CData Python Connector for Google Ads

Build 26.0.9655

GroupPlacementView

A group placement view.

View-Specific Information

Select

Google Ads does not allow every column to be selected in a single query, as some data conflicts if selected together. Therefore, when issuing a query that selects all columns, only the default metrics, segments, and attributes are returned. In general, these defaults are the same fields that are exposed through the Ads console. To use the nondefault fields, explicitly select them in your query.

Filters can also be used in the WHERE clause using the following supported operators: =, !=, >, >=, <, <=, LIKE, NOT LIKE, IN, NOT IN . Note that all filters must be joined by AND, as OR is not supported by the Ads API.

Columns

Name Type Behavior Description
CustomerId Long ATTRIBUTE Output only. The ID of the customer.
GroupPlacementViewDisplayName String ATTRIBUTE Output only. Domain name for websites and YouTube channel name for YouTube
GroupPlacementViewPlacement String ATTRIBUTE Output only. The automatic placement string at group level, e. g. web
GroupPlacementViewPlacementType String ATTRIBUTE Output only. Type of the placement, for example, Website, YouTube Channel,

使用できる値は次のとおりです。GOOGLE_PRODUCTS, MOBILE_APPLICATION, MOBILE_APP_CATEGORY, UNKNOWN, WEBSITE, YOUTUBE_CHANNEL, YOUTUBE_VIDEO

GroupPlacementViewResourceName String ATTRIBUTE Output only. The resource name of the group placement view.
GroupPlacementViewTargetUrl String ATTRIBUTE Output only. URL of the group placement, for example, domain, link to the
ActiveViewCpm Double METRIC Average cost of viewable impressions (active_view_impressions).
ActiveViewCtr Double METRIC Active view measurable clicks divided by active view viewable impressions.
ActiveViewImpressions Long METRIC A measurement of how often your ad has become viewable on a Display
ActiveViewMeasurability Double METRIC The ratio of impressions that could be measured by Active View over the
ActiveViewMeasurableCostMicros Long METRIC The cost of the impressions you received that were measurable by Active
ActiveViewMeasurableImpressions Long METRIC The number of times your ads are appearing on placements in positions
ActiveViewViewability Double METRIC The percentage of time when your ad appeared on an Active View enabled site
AllConversions Double METRIC The total number of conversions. This includes all conversions regardless
AllConversionsFromInteractionsRate Double METRIC All conversions from interactions (as oppose to view through conversions)
AllConversionsValue Double METRIC The value of all conversions.
AllConversionsValuePerCost Double METRIC The value of all conversions divided by the total cost of ad interactions
AverageCost Double METRIC The average amount you pay per interaction. This amount is the total cost
AverageCpc Double METRIC The total cost of all clicks divided by the total number of clicks
AverageCpe Double METRIC The average amount that you've been charged for an ad engagement. This
AverageCpm Double METRIC Average cost-per-thousand impressions (CPM).
Clicks Long METRIC The number of clicks.
Conversions Double METRIC The number of conversions. This only includes conversion actions which
ConversionsFromInteractionsRate Double METRIC Conversions from interactions divided by the number of ad interactions
ConversionsValue Double METRIC The value of conversions. This only includes conversion actions which
CostMicros Long METRIC The sum of your cost-per-click (CPC) and cost-per-thousand impressions
CostPerAllConversions Double METRIC The cost of ad interactions divided by all conversions.
CostPerConversion Double METRIC The cost of ad interactions divided by conversions. This only includes
CrossDeviceConversions Double METRIC Conversions from when a customer clicks on a Google Ads ad on one device,
Ctr Double METRIC The number of clicks your ad receives (Clicks) divided by the number
EngagementRate Double METRIC How often people engage with your ad after it's shown to them. This is the
Engagements Long METRIC The number of engagements.
Impressions Long METRIC Count of how often your ad has appeared on a search results page or
InteractionEventTypes String METRIC The types of payable and free interactions.

使用できる値は次のとおりです。CLICK, ENGAGEMENT, NONE, UNKNOWN, VIDEO_VIEW

InteractionRate Double METRIC How often people interact with your ad after it is shown to them.
Interactions Long METRIC The number of interactions.
TrueviewAverageCpv Double METRIC The average amount you pay each time someone views your ad.
ValuePerAllConversions Double METRIC The value of all conversions divided by the number of all conversions.
ValuePerConversion Double METRIC The value of conversions divided by the number of conversions. This only
VideoTrueviewViewRate Double METRIC The number of TrueView views your video ad receives divided by its number
VideoTrueviewViews Long METRIC The number of TrueView views your video ads received.
ViewThroughConversions Long METRIC The total number of view-through conversions.
AdNetworkType String SEGMENT Ad network type.

使用できる値は次のとおりです。CONTENT, DISCOVER, GMAIL, GOOGLE_OWNED_CHANNELS, GOOGLE_TV, MAPS, MIXED, SEARCH, SEARCH_PARTNERS, UNKNOWN, YOUTUBE

AdSubNetworkType String SEGMENT Ad sub network type. Currently only available for ads running as part of

使用できる値は次のとおりです。UNKNOWN, UNSEGMENTED, YOUTUBE_INFEED, YOUTUBE_INSTREAM, YOUTUBE_SHORTS

ClickType String SEGMENT Click type.

使用できる値は次のとおりです。AD_IMAGE, APP_DEEPLINK, BREADCRUMBS, BROADBAND_PLAN, CALLS, CALL_TRACKING, CLICK_ON_ENGAGEMENT_AD, CLICK_TO_MESSAGE_LANDING_PAGE_CLICK, CLICK_TO_MESSAGE_THIRD_PARTY_CLICK, CROSS_NETWORK, GET_DIRECTIONS, HOTEL_BOOK_ON_GOOGLE_ROOM_SELECTION, HOTEL_PRICE, LOCATION_EXPANSION, LOCATION_FORMAT_CALL, LOCATION_FORMAT_DIRECTIONS, LOCATION_FORMAT_IMAGE, LOCATION_FORMAT_LANDING_PAGE, LOCATION_FORMAT_MAP, LOCATION_FORMAT_STORE_INFO, LOCATION_FORMAT_TEXT, MOBILE_CALL_TRACKING, OFFER_PRINTS, OTHER, PRICE_EXTENSION, PRODUCT_AD_APP_DEEPLINK, PRODUCT_ASSETS, PRODUCT_EXTENSION_CLICKS, PRODUCT_LISTING_ADS_COUPON, PRODUCT_LISTING_AD_CLICKS, PRODUCT_LISTING_AD_LOCAL, PRODUCT_LISTING_AD_MULTICHANNEL_LOCAL, PRODUCT_LISTING_AD_MULTICHANNEL_ONLINE, PRODUCT_LISTING_AD_TRANSACTABLE, PROMOTION_EXTENSION, SHOPPING_COMPARISON_LISTING, SHOWCASE_AD_CATEGORY_LINK, SHOWCASE_AD_LOCAL_PRODUCT_LINK, SHOWCASE_AD_LOCAL_STOREFRONT_LINK, SHOWCASE_AD_ONLINE_PRODUCT_LINK, SITELINKS, STORE_LOCATOR, SWIPEABLE_GALLERY_AD_HEADLINE, SWIPEABLE_GALLERY_AD_SEE_MORE, SWIPEABLE_GALLERY_AD_SITELINK_FIVE, SWIPEABLE_GALLERY_AD_SITELINK_FOUR, SWIPEABLE_GALLERY_AD_SITELINK_ONE, SWIPEABLE_GALLERY_AD_SITELINK_THREE, SWIPEABLE_GALLERY_AD_SITELINK_TWO, SWIPEABLE_GALLERY_AD_SWIPES, TRAVEL_ASSETS, UNKNOWN, URL_CLICKS, VEHICLE_ASSETS, VIDEO_APP_STORE_CLICKS, VIDEO_CALL_TO_ACTION_CLICKS, VIDEO_CARD_ACTION_HEADLINE_CLICKS, VIDEO_CHANNEL_CLICK, VIDEO_END_CAP_CLICKS, VIDEO_RELATED_VIDEOS_CLICK, VIDEO_WEBSITE_CLICKS, VISUAL_SITELINKS, WIRELESS_PLAN

ConversionAction String SEGMENT Resource name of the conversion action.
ConversionActionCategory String SEGMENT Conversion action category.

使用できる値は次のとおりです。ADD_TO_CART, BEGIN_CHECKOUT, BOOK_APPOINTMENT, CONTACT, CONVERTED_LEAD, DEFAULT, DOWNLOAD, ENGAGEMENT, GET_DIRECTIONS, IMPORTED_LEAD, OUTBOUND_CLICK, PAGE_VIEW, PHONE_CALL_LEAD, PURCHASE, QUALIFIED_LEAD, REQUEST_QUOTE, SIGNUP, STORE_SALE, STORE_VISIT, SUBMIT_LEAD_FORM, SUBSCRIBE_PAID, UNKNOWN, YOUTUBE_FOLLOW_ON_VIEWS

ConversionActionName String SEGMENT Conversion action name.
Date Date SEGMENT Date to which metrics apply.
DayOfWeek String SEGMENT Day of the week, for example, MONDAY.

使用できる値は次のとおりです。FRIDAY, MONDAY, SATURDAY, SUNDAY, THURSDAY, TUESDAY, UNKNOWN, WEDNESDAY

Device String SEGMENT Device to which metrics apply.

使用できる値は次のとおりです。CONNECTED_TV, DESKTOP, MOBILE, OTHER, TABLET, UNKNOWN

ExternalConversionSource String SEGMENT External conversion source.

使用できる値は次のとおりです。AD_CALL_METRICS, ANALYTICS, ANALYTICS_SEARCH_ADS_360, ANDROID_FIRST_OPEN, ANDROID_IN_APP, APP_UNSPECIFIED, CLICK_TO_CALL, DISPLAY_AND_VIDEO_360_FLOODLIGHT, FIREBASE, FIREBASE_SEARCH_ADS_360, FLOODLIGHT, GOOGLE_ATTRIBUTION, GOOGLE_HOSTED, GOOGLE_PLAY, IOS_FIRST_OPEN, IOS_IN_APP, SALESFORCE, SEARCH_ADS_360, STORE_SALES, STORE_SALES_CRM, STORE_SALES_DIRECT_UPLOAD, STORE_SALES_PAYMENT_NETWORK, STORE_VISITS, THIRD_PARTY_APP_ANALYTICS, UNKNOWN, UPLOAD, UPLOAD_CALLS, WEBPAGE, WEBSITE_CALL_METRICS

Month Date SEGMENT Month as represented by the date of the first day of a month. Formatted as
MonthOfYear String SEGMENT Month of the year, for example, January.

使用できる値は次のとおりです。APRIL, AUGUST, DECEMBER, FEBRUARY, JANUARY, JULY, JUNE, MARCH, MAY, NOVEMBER, OCTOBER, SEPTEMBER, UNKNOWN

Period String SEGMENT Predefined date range.

使用できる値は次のとおりです。TODAY, YESTERDAY, LAST_7_DAYS, LAST_BUSINESS_WEEK, THIS_MONTH, LAST_MONTH, LAST_14_DAYS, LAST_30_DAYS, THIS_WEEK_SUN_TODAY, THIS_WEEK_MON_TODAY, LAST_WEEK_SUN_SAT, LAST_WEEK_MON_SUN

Quarter Date SEGMENT Quarter as represented by the date of the first day of a quarter.
Week Date SEGMENT Week as defined as Monday through Sunday, and represented by the date of
Year Int SEGMENT Year, formatted as yyyy.

Pseudo-Columns

SELECT ステートメントのWHERE 句では、疑似カラムフィールドを使用して、データソースから返されるデータを詳細に制御することができます。

Name Type Description
ManagerId Long Id of the manager account on behalf of which you are requesting customer data.

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Build 26.0.9655