin | String | Device OS min version targeting option. | |
BaseSpecDeviceOSVersionMax | String | Device OS max version targeting option. | |
TargetingSpecDeviceOSVersionMax | String | Device OS max version targeting option. | |
BaseSpecDeviceCarrierId | String | Device carrier ID targeting option. | |
TargetingSpecDeviceCarrierId | String | Device carrier ID targeting option. | |
BaseSpecDeviceMake | String | Device make targeting option. | |
TargetingSpecDeviceMake | String | Device make targeting option. | |
BaseSpecCountryCode | String | Country code targeting option. | |
TargetingSpecCountryCode | String | Country code targeting option. | |
BaseSpecRegionId | String | Region/State ID targeting option. | |
TargetingSpecRegionId | String | Region/State ID targeting option. | |
BaseSpecMetroId | String | Metro/DMA ID targeting option. | |
TargetingSpecMetroId | String | Metro/DMA ID targeting option. | |
BaseSpecZipCode | String | ZipCode targeting option. | |
TargetingSpecZipCode | String | ZipCode targeting option. | |
BaseSpecLocationCategoryId | String | Location category ID targeting option. | |
TargetingSpecLocationCategoryId | String | Location category ID targeting option. | |
BaseSpecLocationProximity | Int | Proximity to selected location categories. | |
TargetingSpecLocationProximity | Int | Proximity to selected location categories. | |
BaseSpecLocationProximityUnit | String | Unit to be used for radius. | |
TargetingSpecLocationProximityUnit | String | Unit to be used for radius. | |
BaseSpecLatitude | Decimal | Latitude in decimal degrees. | |
TargetingSpecLatitude | Decimal | Latitude in decimal degrees. | |
BaseSpecLongitude | Decimal | Longitude in decimal degrees. | |
TargetingSpecLongitude | Decimal | Longitude in decimal degrees. | |
BaseSpecRadius | Int | Radius in meters (minimum 96 meters and maximum 100000 meters). | |
TargetingSpecRadius | Int | Radius in meters (minimum 96 meters and maximum 100000 meters). | |
BaseSpecUnit | String | Unit to be used for radius. | |
TargetingSpecUnit | String | Unit to be used for radius. | |
BaseSpecSegmentId | String | Segment ID targeting option. | |
TargetingSpecSegmentId | String | Segment ID targeting option. | |
BaseSpecInterestCategoryId | String | Interest category ID targeting option. | |
TargetingSpecInterestCategoryId | String | Interest category ID targeting option. | |
BaseSpecRegulatedContent | Bool | Flag to mark content within the Ad Squad as Regulated Content. | |
TargetingSpecRegulatedContent | Bool | Flag to mark content within the Ad Squad as Regulated Content. | |
BaseSpecEnableTargetingExpansion | Bool | Boolean, enabling this allows SnapchatAds to expand the audience beyond the selected targeting. | |
TargetingSpecEnableTargetingExpansion | Bool | Boolean, enabling this allows SnapchatAds to expand the audience beyond the selected targeting. |
Lists all campaign stats.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
SELECT * FROM CampaignStats WHERE AccountId = '40b748fb-d16f-4b3a-8d63-a3547d01ba57' SELECT * FROM CampaignStats WHERE AccountId = '40b748fb-d16f-4b3a-8d63-a3547d01ba57' AND StartTime = '01/02/2019' AND EndTime = '10/14/2020' SELECT * FROM CampaignStats WHERE AccountId = '40b748fb-d16f-4b3a-8d63-a3547d01ba57' AND Dimension = 'Country' SELECT * FROM CampaignStats WHERE AccountId = '40b748fb-d16f-4b3a-8d63-a3547d01ba57' AND Granularity = 'LIFETIME' SELECT * FROM CampaignStats WHERE AccountId = '40b748fb-d16f-4b3a-8d63-a3547d01ba57' AND BreakDownMetricsByPlatform = true SELECT * FROM CampaignStats WHERE AccountId = '40b748fb-d16f-4b3a-8d63-a3547d01ba57' AND SwipeUpAttributionWindow = '1_DAY' AND ViewAttributionWindow = '1_HOUR' SELECT * FROM CampaignStats WHERE AccountId = '40b748fb-d16f-4b3a-8d63-a3547d01ba57' AND ConversionSourceTypes = 'app'
SELECT * FROM CampaignStats WHERE CampaignId = '8adc3db7-8148-4fbf-999c-8d2266369d74' SELECT * FROM CampaignStats WHERE CampaignId = '8adc3db7-8148-4fbf-999c-8d2266369d74' AND StartTime = '01/02/2019' AND EndTime = '10/14/2020' SELECT * FROM CampaignStats WHERE CampaignId = '8adc3db7-8148-4fbf-999c-8d2266369d74' AND Dimension = 'Country' SELECT * FROM CampaignStats WHERE CampaignId = '8adc3db7-8148-4fbf-999c-8d2266369d74' AND Granularity = 'LIFETIME' SELECT * FROM CampaignStats WHERE CampaignId = '8adc3db7-8148-4fbf-999c-8d2266369d74' AND BreakDownMetricsByPlatform = true SELECT * FROM CampaignStats WHERE CampaignId = '8adc3db7-8148-4fbf-999c-8d2266369d74' AND SwipeUpAttributionWindow = '1_DAY' AND ViewAttributionWindow = '1_HOUR' SELECT * FROM CampaignStats WHERE CampaignId = '8adc3db7-8148-4fbf-999c-8d2266369d74' AND ConversionSourceTypes = 'app'
Note: You must specify either AccountId or CampaignId. If a time window is not specified, the stats for the last seven days or the last 31 days will be returned based on the specified granularity.
If you do not specify a wildcard column and specify one of the dimensions from the table below in the SELECT projection the stats will breakdown according to the specified dimension. You can not specify dimensions with different dimension categories. You can only query one dimension at a time unless you are querying (age and gender) or (InterestCategoryId and InterestCategoryName) which may be combined.
Dimension | Dimension Category |
Country | geos |
Region | geos |
DMA | geos |
Gender | demographics |
Age | demographics |
InterestCategoryId | interests |
InterestCategoryName | interests |
OS | devices |
Make | devices |
Name | Type | References | Description |
AccountId | String |
Accounts.Id | The account Id. |
CampaignId | String |
Campaigns.Id | The campaign Id. |
StartTime | Datetime | Scopes the retrieved data to data collected in the window of time between StartTime and EndTime. Must be expressed in whole hours. | |
EndTime | Datetime | Scopes the retrieved data to data collected in the window of time between StartTime and EndTime. Must be expressed in whole hours. | |
FinalizedDataEndTime | Datetime | This defines the time up until when reporting metrics are finalized. You can query for all metrics before this time including uniques and reach and they will have the final numbers. For any time after the FinalizedDataEndTime the metrics are still undergoing de-duplication and finalization and may change accordingly. | |
IntervalStartTime | Datetime | Start time of the current interval. This applies only to Granularity DAY and HOUR. | |
IntervalEndTime | Datetime | End time of the current interval. This applies only to Granularity DAY and HOUR. | |
Granularity | String | Determines how granular the data points will be returned within the time range specified by StartTime and EndTime. For instance, when set to HOUR, you will be presented with a datapoint for each hour between StartTime and EndTime. | |
Dimension | String | You can get reporting insights based on different geographic, demographic, interest-based, and device-based dimensions. You can only query one dimension at a time unless you are querying age and gender which may be combined. | |
SwipeUpAttributionWindow | String | Attribution window for swipe ups. | |
ViewAttributionWindow | String | Attribution window for views. | |
Platform | String | The specific stats platform. | |
Country | String | ISO country code. | |
Region | String | Region. | |
DMA | Int | DMA numeric code. | |
Gender | String | Gender. | |
Age | String | Age bucket. | |
InterestCategoryId | String | SnapchatAds User Lifestyle Interest Category Id. | |
InterestCategoryName | String | SnapchatAds User Lifestyle Interest Category Name. | |
OS | String | Device Operating System. | |
Make | String | Device Make (e.g., Apple, Samsung) | |
Impressions | Int | Impression Count. | |
Swipes | Int | Swipe-Up Count. | |
ViewTimeMillis | Long | Use screen_time_millis instead. Total Time Spent on top Snap Ad (milliseconds). | |
ScreenTimeMillis | Long | Total Time Spent on top Snap Ad (milliseconds). | |
Quartile1 | Int | Video Views to 25%. | |
Quartile2 | Int | Video Views to 50%. | |
Quartile3 | Int | Video Views to 75%. | |
ViewCompletion | Int | Video Views to completion. | |
Spend | Decimal | Amount Spent. | |
VideoViews | Int | The total number of impressions that meet the qualifying video view criteria of at least 2 seconds of consecutive watch time or a swipe up action on the Top Snap. | |
AndroidInstalls | Int | Number of Android App Installs. | |
AndroidInstallsApp | Int | Number of Android App Installs. | |
AndroidInstallsWeb | Int | Number of Android App Installs. | |
AndroidInstallsSwipeUp | Int | Number of Android App Installs. | |
AndroidInstallsAppSwipeUp | Int | Number of Android App Installs. | |
AndroidInstallsWebSwipeUp | Int | Number of Android App Installs. | |
AndroidInstallsView | Int | Number of Android App Installs. | |
AndroidInstallsAppView | Int | Number of Android App Installs. | |
AndroidInstallsWebView | Int | Number of Android App Installs. | |
AttachmentAvgViewTimeMillis | Long | Average Attachment View Time (milli-seconds). | |
AttachmentFrequency | Double | Average number of Attachment Views per User Reached. | |
AttachmentQuartile1 | Int | Long Form Video Views to 25%. | |
AttachmentQuartile2 | Int | Long Form Video Views to 50%. | |
AttachmentQuartile3 | Int | Long Form Video Views to 75%. | |
AttachmentTotalViewTimeMillis | Long | Total Attachment View Time (milli-seconds). | |
AttachmentUniques | Int | Number of unique attachment impressions. | |
AttachmentViewCompletion | Int | Long Form Video Views to completion. | |
AttachmentVideoViews | Int | Long Form Video Attachment Views, viewed for at least 10 consecutive seconds or reached 97% of the Long Form Video duration. | |
AvgViewTimeMillis | Long | Use avg_screen_time_millis instead. Average Top Snap view time per User Reached. | |
AvgScreenTimeMillis | Long | Average Top Snap view time across all impressions. | |
Frequency | Double | Average number of Impressions per User Reached. | |
IosInstalls | Int | Number of iOS App Installs. | |
IosInstallsApp | Int | Number of iOS App Installs. | |
IosInstallsWeb | Int | Number of iOS App Installs. | |
IosInstallsSwipeUp | Int | Number of iOS App Installs. | |
IosInstallsAppSwipeUp | Int | Number of iOS App Installs. | |
IosInstallsWebSwipeUp | Int | Number of iOS App Installs. | |
IosInstallsView | Int | Number of iOS App Installs. | |
IosInstallsAppView | Int | Number of iOS App Installs. | |
IosInstallsWebView | Int | Number of iOS App Installs. | |
SwipeUpPercent | Double | % of Impressions that Swiped-Up. | |
TotalInstalls | Int | Total number of App Installs. | |
TotalInstallsApp | Int | Total number of App Installs. | |
TotalInstallsWeb | Int | Total number of App Installs. | |
TotalInstallsSwipeUp | Int | Total number of App Installs. | |
TotalInstallsAppSwipeUp | Int | Total number of App Installs. | |
TotalInstallsWebSwipeUp | Int | Total number of App Installs. | |
TotalInstallsView | Int | Total number of App Installs. | |
TotalInstallsAppView | Int | Total number of App Installs. | |
TotalInstallsWebView | Int | Total number of App Installs. | |
Uniques | Int | Number of unique impressions. | |
VideoViewsTimeBased | Int | The total number of impressions that meet the qualifying video view criteria of at least 2 seconds, not including swipe ups. | |
VideoViews15s | Int | The total number of impressions that meet the qualifying video view criteria of at least 15 seconds, or 97% completion if it?s shorter than 15 seconds, or a swipe up action on the ad. | |
StoryOpens | Int | Number of times users tapped on the ad tile in the feed to view the Story Ad. | |
StoryCompletes | Int | Number of times users viewed through to the last Snap of your Story Ad. | |
PositionImpressions | Int | The impression number for this story ad position. | |
PositionUniques | Int | The unique viewer numbers for this story ad position. | |
PositionFrequency | Double | The frequency for this story ad position. | |
PositionScreenTimeMillis | Long | The total view time in milliseconds for this story ad position. | |
PositionSwipeUpPercent | Double | The swipe up rate for this story ad position. | |
AvgPositionScreenTimeMillis | Long | The average view time for this story ad position. | |
Shares | Int | Number of times lens/filter was shared in a Chat or Story. | |
Saves | Int | Number of times lens/filter was saved to Memories. | |
ConversionPurchases | Int | Number of attributed 'PURCHASE' conversion events. | |
ConversionPurchasesValue | Decimal | Value of attributed 'PURCHASE' conversion events (microcurrency in Ad Account's currency). | |
ConversionSave | Int | Number of attributed 'SAVE' conversion events. | |
ConversionStartCheckout | Int | Number of attributed 'START_CHECKOUT' conversion events. | |
ConversionAddCart | Int | Number of attributed 'ADD_CART' conversion events. | |
ConversionViewContent | Int | Number of attributed 'VIEW_CONTENT' conversion events. | |
ConversionAddBilling | Int | Number of attributed 'ADD_BILLING' conversion events. | |
ConversionSignUps | Int | Number of attributed 'SIGN_UP' conversion events. | |
ConversionSearches | Int | Number of attributed 'SEARCH' conversion events. | |
ConversionLevelCompletes | Int | Number of attributed 'LEVEL_COMPLETE' conversion events. | |
ConversionAppOpens | Int | Number of attributed 'APP_OPEN' conversion events. | |
ConversionPageViews | Int | Number of attributed 'PAGE_VIEW' conversion events. | |
ConversionSubscribe | Int | Number of attributed 'SUBSCRIBE' conversion events. | |
ConversionAdClick | Int | Number of attributed 'AD_CLICK' conversion events. | |
ConversionAdView | Int | Number of attributed 'AD_VIEW' conversion events. | |
ConversionCompleteTutorial | Int | Number of attributed 'COMPLETE_TUTORIAL' conversion events. | |
ConversionInvite | Int | Number of attributed 'INVITE' conversion events. | |
ConversionLogin | Int | Number of attributed 'LOGIN' conversion events. | |
ConversionShare | Int | Number of attributed 'SHARE' conversion events. | |
ConversionReserve | Int | Number of attributed 'RESERVE' conversion events. | |
ConversionAchievementUnlocked | Int | Number of attributed 'ACHIEVEMENT_UNLOCKED' conversion events. | |
ConversionAddToWishlist | Int | Number of attributed 'ADD_TO_WISHLIST' conversion events. | |
ConversionSpendCredits | Int | Number of attributed 'SPENT_CREDITS' conversion events. | |
ConversionRate | Int | Number of attributed 'RATE' conversion events. | |
ConversionStartTrial | Int | Number of attributed 'START_TRIAL' conversion events. | |
ConversionListView | Int | Number of attributed 'LIST_VIEW' conversion events. | |
CustomEvent1 | Int | Number of attributed 'CUSTOM_EVENT_1' conversion events. | |
CustomEvent2 | Int | Number of attributed 'CUSTOM_EVENT_2' conversion events. | |
CustomEvent3 | Int | Number of attributed 'CUSTOM_EVENT_3' conversion events. | |
CustomEvent4 | Int | Number of attributed 'CUSTOM_EVENT_4' conversion events. | |
CustomEvent5 | Int | Number of attributed 'CUSTOM_EVENT_5' conversion events. | |
ConversionPurchasesSwipeUp | Int | Number of attributed 'PURCHASE' conversion events. | |
ConversionPurchasesValueSwipeUp | Decimal | Value of attributed 'PURCHASE' conversion events (microcurrency in Ad Account's currency). | |
ConversionSaveSwipeUp | Int | Number of attributed 'SAVE' conversion events. | |
ConversionStartCheckoutSwipeUp | Int | Number of attributed 'START_CHECKOUT' conversion events. | |
ConversionAddCartSwipeUp | Int | Number of attributed 'ADD_CART' conversion events. | |
ConversionViewContentSwipeUp | Int | Number of attributed 'VIEW_CONTENT' conversion events. | |
ConversionAddBillingSwipeUp | Int | Number of attributed 'ADD_BILLING' conversion events. | |
ConversionSignUpsSwipeUp | Int | Number of attributed 'SIGN_UP' conversion events. | |
ConversionSearchesSwipeUp | Int | Number of attributed 'SEARCH' conversion events. | |
ConversionLevelCompletesSwipeUp | Int | Number of attributed 'LEVEL_COMPLETE' conversion events. | |
ConversionAppOpensSwipeUp | Int | Number of attributed 'APP_OPEN' conversion events. | |
ConversionPageViewsSwipeUp | Int | Number of attributed 'PAGE_VIEW' conversion events. | |
ConversionSubscribeSwipeUp | Int | Number of attributed 'SUBSCRIBE' conversion events. | |
ConversionAdClickSwipeUp | Int | Number of attributed 'AD_CLICK' conversion events. | |
ConversionAdViewSwipeUp | Int | Number of attributed 'AD_VIEW' conversion events. | |
ConversionCompleteTutorialSwipeUp | Int | Number of attributed 'COMPLETE_TUTORIAL' conversion events. | |
ConversionInviteSwipeUp | Int | Number of attributed 'INVITE' conversion events. | |
ConversionLoginSwipeUp | Int | Number of attributed 'LOGIN' conversion events. | |
ConversionShareSwipeUp | Int | Number of attributed 'SHARE' conversion events. | |
ConversionReserveSwipeUp | Int | Number of attributed 'RESERVE' conversion events. | |
ConversionAchievementUnlockedSwipeUp | Int | Number of attributed 'ACHIEVEMENT_UNLOCKED' conversion events. | |
ConversionAddToWishlistSwipeUp | Int | Number of attributed 'ADD_TO_WISHLIST' conversion events. | |
ConversionSpendCreditsSwipeUp | Int | Number of attributed 'SPENT_CREDITS' conversion events. | |
ConversionRateSwipeUp | Int | Number of attributed 'RATE' conversion events. | |
ConversionStartTrialSwipeUp | Int | Number of attributed 'START_TRIAL' conversion events. | |
ConversionListViewSwipeUp | Int | Number of attributed 'LIST_VIEW' conversion events. | |
CustomEvent1SwipeUp | Int | Number of attributed 'CUSTOM_EVENT_1' conversion events. | |
CustomEvent2SwipeUp | Int | Number of attributed 'CUSTOM_EVENT_2' conversion events. | |
CustomEvent3SwipeUp | Int | Number of attributed 'CUSTOM_EVENT_3' conversion events. | |
CustomEvent4SwipeUp | Int | Number of attributed 'CUSTOM_EVENT_4' conversion events. | |
CustomEvent5SwipeUp | Int | Number of attributed 'CUSTOM_EVENT_5' conversion events. | |
ConversionPurchasesView | Int | Number of attributed 'PURCHASE' conversion events. | |
ConversionPurchasesValueView | Decimal | Value of attributed 'PURCHASE' conversion events (microcurrency in Ad Account's currency). | |
ConversionSaveView | Int | Number of attributed 'SAVE' conversion events. | |
ConversionStartCheckoutView | Int | Number of attributed 'START_CHECKOUT' conversion events. | |
ConversionAddCartView | Int | Number of attributed 'ADD_CART' conversion events. | |
ConversionViewContentView | Int | Number of attributed 'VIEW_CONTENT' conversion events. | |
ConversionAddBillingView | Int | Number of attributed 'ADD_BILLING' conversion events. | |
ConversionSignUpsView | Int | Number of attributed 'SIGN_UP' conversion events. | |
ConversionSearchesView | Int | Number of attributed 'SEARCH' conversion events. | |
ConversionLevelCompletesView | Int | Number of attributed 'LEVEL_COMPLETE' conversion events. | |
ConversionAppOpensView | Int | Number of attributed 'APP_OPEN' conversion events. | |
ConversionPageViewsView | Int | Number of attributed 'PAGE_VIEW' conversion events. | |
ConversionSubscribeView | Int | Number of attributed 'SUBSCRIBE' conversion events. | |
ConversionAdClickView | Int | Number of attributed 'AD_CLICK' conversion events. | |
ConversionAdViewView | Int | Number of attributed 'AD_VIEW' conversion events. | |
ConversionCompleteTutorialView | Int | Number of attributed 'COMPLETE_TUTORIAL' conversion events. | |
ConversionInviteView | Int | Number of attributed 'INVITE' conversion events. | |
ConversionLoginView | Int | Number of attributed 'LOGIN' conversion events. | |
ConversionShareView | Int | Number of attributed 'SHARE' conversion events. | |
ConversionReserveView | Int | Number of attributed 'RESERVE' conversion events. | |
ConversionAchievementUnlockedView | Int | Number of attributed 'ACHIEVEMENT_UNLOCKED' conversion events. | |
ConversionAddToWishlistView | Int | Number of attributed 'ADD_TO_WISHLIST' conversion events. | |
ConversionSpendCreditsView | Int | Number of attributed 'SPENT_CREDITS' conversion events. | |
ConversionRateView | Int | Number of attributed 'RATE' conversion events. | |
ConversionStartTrialView | Int | Number of attributed 'START_TRIAL' conversion events. | |
ConversionListViewView | Int | Number of attributed 'LIST_VIEW' conversion events. | |
CustomEvent1View | Int | Number of attributed 'CUSTOM_EVENT_1' conversion events. | |
CustomEvent2View | Int | Number of attributed 'CUSTOM_EVENT_2' conversion events. | |
CustomEvent3View | Int | Number of attributed 'CUSTOM_EVENT_3' conversion events. | |
CustomEvent4View | Int | Number of attributed 'CUSTOM_EVENT_4' conversion events. | |
CustomEvent5View | Int | Number of attributed 'CUSTOM_EVENT_5' conversion events. | |
ConversionPurchasesApp | Int | Number of attributed 'PURCHASE' conversion events. | |
ConversionPurchasesValueApp | Decimal | Value of attributed 'PURCHASE' conversion events (microcurrency in Ad Account's currency). | |
ConversionSaveApp | Int | Number of attributed 'SAVE' conversion events. | |
ConversionStartCheckoutApp | Int | Number of attributed 'START_CHECKOUT' conversion events. | |
ConversionAddCartApp | Int | Number of attributed 'ADD_CART' conversion events. | |
ConversionViewContentApp | Int | Number of attributed 'VIEW_CONTENT' conversion events. | |
ConversionAddBillingApp | Int | Number of attributed 'ADD_BILLING' conversion events. | |
ConversionSignUpsApp | Int | Number of attributed 'SIGN_UP' conversion events. | |
ConversionSearchesApp | Int | Number of attributed 'SEARCH' conversion events. | |
ConversionLevelCompletesApp | Int | Number of attributed 'LEVEL_COMPLETE' conversion events. | |
ConversionAppOpensApp | Int | Number of attributed 'APP_OPEN' conversion events. | |
ConversionPageViewsApp | Int | Number of attributed 'PAGE_VIEW' conversion events. | |
ConversionSubscribeApp | Int | Number of attributed 'SUBSCRIBE' conversion events. | |
ConversionAdClickApp | Int | Number of attributed 'AD_CLICK' conversion events. | |
ConversionAdViewApp | Int | Number of attributed 'AD_VIEW' conversion events. | |
ConversionCompleteTutorialApp | Int | Number of attributed 'COMPLETE_TUTORIAL' conversion events. | |
ConversionInviteApp | Int | Number of attributed 'INVITE' conversion events. | |
ConversionLoginApp | Int | Number of attributed 'LOGIN' conversion events. | |
ConversionShareApp | Int | Number of attributed 'SHARE' conversion events. | |
ConversionReserveApp | Int | Number of attributed 'RESERVE' conversion events. | |
ConversionAchievementUnlockedApp | Int | Number of attributed 'ACHIEVEMENT_UNLOCKED' conversion events. | |
ConversionAddToWishlistApp | Int | Number of attributed 'ADD_TO_WISHLIST' conversion events. | |
ConversionSpendCreditsApp | Int | Number of attributed 'SPENT_CREDITS' conversion events. | |
ConversionRateApp | Int | Number of attributed 'RATE' conversion events. | |
ConversionStartTrialApp | Int | Number of attributed 'START_TRIAL' conversion events. | |
ConversionListViewApp | Int | Number of attributed 'LIST_VIEW' conversion events. | |
CustomEvent1App | Int | Number of attributed 'CUSTOM_EVENT_1' conversion events. | |
CustomEvent2App | Int | Number of attributed 'CUSTOM_EVENT_2' conversion events. | |
CustomEvent3App | Int | Number of attributed 'CUSTOM_EVENT_3' conversion events. | |
CustomEvent4App | Int | Number of attributed 'CUSTOM_EVENT_4' conversion events. | |
CustomEvent5App | Int | Number of attributed 'CUSTOM_EVENT_5' conversion events. | |
ConversionPurchasesAppSwipeUp | Int | Number of attributed 'PURCHASE' conversion events. | |
ConversionPurchasesValueAppSwipeUp | Decimal | Value of attributed 'PURCHASE' conversion events (microcurrency in Ad Account's currency). | |
ConversionSaveAppSwipeUp | Int | Number of attributed 'SAVE' conversion events. | |
ConversionStartCheckoutAppSwipeUp | Int | Number of attributed 'START_CHECKOUT' conversion events. | |
ConversionAddCartAppSwipeUp | Int | Number of attributed 'ADD_CART' conversion events. | |
ConversionViewContentAppSwipeUp | Int | Number of attributed 'VIEW_CONTENT' conversion events. | |
ConversionAddBillingAppSwipeUp | Int | Number of attributed 'ADD_BILLING' conversion events. | |
ConversionSignUpsAppSwipeUp | Int | Number of attributed 'SIGN_UP' conversion events. | |
ConversionSearchesAppSwipeUp | Int | Number of attributed 'SEARCH' conversion events. | |
ConversionLevelCompletesAppSwipeUp | Int | Number of attributed 'LEVEL_COMPLETE' conversion events. | |
ConversionAppOpensAppSwipeUp | Int | Number of attributed 'APP_OPEN' conversion events. | |
ConversionPageViewsAppSwipeUp | Int | Number of attributed 'PAGE_VIEW' conversion events. | |
ConversionSubscribeAppSwipeUp | Int | Number of attributed 'SUBSCRIBE' conversion events. | |
ConversionAdClickAppSwipeUp | Int | Number of attributed 'AD_CLICK' conversion events. | |
ConversionAdViewAppSwipeUp | Int | Number of attributed 'AD_VIEW' conversion events. | |
ConversionCompleteTutorialAppSwipeUp | Int | Number of attributed 'COMPLETE_TUTORIAL' conversion events. | |
ConversionInviteAppSwipeUp | Int | Number of attributed 'INVITE' conversion events. | |
ConversionLoginAppSwipeUp | Int | Number of attributed 'LOGIN' conversion events. | |
ConversionShareAppSwipeUp | Int | Number of attributed 'SHARE' conversion events. | |
ConversionReserveAppSwipeUp | Int | Number of attributed 'RESERVE' conversion events. | |
ConversionAchievementUnlockedAppSwipeUp | Int | Number of attributed 'ACHIEVEMENT_UNLOCKED' conversion events. | |
ConversionAddToWishlistAppSwipeUp | Int | Number of attributed 'ADD_TO_WISHLIST' conversion events. | |
ConversionSpendCreditsAppSwipeUp | Int | Number of attributed 'SPENT_CREDITS' conversion events. | |
ConversionRateAppSwipeUp | Int | Number of attributed 'RATE' conversion events. | |
ConversionStartTrialAppSwipeUp | Int | Number of attributed 'START_TRIAL' conversion events. | |
ConversionListViewAppSwipeUp | Int | Number of attributed 'LIST_VIEW' conversion events. | |
CustomEvent1AppSwipeUp | Int | Number of attributed 'CUSTOM_EVENT_1' conversion events. | |
CustomEvent2AppSwipeUp | Int | Number of attributed 'CUSTOM_EVENT_2' conversion events. | |
CustomEvent3AppSwipeUp | Int | Number of attributed 'CUSTOM_EVENT_3' conversion events. | |
CustomEvent4AppSwipeUp | Int | Number of attributed 'CUSTOM_EVENT_4' conversion events. | |
CustomEvent5AppSwipeUp | Int | Number of attributed 'CUSTOM_EVENT_5' conversion events. | |
ConversionPurchasesAppView | Int | Number of attributed 'PURCHASE' conversion events. | |
ConversionPurchasesValueAppView | Decimal | Value of attributed 'PURCHASE' conversion events (microcurrency in Ad Account's currency). | |
ConversionSaveAppView | Int | Number of attributed 'SAVE' conversion events. | |
ConversionStartCheckoutAppView | Int | Number of attributed 'START_CHECKOUT' conversion events. | |
ConversionAddCartAppView | Int | Number of attributed 'ADD_CART' conversion events. | |
ConversionViewContentAppView | Int | Number of attributed 'VIEW_CONTENT' conversion events. | |
ConversionAddBillingAppView | Int | Number of attributed 'ADD_BILLING' conversion events. | |
ConversionSignUpsAppView | Int | Number of attributed 'SIGN_UP' conversion events. | |
ConversionSearchesAppView | Int | Number of attributed 'SEARCH' conversion events. | |
ConversionLevelCompletesAppView | Int | Number of attributed 'LEVEL_COMPLETE' conversion events. | |
ConversionAppOpensAppView | Int | Number of attributed 'APP_OPEN' conversion events. | |
ConversionPageViewsAppView | Int | Number of attributed 'PAGE_VIEW' conversion events. | |
ConversionSubscribeAppView | Int | Number of attributed 'SUBSCRIBE' conversion events. | |
ConversionAdClickAppView | Int | Number of attributed 'AD_CLICK' conversion events. | |
ConversionAdViewAppView | Int | Number of attributed 'AD_VIEW' conversion events. | |
ConversionCompleteTutorialAppView | Int | Number of attributed 'COMPLETE_TUTORIAL' conversion events. | |
ConversionInviteAppView | Int | Number of attributed 'INVITE' conversion events. | |
ConversionLoginAppView | Int | Number of attributed 'LOGIN' conversion events. | |
ConversionShareAppView | Int | Number of attributed 'SHARE' conversion events. | |
ConversionReserveAppView | Int | Number of attributed 'RESERVE' conversion events. | |
ConversionAchievementUnlockedAppView | Int | Number of attributed 'ACHIEVEMENT_UNLOCKED' conversion events. | |
ConversionAddToWishlistAppView | Int | Number of attributed 'ADD_TO_WISHLIST' conversion events. | |
ConversionSpendCreditsAppView | Int | Number of attributed 'SPENT_CREDITS' conversion events. | |
ConversionRateAppView | Int | Number of attributed 'RATE' conversion events. | |
ConversionStartTrialAppView | Int | Number of attributed 'START_TRIAL' conversion events. | |
ConversionListViewAppView | Int | Number of attributed 'LIST_VIEW' conversion events. | |
CustomEvent1AppView | Int | Number of attributed 'CUSTOM_EVENT_1' conversion events. | |
CustomEvent2AppView | Int | Number of attributed 'CUSTOM_EVENT_2' conversion events. | |
CustomEvent3AppView | Int | Number of attributed 'CUSTOM_EVENT_3' conversion events. | |
CustomEvent4AppView | Int | Number of attributed 'CUSTOM_EVENT_4' conversion events. | |
CustomEvent5AppView | Int | Number of attributed 'CUSTOM_EVENT_5' conversion events. | |
ConversionPurchasesWeb | Int | Number of attributed 'PURCHASE' conversion events. | |
ConversionPurchasesValueWeb | Decimal | Value of attributed 'PURCHASE' conversion events (microcurrency in Ad Account's currency). | |
ConversionSaveWeb | Int | Number of attributed 'SAVE' conversion events. | |
ConversionStartCheckoutWeb | Int | Number of attributed 'START_CHECKOUT' conversion events. | |
ConversionAddCartWeb | Int | Number of attributed 'ADD_CART' conversion events. | |
ConversionViewContentWeb | Int | Number of attributed 'VIEW_CONTENT' conversion events. | |
ConversionAddBillingWeb | Int | Number of attributed 'ADD_BILLING' conversion events. | |
ConversionSignUpsWeb | Int | Number of attributed 'SIGN_UP' conversion events. | |
ConversionSearchesWeb | Int | Number of attributed 'SEARCH' conversion events. | |
ConversionLevelCompletesWeb | Int | Number of attributed 'LEVEL_COMPLETE' conversion events. | |
ConversionAppOpensWeb | Int | Number of attributed 'APP_OPEN' conversion events. | |
ConversionPageViewsWeb | Int | Number of attributed 'PAGE_VIEW' conversion events. | |
ConversionSubscribeWeb | Int | Number of attributed 'SUBSCRIBE' conversion events. | |
ConversionAdClickWeb | Int | Number of attributed 'AD_CLICK' conversion events. | |
ConversionAdViewWeb | Int | Number of attributed 'AD_VIEW' conversion events. | |
ConversionCompleteTutorialWeb | Int | Number of attributed 'COMPLETE_TUTORIAL' conversion events. | |
ConversionInviteWeb | Int | Number of attributed 'INVITE' conversion events. | |
ConversionLoginWeb | Int | Number of attributed 'LOGIN' conversion events. | |
ConversionShareWeb | Int | Number of attributed 'SHARE' conversion events. | |
ConversionReserveWeb | Int | Number of attributed 'RESERVE' conversion events. | |
ConversionAchievementUnlockedWeb | Int | Number of attributed 'ACHIEVEMENT_UNLOCKED' conversion events. | |
ConversionAddToWishlistWeb | Int | Number of attributed 'ADD_TO_WISHLIST' conversion events. | |
ConversionSpendCreditsWeb | Int | Number of attributed 'SPENT_CREDITS' conversion events. | |
ConversionRateWeb | Int | Number of attributed 'RATE' conversion events. | |
ConversionStartTrialWeb | Int | Number of attributed 'START_TRIAL' conversion events. | |
ConversionListViewWeb | Int | Number of attributed 'LIST_VIEW' conversion events. | |
CustomEvent1Web | Int | Number of attributed 'CUSTOM_EVENT_1' conversion events. | |
CustomEvent2Web | Int | Number of attributed 'CUSTOM_EVENT_2' conversion events. | |
CustomEvent3Web | Int | Number of attributed 'CUSTOM_EVENT_3' conversion events. | |
CustomEvent4Web | Int | Number of attributed 'CUSTOM_EVENT_4' conversion events. | |
CustomEvent5Web | Int | Number of attributed 'CUSTOM_EVENT_5' conversion events. | |
ConversionPurchasesWebSwipeUp | Int | Number of attributed 'PURCHASE' conversion events. | |
ConversionPurchasesValueWebSwipeUp | Decimal | Value of attributed 'PURCHASE' conversion events (microcurrency in Ad Account's currency). | |
ConversionSaveWebSwipeUp | Int | Number of attributed 'SAVE' conversion events. | |
ConversionStartCheckoutWebSwipeUp | Int | Number of attributed 'START_CHECKOUT' conversion events. | |
ConversionAddCartWebSwipeUp | Int | Number of attributed 'ADD_CART' conversion events. | |
ConversionViewContentWebSwipeUp | Int | Number of attributed 'VIEW_CONTENT' conversion events. | |
ConversionAddBillingWebSwipeUp | Int | Number of attributed 'ADD_BILLING' conversion events. | |
ConversionSignUpsWebSwipeUp | Int | Number of attributed 'SIGN_UP' conversion events. | |
ConversionSearchesWebSwipeUp | Int | Number of attributed 'SEARCH' conversion events. | |
ConversionLevelCompletesWebSwipeUp | Int | Number of attributed 'LEVEL_COMPLETE' conversion events. | |
ConversionAppOpensWebSwipeUp | Int | Number of attributed 'APP_OPEN' conversion events. | |
ConversionPageViewsWebSwipeUp | Int | Number of attributed 'PAGE_VIEW' conversion events. | |
ConversionSubscribeWebSwipeUp | Int | Number of attributed 'SUBSCRIBE' conversion events. | |
ConversionAdClickWebSwipeUp | Int | Number of attributed 'AD_CLICK' conversion events. | |
ConversionAdViewWebSwipeUp | Int | Number of attributed 'AD_VIEW' conversion events. | |
ConversionCompleteTutorialWebSwipeUp | Int | Number of attributed 'COMPLETE_TUTORIAL' conversion events. | |
ConversionInviteWebSwipeUp | Int | Number of attributed 'INVITE' conversion events. | |
ConversionLoginWebSwipeUp | Int | Number of attributed 'LOGIN' conversion events. | |
ConversionShareWebSwipeUp | Int | Number of attributed 'SHARE' conversion events. | |
ConversionReserveWebSwipeUp | Int | Number of attributed 'RESERVE' conversion events. | |
ConversionAchievementUnlockedWebSwipeUp | Int | Number of attributed 'ACHIEVEMENT_UNLOCKED' conversion events. | |
ConversionAddToWishlistWebSwipeUp | Int | Number of attributed 'ADD_TO_WISHLIST' conversion events. | |
ConversionSpendCreditsWebSwipeUp | Int | Number of attributed 'SPENT_CREDITS' conversion events. | |
ConversionRateWebSwipeUp | Int | Number of attributed 'RATE' conversion events. | |
ConversionStartTrialWebSwipeUp | Int | Number of attributed 'START_TRIAL' conversion events. | |
ConversionListViewWebSwipeUp | Int | Number of attributed 'LIST_VIEW' conversion events. | |
CustomEvent1WebSwipeUp | Int | Number of attributed 'CUSTOM_EVENT_1' conversion events. | |
CustomEvent2WebSwipeUp | Int | Number of attributed 'CUSTOM_EVENT_2' conversion events. | |
CustomEvent3WebSwipeUp | Int | Number of attributed 'CUSTOM_EVENT_3' conversion events. | |
CustomEvent4WebSwipeUp | Int | Number of attributed 'CUSTOM_EVENT_4' conversion events. | |
CustomEvent5WebSwipeUp | Int | Number of attributed 'CUSTOM_EVENT_5' conversion events. | |
ConversionPurchasesWebView | Int | Number of attributed 'PURCHASE' conversion events. | |
ConversionPurchasesValueWebView | Decimal | Value of attributed 'PURCHASE' conversion events (microcurrency in Ad Account's currency). | |
ConversionSaveWebView | Int | Number of attributed 'SAVE' conversion events. | |
ConversionStartCheckoutWebView | Int | Number of attributed 'START_CHECKOUT' conversion events. | |
ConversionAddCartWebView | Int | Number of attributed 'ADD_CART' conversion events. | |
ConversionViewContentWebView | Int | Number of attributed 'VIEW_CONTENT' conversion events. | |
ConversionAddBillingWebView | Int | Number of attributed 'ADD_BILLING' conversion events. | |
ConversionSignUpsWebView | Int | Number of attributed 'SIGN_UP' conversion events. | |
ConversionSearchesWebView | Int | Number of attributed 'SEARCH' conversion events. | |
ConversionLevelCompletesWebView | Int | Number of attributed 'LEVEL_COMPLETE' conversion events. | |
ConversionAppOpensWebView | Int | Number of attributed 'APP_OPEN' conversion events. | |
ConversionPageViewsWebView | Int | Number of attributed 'PAGE_VIEW' conversion events. | |
ConversionSubscribeWebView | Int | Number of attributed 'SUBSCRIBE' conversion events. | |
ConversionAdClickWebView | Int | Number of attributed 'AD_CLICK' conversion events. | |
ConversionAdViewWebView | Int | Number of attributed 'AD_VIEW' conversion events. | |
ConversionCompleteTutorialWebView | Int | Number of attributed 'COMPLETE_TUTORIAL' conversion events. | |
ConversionInviteWebView | Int | Number of attributed 'INVITE' conversion events. | |
ConversionLoginWebView | Int | Number of attributed 'LOGIN' conversion events. | |
ConversionShareWebView | Int | Number of attributed 'SHARE' conversion events. | |
ConversionReserveWebView | Int | Number of attributed 'RESERVE' conversion events. | |
ConversionAchievementUnlockedWebView | Int | Number of attributed 'ACHIEVEMENT_UNLOCKED' conversion events. | |
ConversionAddToWishlistWebView | Int | Number of attributed 'ADD_TO_WISHLIST' conversion events. | |
ConversionSpendCreditsWebView | Int | Number of attributed 'SPENT_CREDITS' conversion events. | |
ConversionRateWebView | Int | Number of attributed 'RATE' conversion events. | |
ConversionStartTrialWebView | Int | Number of attributed 'START_TRIAL' conversion events. | |
ConversionListViewWebView | Int | Number of attributed 'LIST_VIEW' conversion events. | |
CustomEvent1WebView | Int | Number of attributed 'CUSTOM_EVENT_1' conversion events. | |
CustomEvent2WebView | Int | Number of attributed 'CUSTOM_EVENT_2' conversion events. | |
CustomEvent3WebView | Int | Number of attributed 'CUSTOM_EVENT_3' conversion events. | |
CustomEvent4WebView | Int | Number of attributed 'CUSTOM_EVENT_4' conversion events. | |
CustomEvent5WebView | Int | Number of attributed 'CUSTOM_EVENT_5' conversion events. |
Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.
Name | Type | Description | |
ConversionSourceTypes | String | Conversion source breakout by platform. Possible values are web,app,total. The default value is set to 'web,app,total' | |
BreakDownMetricsByPlatform | String | Breaks down metrics by SnapchatAds Client/Audience network. | |
RetrieveSampleStats | Bool | Whether to return sample (fake) stats or not. |
Retrieves all creatives associated with an ad account
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
SELECT * FROM Creatives WHERE Id = 'c1e6e929-acec-466f-b023-852b8cacc18f' SELECT * FROM Creatives WHERE AccountId = '331deb8082b8-a1d5-4579-9f7c-2e874d37'
Name | Type | References | Description |
Id [KEY] | String | ID of the creative. | |
UpdatedAt | Datetime | The date when the entity was last updated. | |
CreatedAt | Datetime | The creation date of the entity. | |
Name | String | Creative name. | |
Headline | String | Creative headline. | |
AccountId | String |
Accounts.Id | Creative Account ID. |
Type | String | Creative type.
The allowed values are SNAP_AD, APP_INSTALL, LONGFORM_VIDEO, WEB_VIEW, DEEP_LINK, AD_TO_LENS, AD_TO_CALL, AD_TO_MESSAGE, PREVIEW, COMPOSITE, FILTER, LENS, LENS_WEB_VIEW, LENS_APP_INSTALL, LENS_DEEP_LINK, LENS_LONGFORM_VIDEO, COLLECTION. | |
PackagingStatus | String | Packaging Status.
The allowed values are PENDING, SUCCESS, IN_PROGRESS. | |
ReviewStatus | String | Review Status. | |
Shareable | Boolean | Allow Users to Share with Friends | |
TopSnapMediaId | String | Top Snap Media ID. | |
CallToAction | String | Call to Action.
The allowed values are BLANK, INSTALL_NOW, WATCH, VIEW_MORE, WATCH_EPISODE, DOWNLOAD, PLAY, SHOP_NOW, SIGN_UP, USE_APP, APPLY_NOW, BOOK_NOW, BUY_TICKETS, GET_NOW, LISTEN, MORE, ORDER_NOW, READ, SHOW, SHOWTIMES, VIEW, OPEN_APP, TRY. | |
TopSnapCropPosition | String | Top Snap Crop Position.
The allowed values are OPTIMIZED, MIDDLE, TOP, BOTTOM. | |
LongformVideoProperties | String | Long Form Video Properties. | |
AppInstallProperties | String | App Install Properties. | |
WebViewProperties | String | Web View Properties. |
Lists all age group targeting options.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
The following queries are processed server side:
SELECT * FROM DemographicsAgeGroups
Name | Type | References | Description |
Id [KEY] | String | ID of the target option. | |
Name | String | The name of the target option. |
Lists all gender targeting options.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
The following queries are processed server side:
SELECT * FROM DemographicsGender
Name | Type | References | Description |
Id [KEY] | String | ID of the target option. | |
Name | String | The name of the target option. |
Lists all language targeting options.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
The following queries are processed server side:
SELECT * FROM DemographicsLanguages
Name | Type | References | Description |
Id [KEY] | String | ID of the target option. | |
Name | String | The name of the target option. |
Lists all device carrier targeting options.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
The following queries are processed server side:
SELECT * FROM DeviceCarriers
Name | Type | References | Description |
Id [KEY] | String | The ID of the targeting option. | |
Name | String | The name of the targeting option. | |
ValidCountry | String | The valid country of the targeting option. |
Lists all device connection type targeting options.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
The following queries are processed server side:
SELECT * FROM DeviceConnectionTypes
Name | Type | References | Description |
Id [KEY] | String | The ID of the target option. | |
Name | String | The name of the target option. |
Lists all device make targeting options.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
The following queries are processed server side:
SELECT * FROM DeviceMakes
Name | Type | References | Description |
Id [KEY] | String | The ID of the targeting option. | |
Name | String | The name of the targeting option. |
Lists all device OS type targeting options.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
The following queries are processed server side:
SELECT * FROM DeviceOSTypes
Name | Type | References | Description |
Id [KEY] | String | The ID of the targeting option. | |
Name | String | The name of the targeting option. |
Lists all device OS version targeting options.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
The following queries are processed server side:
SELECT * FROM DeviceOSVersions
Name | Type | References | Description |
Id [KEY] | String | The ID of the targeting option. | |
DeviceOSType | String |
DeviceOSTypes.Name | The device OS type. |
Name | String | The name of the targeting option. |
Lists all funding sources for the specified Organization.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
SELECT * FROM FundingSources WHERE OrganizationId = '2e874d37-a1d5-4579-9f7c-331deb8082b8' SELECT * FROM FundingSources WHERE OrganizationId IN ('2e874d37-a1d5-4579-9f7c-331deb8082b8','331deb8082b8-a1d5-4579-9f7c-2e874d37') SELECT * FROM FundingSources WHERE Id = '69b96ded-4871-4750-83ba-8f19507f6bdd' SELECT * FROM FundingSources WHERE Id IN ('69b96ded-4871-4750-83ba-8f19507f6bdd','83ba-69b96ded-4871-4750-8f19507f6bdd')
Name | Type | References | Description |
Id [KEY] | String | ID of the funding source. | |
OrganizationId | String | The id of the organization. | |
CreatedAt | Datetime | Date of creation. | |
UpdatedAt | Datetime | Date of last update. | |
Type | String | Funding Source type.
The allowed values are LINE_OF_CREDIT, CREDIT_CARD, COUPON, PAYPAL. | |
Status | String | Status of the funding source.
The allowed values are ACTIVE, REDEEMED, SPENT, EXPIRED, DELETED. | |
BudgetSpent | Decimal | Budget Spent. | |
Currency | String | Account currency.
The allowed values are USD, CAD, GBP, AUD, EUR. | |
TotalBudget | Decimal | Total Budget. | |
AvailableCredit | Decimal | Total available credit. | |
CardType | String | Credit Card Type.
The allowed values are AMEX, DINERS_CLUB, DISCOVER, JCB, MAESTRO, MASTERCARD, VISA, UNKNOWN. | |
Name | String | Name of the Credit Card. | |
Last4 | Int | Last 4 digits of the Credit Card. | |
ExpirationYear | Int | Expiration year of the Credit Card. | |
ExpirationMonth | Int | Expiration month of the Credit Card. | |
DailySpendLimit | Decimal | Daily spend limit for Credit Card. | |
DailySpendLimitCurrency | String | Currency for the DailySpendLimit.
The allowed values are USD, CAD, GBP, AUD, EUR. | |
Value | Decimal | Value of the COUPON. | |
StartDate | Datetime | Start date of the COUPON. | |
EndDate | Datetime | End date of the COUPON. | |
String | Email associated with Paypal. |
Lists all country targeting options.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
The following queries are processed server side:
SELECT * FROM GeolocationCountries
Name | Type | References | Description |
Id [KEY] | String | The ID of the country. | |
Name | String | The country name. | |
Code | String | The country code. | |
Latitude | Decimal | The country latitude. | |
Longitude | Decimal | The country longitude. | |
ContinentId | String | The continent ID. | |
ContinentName | String | The name of the continent. |
Lists all metro/dma targeting options.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
SELECT * FROM GeolocationMetros WHERE CountryCode='ca'
Name | Type | References | Description |
Id [KEY] | String | The ID of the metro. | |
CountryCode | String |
GeolocationCountries.Code | The country code.
The default value is us. |
Name | String | The metro name. | |
Regions | String | The metro regions. | |
Latitude | Decimal | The metro latitude. | |
Longitude | Decimal | The metro longitude. |
Lists all region/state targeting options.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
SELECT * FROM GeolocationRegions WHERE CountryCode = 'ca'
Name | Type | References | Description |
Id [KEY] | String | The ID of the region. | |
CountryCode | String |
GeolocationCountries.Code | The country code.
The default value is us. |
Name | String | The region name. | |
Code | String | The region code. | |
Latitude | Decimal | The region latitude. | |
Longitude | Decimal | The region longitude. |
Lists all of zipcode targeting options.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
SELECT * FROM GeolocationZipCodes WHERE CountryCode='ca'
Name | Type | References | Description |
Code [KEY] | String | The zip code. | |
CountryCode | String |
GeolocationCountries.Code | The country code.
The default value is us. |
CityName | String | The city name. |
Lists all invoices for a given Ad Account.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
SELECT * FROM Invoices WHERE AccountId = '4b591696-3017-4852-85d2-dc7d50157153' SELECT * FROM Invoices WHERE AccountId = '4b591696-3017-4852-85d2-dc7d50157153' AND Id = '861b7c55-7e35-4348-918f-3758db350b80'
Name | Type | References | Description |
Id [KEY] | String | Invoice ID. | |
AccountId [KEY] | String |
Accounts.Id | Ad Account ID. |
OrganizationId | String | The ID of the organization. | |
NetsuiteFileId | String | Snap Internal ID. | |
CustomerName | String | Customer name. | |
CustomerNetsuiteId | String | Snap Internal ID. | |
DocumentNumber | Int | Document number. | |
LineLastModified | Datetime | The date when the line was last updated. | |
LastModified | Datetime | The date when the invoice was last updated. | |
Amount | Decimal | Invoice amount. | |
Currency | String | Currency of the invoice.
The allowed values are AUD, CAD, EUR, GBP, USD, SEK, DKK, NOK. | |
BillingPeriod | String | Specifies the billing period. | |
DueDate | Datetime | Due date of the invoice. | |
CreatedAt | Datetime | The creation date of the invoice. | |
InvoiceStatus | String | Indicates whether the invoice has been collected.
The allowed values are COLLECTED, SENT_FOR_COLLECTION. | |
InvoiceContent | String | Bytestream (Base64), this Bytestream can turned into a PDF. |
Lists all location categories.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
The following queries are processed server side:
SELECT * FROM LocationCategories
Name | Type | References | Description |
Id [KEY] | String | The ID of the location category. | |
Name | String | The location category name. | |
ParentId | String | The parent id of the location category. | |
Path | String | The path of the location category. | |
Source | String | The source of the location category. |
Lists all Nielsen Interests targeting options.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
The following queries are processed server side:
SELECT * FROM NielsenInterests
Name | Type | References | Description |
Id [KEY] | String | The ID of the Nielsen interest. | |
Name | String | The Nielsen interest name. | |
ParentId | String | The parent Id of the Nielsen interest. | |
Path | String | The path of the Nielsen interest. | |
Source | String | The source of the Nielsen interest. |
Lists all Oracle Datalogix Interests targeting options.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
SELECT * FROM OracleDatalogixInterests WHERE Type = 'dlxc' SELECT * FROM OracleDatalogixInterests WHERE Type = 'dlxp'
Name | Type | References | Description |
Id [KEY] | String | The ID of the Oracle Datalogix DLXS interest. | |
Type | String | The Oracle Datalogix interest type
The allowed values are dlxs, dlxc, dlxp. The default value is dlxs. | |
Name | String | The Oracle Datalogix interest name. | |
ParentId | String | The parent id of the Oracle Datalogix interest. | |
Path | String | The path of the Oracle Datalogix interest. | |
Source | String | The source of the Oracle Datalogix interest. |
Lists all the organizations where the authenticated user has access.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
SELECT * FROM Organizations WHERE Id = '69b96ded-4871-4750-83ba-8f19507f6bdd' SELECT * FROM Organizations WHERE Id IN ('69b96ded-4871-4750-83ba-8f19507f6bdd','83ba-69b96ded-4871-4750-8f19507f6b')
Name | Type | References | Description |
Id [KEY] | String | Unique identifier of the organization. | |
Name | String | The organization name. | |
CreatedAt | Datetime | Identifies the date and time when the organization was created. | |
UpdatedAt | Datetime | Identifies the date and time when the organization was updated. | |
AddressLine1 | String | Address line 1. | |
Locality | String | Locality. | |
AdministrativeDistrictLevel1 | String | AdministrativeDistrictLevel. | |
Country | String | Country. | |
PostalCode | String | Zip/Postal Code. | |
ContactEmail | String | Contact email. | |
ContactName | String | Contact name. | |
ContactPhone | String | Contact phone. | |
Type | String | The organization type. | |
State | String | The organization state. | |
Roles | String | Roles. | |
ConfigurationSettings | String | Configuration settings. |
Lists all interest targeting based on Placed Visitation Segments.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
The following queries are processed server side:
SELECT * FROM PlacedVisitationSegmentsInterests
Name | Type | References | Description |
Id [KEY] | String | The ID of the interest. | |
Name | String | The interest name. | |
ParentId | String | The parent id of the interest. | |
Path | String | The path of the interest. | |
Source | String | The source of the interest. |
Lists all Snap Lifestyle Categories targeting options.
The Sync App will use the Snapchat Ads API to process WHERE clause conditions built with the following columns and operators. The rest of the filter is executed client side within the Sync App.
SELECT * FROM SnapLifeStyleCategoriesInterests WHERE CountryCode = 'ca'
Name | Type | References | Description |
Id [KEY] | String | The ID of the targeting option. | |
CountryCode | String |
GeolocationCountries.Code | The country code. |
Name | String | The name of the lifestyle category. | |
ParentId | String | The parent ID of the lifestyle category. | |
Path | String | The path of the lifestyle category. | |
Source | String | The source of the lifestyle category. |
The connection string properties are the various options that can be used to establish a connection. This section provides a complete list of the options you can configure in the connection string for this provider. Click the links for further details.
For more information on establishing a connection, see Establishing a Connection.
Property | Description |
AccountId | Identifier of the default advertising account. If left empty the driver will try to get the first account from the list returned by the Accounts view. |
Property | Description |
OAuthClientId | The client Id assigned when you register your application with an OAuth authorization server. |
OAuthClientSecret | The client secret assigned when you register your application with an OAuth authorization server. |
Property | Description |
SSLServerCert | The certificate to be accepted from the server when connecting using TLS/SSL. |
Property | Description |
FirewallType | The protocol used by a proxy-based firewall. |
FirewallServer | The name or IP address of a proxy-based firewall. |
FirewallPort | The TCP port for a proxy-based firewall. |
FirewallUser | The user name to use to authenticate with a proxy-based firewall. |
FirewallPassword | A password used to authenticate to a proxy-based firewall. |
Property | Description |
ProxyAutoDetect | This indicates whether to use the system proxy settings or not. This takes precedence over other proxy settings, so you'll need to set ProxyAutoDetect to FALSE in order use custom proxy settings. |
ProxyServer | The hostname or IP address of a proxy to route HTTP traffic through. |
ProxyPort | The TCP port the ProxyServer proxy is running on. |
ProxyAuthScheme | The authentication type to use to authenticate to the ProxyServer proxy. |
ProxyUser | A user name to be used to authenticate to the ProxyServer proxy. |
ProxyPassword | A password to be used to authenticate to the ProxyServer proxy. |
ProxySSLType | The SSL type to use when connecting to the ProxyServer proxy. |
ProxyExceptions | A semicolon separated list of destination hostnames or IPs that are exempt from connecting through the ProxyServer . |
Property | Description |
LogModules | Core modules to be included in the log file. |
Property | Description |
Location | A path to the directory that contains the schema files defining tables, views, and stored procedures. |
BrowsableSchemas | This property restricts the schemas reported to a subset of the available schemas. For example, BrowsableSchemas=SchemaA,SchemaB,SchemaC. |
Tables | This property restricts the tables reported to a subset of the available tables. For example, Tables=TableA,TableB,TableC. |
Views | Restricts the views reported to a subset of the available tables. For example, Views=ViewA,ViewB,ViewC. |
Property | Description |
MaxRows | Limits the number of rows returned rows when no aggregation or group by is used in the query. This helps avoid performance issues at design time. |
MaxThreads | Specifies the number of concurrent requests. |
Other | These hidden properties are used only in specific use cases. |
Pagesize | The maximum number of results to return per page from Snapchat Ads. |
PseudoColumns | This property indicates whether or not to include pseudo columns as columns to the table. |
RetrieveSampleStats | Whether to return sample (fake) stats or not. |
Timeout | The value in seconds until the timeout error is thrown, canceling the operation. |
UserDefinedViews | A filepath pointing to the JSON configuration file containing your custom views. |
This section provides a complete list of the Authentication properties you can configure in the connection string for this provider.
Property | Description |
AccountId | Identifier of the default advertising account. If left empty the driver will try to get the first account from the list returned by the Accounts view. |
Identifier of the default advertising account. If left empty the driver will try to get the first account from the list returned by the Accounts view.
This Id is used to get analytic stats for the account that is identified by this Id. The Accounts view can be used to list available accounts with their specific Ids. If left empty the driver will try to get the first account from the list returned by the Accounts view.
This section provides a complete list of the OAuth properties you can configure in the connection string for this provider.
Property | Description |
OAuthClientId | The client Id assigned when you register your application with an OAuth authorization server. |
OAuthClientSecret | The client secret assigned when you register your application with an OAuth authorization server. |
The client Id assigned when you register your application with an OAuth authorization server.
As part of registering an OAuth application, you will receive the OAuthClientId value, sometimes also called a consumer key, and a client secret, the OAuthClientSecret.
The client secret assigned when you register your application with an OAuth authorization server.
As part of registering an OAuth application, you will receive the OAuthClientId, also called a consumer key. You will also receive a client secret, also called a consumer secret. Set the client secret in the OAuthClientSecret property.
This section provides a complete list of the SSL properties you can configure in the connection string for this provider.
Property | Description |
SSLServerCert | The certificate to be accepted from the server when connecting using TLS/SSL. |
The certificate to be accepted from the server when connecting using TLS/SSL.
If using a TLS/SSL connection, this property can be used to specify the TLS/SSL certificate to be accepted from the server. Any other certificate that is not trusted by the machine is rejected.
This property can take the following forms:
Description | Example |
A full PEM Certificate (example shortened for brevity) | -----BEGIN CERTIFICATE----- MIIChTCCAe4CAQAwDQYJKoZIhv......Qw== -----END CERTIFICATE----- |
A path to a local file containing the certificate | C:\cert.cer |
The public key (example shortened for brevity) | -----BEGIN RSA PUBLIC KEY----- MIGfMA0GCSq......AQAB -----END RSA PUBLIC KEY----- |
The MD5 Thumbprint (hex values can also be either space or colon separated) | ecadbdda5a1529c58a1e9e09828d70e4 |
The SHA1 Thumbprint (hex values can also be either space or colon separated) | 34a929226ae0819f2ec14b4a3d904f801cbb150d |
If not specified, any certificate trusted by the machine is accepted.
Use '*' to signify to accept all certificates. Note that this is not recommended due to security concerns.
This section provides a complete list of the Firewall properties you can configure in the connection string for this provider.
Property | Description |
FirewallType | The protocol used by a proxy-based firewall. |
FirewallServer | The name or IP address of a proxy-based firewall. |
FirewallPort | The TCP port for a proxy-based firewall. |
FirewallUser | The user name to use to authenticate with a proxy-based firewall. |
FirewallPassword | A password used to authenticate to a proxy-based firewall. |
The protocol used by a proxy-based firewall.
This property specifies the protocol that the Sync App will use to tunnel traffic through the FirewallServer proxy. Note that by default, the Sync App connects to the system proxy; to disable this behavior and connect to one of the following proxy types, set ProxyAutoDetect to false.
Type | Default Port | Description |
TUNNEL | 80 | When this is set, the Sync App opens a connection to Snapchat Ads and traffic flows back and forth through the proxy. |
SOCKS4 | 1080 | When this is set, the Sync App sends data through the SOCKS 4 proxy specified by FirewallServer and FirewallPort and passes the FirewallUser value to the proxy, which determines if the connection request should be granted. |
SOCKS5 | 1080 | When this is set, the Sync App sends data through the SOCKS 5 proxy specified by FirewallServer and FirewallPort. If your proxy requires authentication, set FirewallUser and FirewallPassword to credentials the proxy recognizes. |
To connect to HTTP proxies, use ProxyServer and ProxyPort. To authenticate to HTTP proxies, use ProxyAuthScheme, ProxyUser, and ProxyPassword.
The name or IP address of a proxy-based firewall.
This property specifies the IP address, DNS name, or host name of a proxy allowing traversal of a firewall. The protocol is specified by FirewallType: Use FirewallServer with this property to connect through SOCKS or do tunneling. Use ProxyServer to connect to an HTTP proxy.
Note that the Sync App uses the system proxy by default. To use a different proxy, set ProxyAutoDetect to false.
The TCP port for a proxy-based firewall.
This specifies the TCP port for a proxy allowing traversal of a firewall. Use FirewallServer to specify the name or IP address. Specify the protocol with FirewallType.
The user name to use to authenticate with a proxy-based firewall.
The FirewallUser and FirewallPassword properties are used to authenticate against the proxy specified in FirewallServer and FirewallPort, following the authentication method specified in FirewallType.
A password used to authenticate to a proxy-based firewall.
This property is passed to the proxy specified by FirewallServer and FirewallPort, following the authentication method specified by FirewallType.
This section provides a complete list of the Proxy properties you can configure in the connection string for this provider.
Property | Description |
ProxyAutoDetect | This indicates whether to use the system proxy settings or not. This takes precedence over other proxy settings, so you'll need to set ProxyAutoDetect to FALSE in order use custom proxy settings. |
ProxyServer | The hostname or IP address of a proxy to route HTTP traffic through. |
ProxyPort | The TCP port the ProxyServer proxy is running on. |
ProxyAuthScheme | The authentication type to use to authenticate to the ProxyServer proxy. |
ProxyUser | A user name to be used to authenticate to the ProxyServer proxy. |
ProxyPassword | A password to be used to authenticate to the ProxyServer proxy. |
ProxySSLType | The SSL type to use when connecting to the ProxyServer proxy. |
ProxyExceptions | A semicolon separated list of destination hostnames or IPs that are exempt from connecting through the ProxyServer . |
This indicates whether to use the system proxy settings or not. This takes precedence over other proxy settings, so you'll need to set ProxyAutoDetect to FALSE in order use custom proxy settings.
This takes precedence over other proxy settings, so you'll need to set ProxyAutoDetect to FALSE in order use custom proxy settings.
To connect to an HTTP proxy, see ProxyServer. For other proxies, such as SOCKS or tunneling, see FirewallType.
The hostname or IP address of a proxy to route HTTP traffic through.
The hostname or IP address of a proxy to route HTTP traffic through. The Sync App can use the HTTP, Windows (NTLM), or Kerberos authentication types to authenticate to an HTTP proxy.
If you need to connect through a SOCKS proxy or tunnel the connection, see FirewallType.
By default, the Sync App uses the system proxy. If you need to use another proxy, set ProxyAutoDetect to false.
The TCP port the ProxyServer proxy is running on.
The port the HTTP proxy is running on that you want to redirect HTTP traffic through. Specify the HTTP proxy in ProxyServer. For other proxy types, see FirewallType.
The authentication type to use to authenticate to the ProxyServer proxy.
This value specifies the authentication type to use to authenticate to the HTTP proxy specified by ProxyServer and ProxyPort.
Note that the Sync App will use the system proxy settings by default, without further configuration needed; if you want to connect to another proxy, you will need to set ProxyAutoDetect to false, in addition to ProxyServer and ProxyPort. To authenticate, set ProxyAuthScheme and set ProxyUser and ProxyPassword, if needed.
The authentication type can be one of the following:
If you need to use another authentication type, such as SOCKS 5 authentication, see FirewallType.
A user name to be used to authenticate to the ProxyServer proxy.
The ProxyUser and ProxyPassword options are used to connect and authenticate against the HTTP proxy specified in ProxyServer.
You can select one of the available authentication types in ProxyAuthScheme. If you are using HTTP authentication, set this to the user name of a user recognized by the HTTP proxy. If you are using Windows or Kerberos authentication, set this property to a user name in one of the following formats:
user@domain domain\user
A password to be used to authenticate to the ProxyServer proxy.
This property is used to authenticate to an HTTP proxy server that supports NTLM (Windows), Kerberos, or HTTP authentication. To specify the HTTP proxy, you can set ProxyServer and ProxyPort. To specify the authentication type, set ProxyAuthScheme.
If you are using HTTP authentication, additionally set ProxyUser and ProxyPassword to HTTP proxy.
If you are using NTLM authentication, set ProxyUser and ProxyPassword to your Windows password. You may also need these to complete Kerberos authentication.
For SOCKS 5 authentication or tunneling, see FirewallType.
By default, the Sync App uses the system proxy. If you want to connect to another proxy, set ProxyAutoDetect to false.
The SSL type to use when connecting to the ProxyServer proxy.
This property determines when to use SSL for the connection to an HTTP proxy specified by ProxyServer. This value can be AUTO, ALWAYS, NEVER, or TUNNEL. The applicable values are the following:
AUTO | Default setting. If the URL is an HTTPS URL, the Sync App will use the TUNNEL option. If the URL is an HTTP URL, the component will use the NEVER option. |
ALWAYS | The connection is always SSL enabled. |
NEVER | The connection is not SSL enabled. |
TUNNEL | The connection is through a tunneling proxy. The proxy server opens a connection to the remote host and traffic flows back and forth through the proxy. |
A semicolon separated list of destination hostnames or IPs that are exempt from connecting through the ProxyServer .
The ProxyServer is used for all addresses, except for addresses defined in this property. Use semicolons to separate entries.
Note that the Sync App uses the system proxy settings by default, without further configuration needed; if you want to explicitly configure proxy exceptions for this connection, you need to set ProxyAutoDetect = false, and configure ProxyServer and ProxyPort. To authenticate, set ProxyAuthScheme and set ProxyUser and ProxyPassword, if needed.
This section provides a complete list of the Logging properties you can configure in the connection string for this provider.
Property | Description |
LogModules | Core modules to be included in the log file. |
Core modules to be included in the log file.
Only the modules specified (separated by ';') will be included in the log file. By default all modules are included.
See the Logging page for an overview.
This section provides a complete list of the Schema properties you can configure in the connection string for this provider.
Property | Description |
Location | A path to the directory that contains the schema files defining tables, views, and stored procedures. |
BrowsableSchemas | This property restricts the schemas reported to a subset of the available schemas. For example, BrowsableSchemas=SchemaA,SchemaB,SchemaC. |
Tables | This property restricts the tables reported to a subset of the available tables. For example, Tables=TableA,TableB,TableC. |
Views | Restricts the views reported to a subset of the available tables. For example, Views=ViewA,ViewB,ViewC. |
A path to the directory that contains the schema files defining tables, views, and stored procedures.
The path to a directory which contains the schema files for the Sync App (.rsd files for tables and views, .rsb files for stored procedures). The folder location can be a relative path from the location of the executable. The Location property is only needed if you want to customize definitions (for example, change a column name, ignore a column, and so on) or extend the data model with new tables, views, or stored procedures.
If left unspecified, the default location is "%APPDATA%\\CData\\SnapchatAds Data Provider\\Schema" with %APPDATA% being set to the user's configuration directory:
This property restricts the schemas reported to a subset of the available schemas. For example, BrowsableSchemas=SchemaA,SchemaB,SchemaC.
Listing the schemas from databases can be expensive. Providing a list of schemas in the connection string improves the performance.
This property restricts the tables reported to a subset of the available tables. For example, Tables=TableA,TableB,TableC.
Listing the tables from some databases can be expensive. Providing a list of tables in the connection string improves the performance of the Sync App.
This property can also be used as an alternative to automatically listing views if you already know which ones you want to work with and there would otherwise be too many to work with.
Specify the tables you want in a comma-separated list. Each table should be a valid SQL identifier with any special characters escaped using square brackets, double-quotes or backticks. For example, Tables=TableA,[TableB/WithSlash],WithCatalog.WithSchema.`TableC With Space`.
Note that when connecting to a data source with multiple schemas or catalogs, you will need to provide the fully qualified name of the table in this property, as in the last example here, to avoid ambiguity between tables that exist in multiple catalogs or schemas.
Restricts the views reported to a subset of the available tables. For example, Views=ViewA,ViewB,ViewC.
Listing the views from some databases can be expensive. Providing a list of views in the connection string improves the performance of the Sync App.
This property can also be used as an alternative to automatically listing views if you already know which ones you want to work with and there would otherwise be too many to work with.
Specify the views you want in a comma-separated list. Each view should be a valid SQL identifier with any special characters escaped using square brackets, double-quotes or backticks. For example, Views=ViewA,[ViewB/WithSlash],WithCatalog.WithSchema.`ViewC With Space`.
Note that when connecting to a data source with multiple schemas or catalogs, you will need to provide the fully qualified name of the table in this property, as in the last example here, to avoid ambiguity between tables that exist in multiple catalogs or schemas.
This section provides a complete list of the Miscellaneous properties you can configure in the connection string for this provider.
Property | Description |
MaxRows | Limits the number of rows returned rows when no aggregation or group by is used in the query. This helps avoid performance issues at design time. |
MaxThreads | Specifies the number of concurrent requests. |
Other | These hidden properties are used only in specific use cases. |
Pagesize | The maximum number of results to return per page from Snapchat Ads. |
PseudoColumns | This property indicates whether or not to include pseudo columns as columns to the table. |
RetrieveSampleStats | Whether to return sample (fake) stats or not. |
Timeout | The value in seconds until the timeout error is thrown, canceling the operation. |
UserDefinedViews | A filepath pointing to the JSON configuration file containing your custom views. |
Limits the number of rows returned rows when no aggregation or group by is used in the query. This helps avoid performance issues at design time.
Limits the number of rows returned rows when no aggregation or group by is used in the query. This helps avoid performance issues at design time.
Specifies the number of concurrent requests.
This property allows you to issue multiple requests simultaneously, thereby improving performance.
The Snapchat Ads API has a rate limit of 10000 requests per minute for Snapchat Ads Professional plans and 25000 per minute for the Snapchat Ads Premium plans.
Because of the Snapchat Ads API limits, the Sync App is restricted to making an http request for each row in order to collect as much data as possible.
To improve the performance of the Sync App consider increasing this value based on the machine's resources.
These hidden properties are used only in specific use cases.
The properties listed below are available for specific use cases. Normal driver use cases and functionality should not require these properties.
Specify multiple properties in a semicolon-separated list.
DefaultColumnSize | Sets the default length of string fields when the data source does not provide column length in the metadata. The default value is 2000. |
ConvertDateTimeToGMT | Determines whether to convert date-time values to GMT, instead of the local time of the machine. |
RecordToFile=filename | Records the underlying socket data transfer to the specified file. |
The maximum number of results to return per page from Snapchat Ads.
The Pagesize property affects the maximum number of results to return per page from Snapchat Ads. Setting a higher value may result in better performance at the cost of additional memory allocated per page consumed.
This property indicates whether or not to include pseudo columns as columns to the table.
This setting is particularly helpful in Entity Framework, which does not allow you to set a value for a pseudo column unless it is a table column. The value of this connection setting is of the format "Table1=Column1, Table1=Column2, Table2=Column3". You can use the "*" character to include all tables and all columns; for example, "*=*".
Whether to return sample (fake) stats or not.
Set to false to exclude sample stats.
The value in seconds until the timeout error is thrown, canceling the operation.
If Timeout = 0, operations do not time out. The operations run until they complete successfully or until they encounter an error condition.
If Timeout expires and the operation is not yet complete, the Sync App throws an exception.
A filepath pointing to the JSON configuration file containing your custom views.
User Defined Views are defined in a JSON-formatted configuration file called UserDefinedViews.json. The Sync App automatically detects the views specified in this file.
You can also have multiple view definitions and control them using the UserDefinedViews connection property. When you use this property, only the specified views are seen by the Sync App.
This User Defined View configuration file is formatted as follows:
For example:
{ "MyView": { "query": "SELECT * FROM Campaigns WHERE MyColumn = 'value'" }, "MyView2": { "query": "SELECT * FROM MyTable WHERE Id IN (1,2,3)" } }Use the UserDefinedViews connection property to specify the location of your JSON configuration file. For example:
"UserDefinedViews", "C:\\Users\\yourusername\\Desktop\\tmp\\UserDefinedViews.json"