Excel Add-In for Google Ads

Build 24.0.9060

Experiment

A Google ads experiment for users to experiment changes on multiple campaigns, compare the performance, and apply the effective changes.

Columns

Name Type Behavior Description
CustomerId Long ATTRIBUTE Output only. The ID of the customer.
ExperimentDescription String ATTRIBUTE The description of the experiment. It must have a minimum length of 1 and maximum length of 2048.
ExperimentEndDate String ATTRIBUTE Date when the experiment ends. By default, the experiment ends on the campaign's end date. If this field is set, then the experiment ends at the end of the specified date in the customer's time zone. Format: YYYY-MM-DD Example: 2019-04-18
ExperimentExperimentId Long ATTRIBUTE Output only. The ID of the experiment. Read only.
ExperimentGoals String ATTRIBUTE The goals of this experiment.
ExperimentLongRunningOperation String ATTRIBUTE Output only. The resource name of the long-running operation that can be used to poll for completion of experiment schedule or promote. The most recent long running operation is returned.
ExperimentName String ATTRIBUTE Required. The name of the experiment. It must have a minimum length of 1 and maximum length of 1024. It must be unique under a customer.
ExperimentPromoteStatus String ATTRIBUTE Output only. The status of the experiment promotion process.

The allowed values are COMPLETED, COMPLETED_WITH_WARNING, FAILED, IN_PROGRESS, NOT_STARTED, UNKNOWN, UNSPECIFIED.

ExperimentResourceName String ATTRIBUTE Immutable. The resource name of the experiment. Experiment resource names have the form: customers/{customer_id}/experiments/{experiment_id}
ExperimentStartDate String ATTRIBUTE Date when the experiment starts. By default, the experiment starts now or on the campaign's start date, whichever is later. If this field is set, then the experiment starts at the beginning of the specified date in the customer's time zone. Format: YYYY-MM-DD Example: 2019-03-14
ExperimentStatus String ATTRIBUTE The Advertiser-chosen status of this experiment.

The allowed values are ENABLED, GRADUATED, HALTED, INITIATED, PROMOTED, REMOVED, SETUP, UNKNOWN, UNSPECIFIED.

ExperimentSuffix String ATTRIBUTE For system managed experiments, the advertiser must provide a suffix during construction, in the setup stage before moving to initiated. The suffix will be appended to the in-design and experiment campaign names so that the name is base campaign name + suffix.
ExperimentSyncEnabled Bool ATTRIBUTE Immutable. Set to true if changes to base campaigns should be synced to the trial campaigns. Any changes made directly to trial campaigns will be preserved. This field can only be set when the experiment is being created.
ExperimentType String ATTRIBUTE Required. The product/feature that uses this experiment.

The allowed values are AD_VARIATION, DISPLAY_AND_VIDEO_360, DISPLAY_AUTOMATED_BIDDING_STRATEGY, DISPLAY_CUSTOM, HOTEL_CUSTOM, SEARCH_AUTOMATED_BIDDING_STRATEGY, SEARCH_CUSTOM, SHOPPING_AUTOMATED_BIDDING_STRATEGY, SMART_MATCHING, UNKNOWN, UNSPECIFIED, YOUTUBE_CUSTOM.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

Name Type Description
ManagerId Long Id of the manager account on behalf of which you are requesting customer data.

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Build 24.0.9060