Power BI Connector for Salesforce Marketing Cloud

Build 25.0.9454

ForwardedEmailEvent

Records events in which a subscriber used the Forward to a Friend feature to share an email with another recipient in Salesforce Marketing Cloud. Each record includes details such as the sender, recipient, and timestamp of the forwarding action. This view supports tracking viral sharing and referral engagement.

View-Specific Information

Select

The connector uses the Salesforce Marketing Cloud APIs to process the following WHERE clause operators for all but date-time values: =, !=, <>, >, >=, <, <=, IN. For date-time values, only > and < are supported. The connector processes other filters client-side within the connector.

For example, the following (but not only) queries are processed server side:

SELECT * FROM ForwardedEmailEvent WHERE Id = 123

SELECT * FROM ForwardedEmailEvent WHERE Id IN (123, 456)

SELECT * FROM ForwardedEmailEvent WHERE CreatedDate > '2017/01/25'

Columns

Name Type Description
ID [KEY] Int Stores the read-only identifier (Id) that uniquely identifies this forwarded email event record. This Id is used for tracking, troubleshooting, and referencing individual forwarding actions within Marketing Cloud.
ObjectID String Stores the system-controlled text string Id that uniquely identifies this event object across Salesforce Marketing Cloud systems. This value ensures consistent referencing in reporting, automation, and API retrieval operations.
PartnerKey String Contains the partner-supplied unique Id that links this forwarded email event to an external integration. This key provides cross-platform traceability when partner systems participate in email activity processing.
CreatedDate Datetime Indicates the date and time when the record for the forwarded email event was created. This timestamp supports event auditing and helps reconstruct email activity timelines.
ModifiedDate Datetime Indicates the most recent date and time when the record for the forwarded email event was updated. This value supports troubleshooting and event reconciliation when forwarding behavior changes.
Client_ID Int Specifies the client Id that associates the forwarded email event with the correct Salesforce Marketing Cloud account or business unit. This value ensures that tracking data is evaluated within the proper account context.
SendID Int Specifies the Id of the send operation that originally delivered the email. This value allows downstream reporting and tracking tools to correlate the forwarding event with the specific message send.
SubscriberKey String Stores the unique subscriber key that is associated with the contact who forwarded the email. This value identifies the individual whose interaction triggered the forwarding event.
EventDate Datetime Indicates the date and time when the subscriber forwarded the email. This timestamp helps reconstruct subscriber engagement patterns and forwarding chains.
EventType String Specifies the type of tracking event that is recorded for the forwarded email action. This value helps classification systems distinguish forwarding events from opens, clicks, bounces, or other engagement activities.
TriggeredSendDefinitionObjectID String Stores the system-controlled text string Id that identifies the triggered send definition that is associated with the forwarded email event. This Id links the activity to the definition that produced the email.
BatchID Int Specifies the batch Id that is used to group this forwarded email event with related tracking events. This value enables reporting tools to aggregate engagement activity for the same send execution.

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Build 25.0.9454