CampaignInsights
The Insights API offers analysis of a campaign's budget utilization, and identifies modifications that can be made to a bid, daily budget, or total budget to maximize utilization or impressions.
Table Specific Information
Select
The CampaignInsights view returns a list of the analysis of a campaign's budget utilization, and identifies modifications that can be made to a bid, daily budget, or total budget to maximize utilization or impressions.
The driver uses the LinkedIn Marketing Solutions API to process search criteria that refer to the Status column. The driver processes other filters client-side within the driver. For example, the following queries are processed server side.
SELECT * FROM CampaignInsights WHERE Campaign = '123456'
Columns
| Name | Type | Description |
| Campaign | String | The campaign to which this recommendation belongs. |
| AverageSpendAmount | String | The average spend of the entity. |
| AverageSpendCurrencyCode | String | The currency code of the average spend. |
| BidAmount | String | A prediction of how much additional impressions could be generated from a different bid. |
| BidCurrencyCode | String | The currency code of additional impressions. |
| RelativeImpressions | Decimal | A prediction of how much additional impressions could be generated from a different bid. |
| BudgetExhaustedAt | Timestamp | Date at which the ad entity's TotalBudget will be exhausted, in Unix Epoch time. |
| CampaignRelevanceScore | Long | A score between 0 and 10 (inclusive) indicating how relevant this campaign is compared to its competitors. |
| DailyBudgetUtilization | Decimal | The average daily budget utilization. |
| TotalBudgetUtilization | Decimal | The fraction of the total budget this ad entity has spent so far. |