vendorCampaigns
Stores vendor-specific marketing campaigns and interactions to track engagement and business relationships.
Columns
| Name | Type | References | Description |
| campaign | String | The unique identifier or name of the marketing campaign associated with this record. This helps track the effectiveness and reach of different campaigns. | |
| campaignevent | String | The specific event or activity within a campaign, such as an email blast, webinar, or promotional offer, that is being tracked. | |
| category | String | The classification or type of campaign, such as 'Email Marketing,' 'Social Media,' or 'Direct Mail,' used for reporting and segmentation. | |
| contact | String | The individual or business entity that received or interacted with the campaign. This can refer to a customer, lead, or prospect. | |
| datesent | Date | The date when the campaign or campaign event was sent to recipients. This helps in tracking the timeline of engagement. | |
| entity | String | The business entity, customer, or prospect associated with this campaign event. This field is useful for mapping campaign interactions to specific accounts. | |
| response | String | Detailed information about the recipient's response to the campaign, such as whether they opened an email, clicked a link, or unsubscribed. | |
| responsedate | Date | The date when the recipient responded to the campaign, allowing for analysis of response timing and engagement patterns. |