CampaignGroup
A campaign group.
Columns
Name | Type | Behavior | Description |
CampaignGroupId | Long | ATTRIBUTE | Output only. The ID of the campaign group. |
CampaignGroupName | String | ATTRIBUTE | The name of the campaign group. This field is required and should not be empty when creating new campaign groups. It must not contain any null (code point 0x0), NL line feed (code point 0xA) or carriage return (code point 0xD) characters. |
CampaignGroupResourceName | String | ATTRIBUTE | Immutable. The resource name of the campaign group. Campaign group resource names have the form: customers/{customer_id}/campaignGroups/{campaign_group_id} |
CampaignGroupStatus | String | ATTRIBUTE | The status of the campaign group. When a new campaign group is added, the status defaults to ENABLED.
The allowed values are ENABLED, REMOVED, UNKNOWN, UNSPECIFIED. |
CustomerId | Long | ATTRIBUTE | Output only. The ID of the customer. |
AverageCost | Double | METRIC | The average amount you pay per interaction. This amount is the total cost of your ads divided by the total number of interactions. |
AverageCpv | Double | METRIC | The average amount you pay each time someone views your ad. The average CPV is defined by the total cost of all ad views divided by the number of views. |
Conversions | Double | METRIC | The number of conversions. This only includes conversion actions which include_in_conversions_metric attribute is set to true. If you use conversion-based bidding, your bid strategies will optimize for these conversions. |
CostPerConversion | Double | METRIC | The cost of ad interactions divided by conversions. This only includes conversion actions which include_in_conversions_metric attribute is set to true. If you use conversion-based bidding, your bid strategies will optimize for these conversions. |
InteractionRate | Double | METRIC | How often people interact with your ad after it is shown to them. This is the number of interactions divided by the number of times your ad is shown. |
Interactions | Long | METRIC | The number of interactions. An interaction is the main user action associated with an ad format-clicks for text and shopping ads, views for video ads, and so on. |
AdDestinationType | String | SEGMENT | Ad Destination type.
The allowed values are APP_DEEP_LINK, APP_STORE, LEAD_FORM, LOCATION_LISTING, MAP_DIRECTIONS, MESSAGE, NOT_APPLICABLE, PHONE_CALL, UNKNOWN, UNMODELED_FOR_CONVERSIONS, UNSPECIFIED, WEBSITE, YOUTUBE. |
Date | Date | SEGMENT | Date to which metrics apply. yyyy-MM-dd format, for example, 2018-04-17. |
Device | String | SEGMENT | Device to which metrics apply.
The allowed values are CONNECTED_TV, DESKTOP, MOBILE, OTHER, TABLET, UNKNOWN, UNSPECIFIED. |
Hour | Int | SEGMENT | Hour of day as a number between 0 and 23, inclusive. |
Month | Date | SEGMENT | Month as represented by the date of the first day of a month. Formatted as yyyy-MM-dd. |
Period | String | SEGMENT | Predefined date range.
The allowed values are TODAY, YESTERDAY, LAST_7_DAYS, LAST_BUSINESS_WEEK, THIS_MONTH, LAST_MONTH, LAST_14_DAYS, LAST_30_DAYS, THIS_WEEK_SUN_TODAY, THIS_WEEK_MON_TODAY, LAST_WEEK_SUN_SAT, LAST_WEEK_MON_SUN. |
Quarter | Date | SEGMENT | Quarter as represented by the date of the first day of a quarter. Uses the calendar year for quarters, for example, the second quarter of 2018 starts on 2018-04-01. Formatted as yyyy-MM-dd. |
Week | Date | SEGMENT | Week as defined as Monday through Sunday, and represented by the date of Monday. Formatted as yyyy-MM-dd. |
Year | Int | SEGMENT | Year, formatted as yyyy. |
Pseudo-Columns
Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.
Name | Type | Description |
ManagerId | Long | Id of the manager account on behalf of which you are requesting customer data. |