ODBC Driver for Google Analytics

Build 24.0.9062

DemographicInterestsReport

A predefined view that retrieves Demographics BrandingInterest data.

Select

The 本製品 uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the '=' operator.
  • BrandingInterest supports the '=' operator.
  • Date supports the '=,>=,<=,<,>' operators.

For example, the following queries are processed server-side:

SELECT * FROM DemographicInterestsReport WHERE PropertyId = 342020667
SELECT * FROM DemographicInterestsReport WHERE BrandingInterest = 'Marketing' 
SELECT * FROM DemographicInterestsReport WHERE Date = '01/05/2023' 
SELECT * FROM DemographicInterestsReport WHERE PropertyId = 342020667 AND Date = '01/05/2023' AND BrandingInterest = 'Marketing'
SELECT * FROM DemographicInterestsReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM DemographicInterestsReport WHERE Date >= '01/01/2022'
SELECT * FROM DemographicInterestsReport WHERE Date <= '01/01/2022'
SELECT * FROM DemographicInterestsReport WHERE Date >  '01/01/2022'
SELECT * FROM DemographicInterestsReport WHERE Date < '01/01/2022'
The rest of the filter is executed client-side in the 本製品.

Columns

Name Type Dimension DefaultMetric DefaultDimension Description
BrandingInterest String True True Interests demonstrated by users who are higher in the shopping funnel. Users can be counted in multiple interest categories.
Date Date True True The date of the session formatted as YYYYMMDD.
Conversions Decimal False True The count of conversion events.
EngagementRate Decimal False True The percentage of engaged sessions.
EngagedSessions Integer False True The number of sessions that lasted longer than 10 seconds, or had a conversion event, or had 2 or more screen views.
NewUsers Integer False True The number of users who interacted with the site or launched the app for the first time.
TotalRevenue Integer False True The sum of revenue from purchases, subscriptions, and advertising.
TotalUsers Integer False True The total number of users.

Pseudo-Columns

SELECT ステートメントのWHERE 句では、疑似列フィールドを使用して、データソースから返されるタプルを詳細に制御することができます。

Name Type Description
PropertyId String Property ID value to be used when querying this table.

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Build 24.0.9062