The CData Excel Add-In for Twitter Ads models Twitter Ads entities in relational Tables, Views, and Stored Procedures.

The add-in uses the Twitter Ads API to process supported filters. The add-in processes other filters client-side within the add-in.

Views

Views are tables that cannot be modified. Typically, data that are read-only and cannot be updated are shown as views.

Stored Procedures

Stored Procedures are function-like interfaces to the data source. They can be used to search, update, and modify information in the data source.