ODBC Driver for Facebook Ads

Build 24.0.9062

CustomAudiences

Query information about custom audiences defined for your ad accounts.

Table Specific Information

Custom audiences in Facebook Ads represent an advertiser-defined audience to deliver ads to.

SELECT

The ExternalEventSource column is not returned by default, as it requires additional permissions for the underlying AdPixels object. To retrieve information for this column, it should be set in the query projection explicitly:

SELECT Id, Name, ExternalEventSource FROM CustomAudiences

Note: Listing CustomAudiences while selecting ExternalEventSource will only return CustomAudiences where the currently authenticated app has access to the underlying AdsPixel object.

Insert

When inserting CustomAudiences, at least a Name, Subtype, and CustomerFileSource must be specified:

INSERT INTO CustomAudiences (Name, Subtype, CustomerFileSource) VALUES ('Custom Audience', 'CUSTOM', 'USER_PROVIDED_ONLY')

Note: To insert users to a Custom Audience, the AddCustomAudienceUsers stored procedure must be used.

Delete

When deleting CustomAudiences, the Id of the object should be specified.

DELETE FROM CustomAudiences WHERE Id='123456'

Note: To delete users from a Custom Audience, the DeleteCustomAudienceUsers stored procedure must be used.

Columns

Name Type ReadOnly Description
ID [KEY] String True

The ID of the custom audience.

Account_ID String True

The ID of the custom audience's ad account.

Name String False

The name of the custom audience.

Description String False

The description of the custom audience.

Subtype String False

The subtype of the custom audience. Valid values are: CUSTOM, PRIMARY, WEBSITE, APP, OFFLINE_CONVERSION, CLAIM, MANAGED, PARTNER, VIDEO, LOOKALIKE, ENGAGEMENT, BAG_OF_ACCOUNTS, STUDY_RULE_AUDIENCE, FOX, MEASUREMENT, REGULATED_CATEGORIES_AUDIENCE, BIDDING, SUBSCRIBER_SEGMENT, EXCLUSION

TimeCreated Datetime True

Creation time of the custom audience.

TimeUpdated Datetime True

Last updated time of the custom audience.

TimeContentUpdated Datetime True

Last update of people in this custom audience. Only supported for Customer List Custom Audiences.

Rule String False

Audience rules to be applied on the referrer URL.

RuleAggregation String False

Aggregation on top of the audience rule.

ApproximateCountLowerBound Integer True

Lower bound of the approximate number of people in this audience.

ApproximateCountUpperBound Integer True

Upper bound of the approximate number of people in this audience.

PixelID String False

ID of pixel which is collecting events for Website Custom audience.

RetentionDays Integer False

Number of days to retain user in this audience. Can be any value between 1 and 180 days. Defaults to forever if left unspecified. Only available for Customer File Custom Audience.

CustomerFileSource String False

Source of customer information in the uploaded file.

DataSource String True

JSON dictionary to indicate the method by which the custom audience was created.

DeliveryStatus String True

JSON dictionary which indicates whether an audience can be used in ads.

ExternalEventSource String True

JSON dictionary containing the pixel id whose traffic generated the custom audience.

OperationStatus String True

JSON dictionary containing status code and description of last operation.

PermissionForActions String True

JSON dictionary of permissions (string) to boolean value if the custom audience has that permission.

IsValueBased Boolean False

Whether the audience is used to seed value based lookalike.

OptOutLink String False

Opt-out URL for audience members who choose not to be targeted.

Pseudo-Columns

SELECT ステートメントのWHERE 句では、疑似カラムフィールドを使用して、データソースから返されるタプルを詳細に制御することができます。 詳細については、WHERE 句のセクションを参照してください。

Name Type Description
EnableFetchOrCreate Boolean

When set to true during INSERT, this parameter causes any identical custom audience to be fetched. Prevents INSERT of duplicate audience.

UseInCampaigns Boolean

Controls whether this custom audience will be used in campaigns. Defaults to true.

Prefill Boolean

If true, website traffic recorded prior to audience creation will be used to initialize this audience. If false, only website traffic garnered after the creation of this audience will be used.

DatasetId Integer

ID of offline conversion dataset associated with this audience.

ContentType String

Specifies content type for TRAVEL claim objective. Mandatory if creating audience with TRAVEL claim objective. Valid values are: AUTOMOTIVE_MODEL, DESTINATION, FLIGHT, GENERIC, HOME_LISTING, HOTEL, JOB, LOCAL_SERVICE_BUSINESS, MEDIA_TITLE, OFFLINE_PRODUCT, PRODUCT, VEHICLE, VEHICLE_OFFER

ClaimObjective String

Specifies objective of audiences with CLAIM subtype. Valid values are: AUTOMOTIVE_MODEL, COLLABORATIVE_ADS, HOME_LISTING, MEDIA_TITLE, PRODUCT, TRAVEL, VEHICLE, VEHICLE_OFFER.

EventSourceGroup Integer

Specifies event source group if using TRAVEL claim objective.

ProductSetId Integer

Id of the Product Set to target with this audience.

OriginAudienceId Integer

Id of origin Custom Audience. Origin audience must have a minimum size of 100.

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Build 24.0.9062