NegativeKeywordConflictReport
Use this report to discover which keywords and negative keywords are in conflict, and whether the conflict is at the campaign or ad group level. Use this list to figure out which negative keywords to delete.
Columns
| Name | Type | Select requirement | Metric | Aggregate | Description |
| AccountName | String | True | The account name. | ||
| AccountNumber | String | The Bing Ads assigned number of an account. | |||
| AccountStatus | String | The account status. | |||
| AccountId | Long | The Bing Ads assigned identifier of an account. | |||
| AdGroupId | Long | The Bing Ads assigned identifier of an ad group. | |||
| AdGroupName | String | The ad group name. | |||
| AdGroupStatus | String | The ad group status. | |||
| CampaignId | Long | The Bing Ads assigned identifier of a campaign. | |||
| CampaignName | String | The campaign name. | |||
| CampaignStatus | String | The campaign status. | |||
| Keyword | String | True | The keyword text. | ||
| KeywordId | Long | The Bing Ads assigned identifier of a keyword. | |||
| KeywordStatus | String | The keyword status. | |||
| NegativeKeyword | String | True | The negative keyword text. | ||
| ConflictLevel | String | The entity level where the keyword and negative keyword conflict occurs. The possible values are AdGroup and Campaign. | |||
| ConflictType | String | The type of negative keyword conflict encountered.The possible values are Possibly intentional conflict and True conflict. | |||
| BidMatchType | String | The keyword bid match type. This can be different from the DeliveredMatchType column, for example if you bid on a broad match and the search term was an exact match. For more information, see Budget and Bid Strategies. | |||
| NegativeKeywordListId | Long | The Bing Ads assigned identifier of a negative keyword list. | |||
| NegativeKeywordList | String | The name of the negative keyword list. | |||
| NegativeKeywordId | Long | The Bing Ads assigned identifier of a negative keyword. | |||
| NegativeKeywordMatchType | String | The type of match to compare the negative keyword and the user's search term. The possible values for a negative keyword are Exact and Phrase. |
Pseudo-Columns
Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.
| Name | Type | Description |
| DatePreset | String | The time period to use for the report. You can specify a custom date range or select a predefined date range, for example, Today or ThisWeek.
The allowed values are Today, Yesterday, LastSevenDays, ThisWeek, LastWeek, Last14Days, Last30Days, LastFourWeeks, ThisMonth, LastMonth, LastThreeMonths, LastSixMonths, ThisYear, LastYear, ThisWeekStartingMonday, LastWeekStartingMonday, LastFourWeeksStartingMonday. |
| EndDate | String | The end date of the custom date range. The end date cannot be later than today's date. |
| StartDate | String | The start date of the custom date range. The start date must be earlier than or the same as the end date. |