Excel Add-In for Google Ads

Build 24.0.9060

ClickViewFilteredReport

A click view with metrics aggregated at each click level, including both valid and invalid clicks. For non-Search campaigns, metrics.clicks represents the number of valid and invalid interactions. Queries including ClickView must have a filter limiting the results to one day and can be requested for dates back to 90 days before the time of the request.

Columns

Name Type Behavior Description
ClickViewAdGroupAd String ATTRIBUTE Output only. The associated ad.
ClickViewAreaOfInterestCity String ATTRIBUTE The city location criterion associated with the impression.
ClickViewAreaOfInterestCountry String ATTRIBUTE The conuntry location criterion associated with the impression.
ClickViewAreaOfInterestMetro String ATTRIBUTE The metro location criterion associated with the impression.
ClickViewAreaOfInterestMostSpecific String ATTRIBUTE The most specific location criterion associated with the impression.
ClickViewAreaOfInterestRegion String ATTRIBUTE The region location criterion associated with the impression.
ClickViewCampaignLocationTarget String ATTRIBUTE Output only. The associated campaign location target, if one exists.
ClickViewGclid String ATTRIBUTE Output only. The Google Click ID.
ClickViewKeyword String ATTRIBUTE Output only. The associated keyword, if one exists and the click corresponds to the SEARCH channel.
ClickViewKeywordInfoMatchType String ATTRIBUTE The match type of the keyword.

The allowed values are BROAD, EXACT, PHRASE, UNKNOWN, UNSPECIFIED.

ClickViewKeywordInfoText String ATTRIBUTE The text of the keyword (at most 80 characters and 10 words).
ClickViewLocationOfPresenceCity String ATTRIBUTE The city location criterion associated with the impression.
ClickViewLocationOfPresenceCountry String ATTRIBUTE The country location criterion associated with the impression.
ClickViewLocationOfPresenceMetro String ATTRIBUTE The metro location criterion associated with the impression.
ClickViewLocationOfPresenceMostSpecific String ATTRIBUTE The most specific location criterion associated with the impression.
ClickViewLocationOfPresenceRegion String ATTRIBUTE The region location criterion associated with the impression.
ClickViewPageNumber Long ATTRIBUTE Output only. Page number in search results where the ad was shown.
ClickViewResourceName String ATTRIBUTE Output only. The resource name of the click view. Click view resource names have the form: customers/{customer_id}/clickViews/{date (yyyy-MM-dd)}~{gclid}
ClickViewUserList String ATTRIBUTE Output only. The associated user list, if one exists.
CustomerId Long ATTRIBUTE Output only. The ID of the customer.
Clicks Long METRIC The number of clicks.
AdNetworkType String SEGMENT Ad network type.

The allowed values are CONTENT, MIXED, SEARCH, SEARCH_PARTNERS, UNKNOWN, UNSPECIFIED, YOUTUBE_SEARCH, YOUTUBE_WATCH.

ClickType String SEGMENT Click type.

The allowed values are APP_DEEPLINK, BREADCRUMBS, BROADBAND_PLAN, CALLS, CALL_TRACKING, CLICK_ON_ENGAGEMENT_AD, CROSS_NETWORK, GET_DIRECTIONS, HOTEL_BOOK_ON_GOOGLE_ROOM_SELECTION, HOTEL_PRICE, LOCATION_EXPANSION, LOCATION_FORMAT_CALL, LOCATION_FORMAT_DIRECTIONS, LOCATION_FORMAT_IMAGE, LOCATION_FORMAT_LANDING_PAGE, LOCATION_FORMAT_MAP, LOCATION_FORMAT_STORE_INFO, LOCATION_FORMAT_TEXT, MOBILE_CALL_TRACKING, OFFER_PRINTS, OTHER, PRICE_EXTENSION, PRODUCT_AD_APP_DEEPLINK, PRODUCT_EXTENSION_CLICKS, PRODUCT_LISTING_ADS_COUPON, PRODUCT_LISTING_AD_CLICKS, PRODUCT_LISTING_AD_LOCAL, PRODUCT_LISTING_AD_MULTICHANNEL_LOCAL, PRODUCT_LISTING_AD_MULTICHANNEL_ONLINE, PRODUCT_LISTING_AD_TRANSACTABLE, PROMOTION_EXTENSION, SHOPPING_COMPARISON_LISTING, SHOWCASE_AD_CATEGORY_LINK, SHOWCASE_AD_LOCAL_PRODUCT_LINK, SHOWCASE_AD_LOCAL_STOREFRONT_LINK, SHOWCASE_AD_ONLINE_PRODUCT_LINK, SITELINKS, STORE_LOCATOR, SWIPEABLE_GALLERY_AD_HEADLINE, SWIPEABLE_GALLERY_AD_SEE_MORE, SWIPEABLE_GALLERY_AD_SITELINK_FIVE, SWIPEABLE_GALLERY_AD_SITELINK_FOUR, SWIPEABLE_GALLERY_AD_SITELINK_ONE, SWIPEABLE_GALLERY_AD_SITELINK_THREE, SWIPEABLE_GALLERY_AD_SITELINK_TWO, SWIPEABLE_GALLERY_AD_SWIPES, UNKNOWN, UNSPECIFIED, URL_CLICKS, VIDEO_APP_STORE_CLICKS, VIDEO_CALL_TO_ACTION_CLICKS, VIDEO_CARD_ACTION_HEADLINE_CLICKS, VIDEO_END_CAP_CLICKS, VIDEO_WEBSITE_CLICKS, VISUAL_SITELINKS, WIRELESS_PLAN.

Date Date SEGMENT Date to which metrics apply. yyyy-MM-dd format, for example, 2018-04-17.
Device String SEGMENT Device to which metrics apply.

The allowed values are CONNECTED_TV, DESKTOP, MOBILE, OTHER, TABLET, UNKNOWN, UNSPECIFIED.

MonthOfYear String SEGMENT Month of the year, for example, January.

The allowed values are APRIL, AUGUST, DECEMBER, FEBRUARY, JANUARY, JULY, JUNE, MARCH, MAY, NOVEMBER, OCTOBER, SEPTEMBER, UNKNOWN, UNSPECIFIED.

Period String SEGMENT Predefined date range.

The allowed values are TODAY, YESTERDAY, LAST_7_DAYS, LAST_BUSINESS_WEEK, THIS_MONTH, LAST_MONTH, LAST_14_DAYS, LAST_30_DAYS, THIS_WEEK_SUN_TODAY, THIS_WEEK_MON_TODAY, LAST_WEEK_SUN_SAT, LAST_WEEK_MON_SUN.

Slot String SEGMENT Position of the ad.

The allowed values are CONTENT, MIXED, SEARCH_OTHER, SEARCH_PARTNER_OTHER, SEARCH_PARTNER_TOP, SEARCH_SIDE, SEARCH_TOP, UNKNOWN, UNSPECIFIED.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

Name Type Description
ManagerId Long Id of the manager account on behalf of which you are requesting customer data.

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Build 24.0.9060