Prospects
Retrieve and modify prospects.
Columns
| Name | Type | ReadOnly | References | Description |
| Id [KEY] | Int63 | True |
Pardot ID for this prospect. | |
| CampaignId | Int63 | False |
Campaigns.Id |
Pardot ID of the campaign associated with this prospect Note: Information about a prospect's campaign association is returned in a campaign node in the XML response. However, updates to campaign associations are done by providing campaign_id during an UPDATE> request. See XML Response Formats in Using Prospects for more details. |
| Salutation | String | False |
Prospect's formal prefix. | |
| FirstName | String | False |
Prospect's first name. | |
| LastName | String | False |
Prospect's last name. | |
| String | False |
Prospect's email address. | ||
| Password | String | False |
Prospect's password. | |
| Company | String | False |
Prospect's company. | |
| ProspectAccountId | Int63 | False |
Prospect's account ID. | |
| Website | String | False |
Prospect's website URL. | |
| JobTitle | String | False |
Prospect's job title. | |
| Department | String | False |
Prospect's department. | |
| Country | String | False |
Prospect's country. | |
| AddressOne | String | False |
Prospect's address, line 1. | |
| AddressTwo | String | False |
Prospect's address, line 2. | |
| City | String | False |
Prospect's city. | |
| State | String | False |
Prospect's US state. | |
| Territory | String | False |
Prospect's territory. | |
| Zip | String | False |
Prospect's postal code. | |
| Phone | String | False |
Prospect's phone number. | |
| Fax | String | False |
Prospect's fax number. | |
| Source | String | False |
Prospect's source. | |
| AnnualRevenue | String | False |
Prospect's annual revenue. | |
| Employees | String | False |
Prospect's number of employees. | |
| Industry | String | False |
Prospect's industry. | |
| YearsInBusiness | String | False |
Prospect's number of years in business. | |
| Comments | String | False |
Comments about this prospect. | |
| Notes | String | False |
Notes about this prospect. | |
| Score | Integer | False |
Prospect's score. | |
| Grade | String | True |
Prospect's letter grade. | |
| LastActivityAt | Datetime | True |
Time stamp of this prospect's latest visitor activity. | |
| RecentInteraction | String | True |
Describes the prospect's most recent interaction with Pardot. | |
| CrmLeadFid | String | True |
Prospect's lead ID in a supported CRM system. | |
| CrmContactFid | String | True |
Prospect's contact ID in a supported CRM system. | |
| CrmOwnerFid | String | True |
Prospect's owner ID in a supported CRM system. | |
| CrmAccountFid | String | True |
Account ID in a supported CRM system. | |
| CrmLastSync | Datetime | True |
Last time this prospect was synced with a supported CRM system. | |
| CrmUrl | String | True |
URL to view the prospect within the CRM system. | |
| IsDoNotEmail | Boolean | False |
If value is 1, prospect prefers not to be emailed. | |
| IsDoNotCall | Boolean | False |
If value is 1, prospect prefers not to be called. | |
| OptedOut | Boolean | True |
If value is 1, prospect has opted out of marketing communications. | |
| IsReviewed | Boolean | False |
If value is 1, prospect has been reviewed. | |
| IsStarred | Boolean | False |
If value is 1, prospect has been starred. | |
| CreatedAt | Datetime | True |
Time prospect was created in Pardot. | |
| UpdatedAt | Datetime | True |
Last time prospect was updated in Pardot. |