Tableau Connector for Yahoo! Ads

Build 24.0.9062

KeywordForecastMetrics

Get performance information of keywords.

Table Specific Information

Select

The connector will use the Yahoo! Ads API to process WHERE clause conditions built with the following column and operator. The AccountId,DateInterval,MaxCpc,KeywordPlanAdGroupKeywordText and KeywordPlanAdGroupKeywordMatchType is required to make a request and the rest of the filter is executed client-side within the connector.

  • AccountId supports the '='.
  • DateInterval supports the '='.
  • StartDate supports the '='.
  • EndDate supports the '='.
  • KeywordPlanNetwork supports the '='.
  • Cpc supports the '='.
  • GeoTargets supports the '=,IN'.
  • KeywordPlanAdGroupMCpc supports the '='.
  • KeywordPlanAdGroupKeywords supports the '=,IN'.
  • KeywordPlanAdGroupKeywordText supports the '='.
  • KeywordPlanAdGroupKeywordMatchType supports the '='.
  • KeywordPlanAdGroupKeywordCpc supports the '='.
  • KeywordPlanAdGroupKeywordIsNegative supports the '='.

For example:

SELECT * FROM KeywordForecastMetrics WHERE AccountId = '1234339' AND DateInterval = 'NEXT_QUARTER' AND Cpc = '1' AND KeywordPlanAdGroupKeywordText = 'test' AND KeywordPlanAdGroupKeywordMatchType = 'EXACT'

Columns

Name Type References Description
AverageCpc String Average CPC.
Clicks String Number of click.
Cost String Cost.
Ctr String Click rate.
Impressions String Number of impression.
Keyword String Keywords.
AccountId Int64 Account ID.

Pseudo-Columns

SELECT ステートメントのWHERE 句では、疑似カラムフィールドを使用して、データソースから返されるタプルを詳細に制御することができます。

Name Type Description
DateInterval String Describes the forecast period. startDate and endDate is required if CUSTOM_DATE is specified.

使用できる値は次のとおりです。NEXT_WEEK, NEXT_MONTH, NEXT_QUARTER, CUSTOM_DATE, UNKNOWN

StartDate Date Start date specified when dateInterval is CUSTOM_DATE. Must be earlier than the current date and less than a year old.
EndDate Date End date specified when dateInterval is CUSTOM_DATE. Must be earlier than the current date and less than a year old.
KeywordPlanNetwork String Describes the forecast target.

使用できる値は次のとおりです。YAHOO_SEARCH, SEARCH_NETWORK, UNKNOWN

デフォルト値はYAHOO_SEARCHです。

Cpc String Maximum CPC.
GeoTargets String Area information.
KeywordPlanAdGroupMCpc String Maximum CPC.
KeywordPlanAdGroupKeywords String A container for the keywords to estimate. Use this attribute to send the keywordPlanAdGroupKeywords columns using a TEMP table or JSON
KeywordPlanAdGroupKeywordText String Keyword.
KeywordPlanAdGroupKeywordMatchType String Describes keyword match type.

使用できる値は次のとおりです。EXACT, PHRASE, BROAD, UNKNOWN

KeywordPlanAdGroupKeywordCpc String Maximum CPC. When isNegative is TRUE, maxCPC cannot be specified.
KeywordPlanAdGroupKeywordIsNegative String Refine keyword. The default value will be FALSE. Cannot request with only refine keyword.

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Build 24.0.9062