AnalyticsBreakdowns
Get analytics data broken down by the specified category.
Table Specific Information
Get analytics data broken down by the specified category.
Select
When selecting analytics by breakdown category, they can only be filtered by the StartDate, EndDate, Granularity, BreakdownBy, Filter, FirstDrilldown, SecondDrilldown, Exclude, FilterId, Sort or SortDirection. Defaults to the Totals dimension. The filters must use an exact comparison. For example:
SELECT Totals FROM AnalyticsBreakdowns WHERE Granularity = 'total' AND StartDate = '12/1/2017' AND EndDate = '12/30/2018' SELECT Sources FROM AnalyticsBreakdowns WHERE Granularity = 'total' AND StartDate = '12/1/2017' AND EndDate = '12/30/2018' SELECT Geolocation FROM AnalyticsBreakdowns WHERE Granularity = 'monthly' AND StartDate = '12/1/2017' AND EndDate = '12/30/2018' AND Filter = 'hubspot'
Columns
| Name | Type | References | Description |
| Totals | String | Data will be the totals rolled up. | |
| Sources | String | Data broken down by traffic source. | |
| Geolocation | String | Data broken down by geographic location. | |
| UtmCampaigns | String | Data broken down by the standard UTM campaigns parameter. | |
| UtmContents | String | Data broken down by the standard UTM contents parameter. | |
| UtmMediums | String | Data broken down by the standard UTM mediums parameter. | |
| UtmSources | String | Data broken down by the standard UTM sources parameter. | |
| UtmTerms | String | Data broken down by the standard UTM terms parameterpages. | |
| FirstDrilldown | String | Used to drilldown into the data. This parameter is designed to reflect the functionality of the HubSpot sources reports. | |
| SecondDrilldown | String | Used to further drill down into the data. Similar to FirstDrilldown, this reflects the functionality of the sources report. | |
| BounceRate | Double | The rate of bounces. | |
| ContactToCustomerRate | Double | The rate of contacts to customers. | |
| Contacts | Long | The number of generated contacts. | |
| Customers | Long | The number of generated customers. | |
| Leads | Long | The number of leads. | |
| MarketingQualifiedLeads | Long | The number of leads which are more likely to become customers. | |
| NewVisitorSessionRate | Double | The session rate for new visitors. | |
| Opportunities | Long | The number of opportunitites. | |
| PageviewsPerSession | Double | The ratio of page views over sessions. | |
| RawViews | Long | The number of raw views. | |
| SalesQualifiedLeads | Long | The number of prospective customers that are considered ready for the sales process. | |
| SessionToContactRate | Double | The ratio of sessions over generated contacts. | |
| Subscribers | Long | The number of subscribers. | |
| TimePerSession | Double | The time per session. | |
| Visitors | Long | The number of visitors. | |
| Visits | Long | The number of visits. | |
| BreakdownDate | Date | The start date of the time period for which the breakdown data are grouped. This column is applicable only for Granularity types: daily, weekly, monthly, summarize/daily, summarize/weekly and summarize/monthly. |
Pseudo-Columns
Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source. For more information, see the WHERE clause section.
| Name | Type | Description | |
| StartDate | Date | The beginning value of the query range. | |
| EndDate | Date | The ending value of the query range. | |
| Granularity | String | The time period used to group the data. Must be one of: total, daily, weekly, monthly, summarize/daily, summarize/weekly, summarize/monthly. | |
| Filter | String | Filter the returned data to include only the specified breakdown. This parameter can be included multiple times to filter for multiple breakdowns. | |
| Exclude | String | Exclude data for the specified breakdown. This parameter can be included multiple times to exclude multiple breakdowns. | |
| FilterId | String | The ID of an Analytics view. If included, the returned data will only include data that matches the view. |