TDV Adapter for Google Ads

Build 24.0.9060

SELECT Statements

A SELECT statement can consist of the following basic clauses.

  • SELECT
  • INTO
  • FROM
  • JOIN
  • WHERE
  • GROUP BY
  • HAVING
  • UNION
  • ORDER BY
  • LIMIT

SELECT Syntax

The following syntax diagram outlines the syntax supported by the Google Ads adapter:

SELECT {
  [ TOP <numeric_literal> | DISTINCT ]
  { 
    * 
    | { 
        <expression> [ [ AS ] <column_reference> ] 
        | { <table_name> | <correlation_name> } .* 
      } [ , ... ] 
  }
  { 
    FROM <table_reference> [ [ AS ] <identifier> ] 
  } [ , ... ]
  [ 
    JOIN <table_reference> [ ON <search_condition> ] [ [ AS ] <identifier> ] 
  ] [ ... ] 
  [ WHERE <search_condition> ]
  [ GROUP BY <column_reference> [ , ... ]
  [ HAVING <search_condition> ]
  [ UNION  [ ALL ] <select_statement> ]
  [ 
    ORDER BY 
    <column_reference> [ ASC | DESC ] [ NULLS FIRST | NULLS LAST ]
  ]
  [
    LIMIT <expression>
    [ 
      { OFFSET | , }
      <expression> 
    ]
  ] 
}

  <expression> ::=
    | <column_reference>
    | @ <parameter> 
    | ?
    | COUNT( * | { [ DISTINCT ] <expression> } )
    | { AVG | MAX | MIN | SUM | COUNT } ( <expression> ) 
    | NULLIF ( <expression> , <expression> ) 
    | COALESCE ( <expression> , ... ) 
    | CASE <expression>
        WHEN { <expression> | <search_condition> } THEN { <expression> | NULL } [ ... ]
    [ ELSE { <expression> | NULL } ]
      END 
    | <literal>
    | <sql_function> 

  <search_condition> ::= 
    {
      <expression> { = | > | < | >= | <= | <> | != | IN | NOT IN | AND } [ <expression> ]
    } [ { AND | OR } ... ]

Examples

  1. Return all columns:
    SELECT * FROM CampaignPerformance
  2. Rename a column:
    SELECT "Device" AS MY_Device FROM CampaignPerformance
  3. Cast a column's data as a different data type:
    SELECT CAST(AnnualRevenue AS VARCHAR) AS Str_AnnualRevenue FROM CampaignPerformance
  4. Search data:
    SELECT * FROM CampaignPerformance WHERE Device = 'Mobile devices with full browsers'
  5. The Google Ads APIs support the following operators in the WHERE clause: =, >, <, >=, <=, <>, !=, IN, NOT IN, AND.
    SELECT * FROM CampaignPerformance WHERE Device = 'Mobile devices with full browsers';
  6. Return the number of items matching the query criteria:
    SELECT COUNT(*) AS MyCount FROM CampaignPerformance 
  7. Return the number of unique items matching the query criteria:
    SELECT COUNT(DISTINCT Device) FROM CampaignPerformance 
  8. Return the unique items matching the query criteria:
    SELECT DISTINCT Device FROM CampaignPerformance 
  9. Sort a result set in ascending order:
    SELECT Clicks, Device FROM CampaignPerformance  ORDER BY Device ASC

Aggregate Functions

For SELECT examples using aggregate functions, see Aggregate Functions.

JOIN Queries

See JOIN Queries for SELECT query examples using JOINs.

Date Literal Functions

Date Literal Functions contains SELECT examples with date literal functions.

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Build 24.0.9060