Global_Access_Object
Retrieves data for all the available dimensions and metrics.
Columns
Name | Type | Dimension | DefaultMetric | DefaultDimension | Description |
UserType | String | True | True | A boolean, either New Visitor or Returning Visitor, indicating if the users are new or returning. | |
SessionCount | String | True | The session index for a user. Each session from a unique user will get its own incremental index starting from 1 for the first session. Subsequent sessions do not change previous session indices. For example, if a user has 4 sessions to the website, sessionCount for that user will have 4 distinct values of '1' through '4'. | ||
DaysSinceLastSession | String | True | The number of days elapsed since users last visited the property, used to calculate user loyalty. | ||
UserDefinedValue | String | True | The value provided when defining custom user segments for the property. | ||
UserBucket | String | True | Randomly assigned users tag to allow A/B testing and splitting of remarketing lists. Ranges from 1-100. | ||
SessionDurationBucket | String | True | The length (returned as a string) of a session measured in seconds and reported in second increments. | ||
ReferralPath | String | True | The path of the referring URL (e.g., document.referrer). If someone places on their webpage a link to the property, this is the path of the page containing the referring link. | ||
FullReferrer | String | True | The full referring URL including the hostname and path. | ||
Campaign | String | True | For manual campaign tracking, it is the value of the utm_campaign campaign tracking parameter. For AdWords autotagging, it is the name(s) of the online ad campaign(s) you use for the property. If you use neither, its value is (not set). | ||
Source | String | True | The source of referrals. For manual campaign tracking, it is the value of the utm_source campaign tracking parameter. For AdWords autotagging, it is google. If you use neither, it is the domain of the source (e.g., document.referrer) referring the users. It may also contain a port address. If users arrived without a referrer, its value is (direct). | ||
Medium | String | True | The type of referrals. For manual campaign tracking, it is the value of the utm_medium campaign tracking parameter. For AdWords autotagging, it is cpc. If users came from a search engine detected by Google Analytics, it is organic. If the referrer is not a search engine, it is referral. If users came directly to the property and document.referrer is empty, its value is (none). | ||
SourceMedium | String | True | Combined values of ga:source and ga:medium. | ||
Keyword | String | True | For manual campaign tracking, it is the value of the utm_term campaign tracking parameter. For AdWords traffic, it contains the best matching targeting criteria. For the display network, where multiple targeting criteria could have caused the ad to show up, it returns the best matching targeting criteria as selected by Ads. This could be display_keyword, site placement, boomuserlist, user_interest, age, or gender. Otherwise its value is (not set). | ||
AdContent | String | True | For manual campaign tracking, it is the value of the utm_content campaign tracking parameter. For AdWords autotagging, it is the first line of the text for the online Ad campaign. If you use mad libs for the AdWords content, it contains the keywords you provided for the mad libs keyword match. If you use none of the above, its value is (not set). | ||
SocialNetwork | String | True | The social network name. This is related to the referring social network for traffic sources; e.g., Google+, Blogger. | ||
HasSocialSourceReferral | String | True | A boolean, either Yes or No, indicates whether sessions to the property are from a social source. | ||
AdGroup | String | True | The name of the AdWords ad group. | ||
AdSlot | String | True | The location (Top, RHS, or not set) of the advertisement on the hosting page. | ||
AdDistributionNetwork | String | True | The network (Content, Search, Search partners, etc.) used to deliver the ads. | ||
AdMatchType | String | True | The match type (Phrase, Exact, Broad, etc.) applied for users' search term. | ||
AdKeywordMatchType | String | True | The match type (Phrase, Exact, or Broad) applied to the keywords. For details, see https://support.google.com/adwords/answer/2472708. | ||
AdMatchedQuery | String | True | The search query that triggered impressions. | ||
AdPlacementDomain | String | True | The domain where the ads on the content network were placed. | ||
AdPlacementUrl | String | True | The URL where the ads were placed on the content network. | ||
AdFormat | String | True | The AdWords ad format (Text, Image, Flash, Video, etc.). | ||
AdTargetingType | String | True | This (keyword, placement, or vertical targeting) indicates how the AdWords ads were targeted. | ||
AdTargetingOption | String | True | It is Automatic placements or Managed placements, indicating how the ads were managed on the content network. | ||
AdDisplayUrl | String | True | The URL the AdWords ads displayed. | ||
AdDestinationUrl | String | True | The URL to which the AdWords ads referred traffic. | ||
AdwordsCustomerID | String | True | Customer's AdWords ID, corresponding to AdWords API AccountInfo.customerId. | ||
AdwordsCampaignID | String | True | AdWords API Campaign.id. | ||
AdwordsAdGroupID | String | True | AdWords API AdGroup.id. | ||
AdwordsCreativeID | String | True | AdWords API Ad.id. | ||
AdwordsCriteriaID | String | True | AdWords API Criterion.id. The geographical targeting Criteria IDs are listed at https://developers.google.com/analytics/devguides/collection/protocol/v1/geoid. | ||
AdQueryWordCount | String | True | The number of words in the search query. | ||
GoalCompletionLocation | String | True | The page path or screen name that matched any destination type goal completion. | ||
GoalPreviousStep1 | String | True | The page path or screen name that matched any destination type goal, one step prior to the goal completion location. | ||
GoalPreviousStep2 | String | True | The page path or screen name that matched any destination type goal, two steps prior to the goal completion location. | ||
GoalPreviousStep3 | String | True | The page path or screen name that matched any destination type goal, three steps prior to the goal completion location. | ||
Browser | String | True | The name of users' browsers, for example, Internet Explorer or Firefox. | ||
BrowserVersion | String | True | The version of users' browsers, for example, 2.0.0.14. | ||
OperatingSystem | String | True | Users' operating system, for example, Windows, Linux, Macintosh, or iOS. | ||
OperatingSystemVersion | String | True | The version of users' operating system, i.e., XP for Windows, PPC for Macintosh. | ||
MobileDeviceBranding | String | True | Mobile manufacturer or branded name. | ||
MobileDeviceModel | String | True | Mobile device model. | ||
MobileInputSelector | String | True | Selector (e.g., touchscreen, joystick, clickwheel, stylus) used on the mobile device. | ||
MobileDeviceInfo | String | True | The branding, model, and marketing name used to identify the mobile device. | ||
MobileDeviceMarketingName | String | True | The marketing name used for the mobile device. | ||
DeviceCategory | String | True | The type of device: desktop, tablet, or mobile. | ||
Continent | String | True | Users' continent, derived from users' IP addresses or Geographical IDs. | ||
SubContinent | String | True | Users' sub-continent, derived from their IP addresses or Geographical IDs. For example, Polynesia or Northern Europe. | ||
Country | String | True | Users' country, derived from their IP addresses or Geographical IDs. | ||
Region | String | True | Users' region, derived from their IP addresses or Geographical IDs. In U.S., a region is a state, New York, for example. | ||
Metro | String | True | The Designated Market Area (DMA) from where traffic arrived. | ||
City | String | True | Users' city, derived from their IP addresses or Geographical IDs. | ||
Latitude | String | True | The approximate latitude of users' city, derived from their IP addresses or Geographical IDs. Locations north of the equator have positive latitudes and locations south of the equator have negative latitudes. | ||
Longitude | String | True | The approximate longitude of users' city, derived from their IP addresses or Geographical IDs. Locations east of the prime meridian have positive longitudes and locations west of the prime meridian have negative longitudes. | ||
NetworkDomain | String | True | The domain name of users' ISP, derived from the domain name registered to the ISP's IP address. | ||
NetworkLocation | String | True | The names of the service providers used to reach the property. For example, if most users of the website come via the major cable Internet service providers, its value will be these service providers' names. | ||
FlashVersion | String | True | The version of Flash, including minor versions, supported by users' browsers. | ||
JavaEnabled | String | True | A boolean, either Yes or No, indicating whether Java is enabled in users' browsers. | ||
Language | String | True | The language, in ISO-639 code format (e.g., en-gb for British English), provided by the HTTP Request for the browser. | ||
ScreenColors | String | True | The color depth of users' monitors, retrieved from the DOM of users' browsers. For example, 4-bit, 8-bit, 24-bit, or undefined-bit. | ||
SourcePropertyDisplayName | String | True | Source property display name of roll-up properties. This is valid for only roll-up properties. | ||
SourcePropertyTrackingId | String | True | Source property tracking Id of roll-up properties. This is valid for only roll-up properties. | ||
ScreenResolution | String | True | Resolution of users' screens, for example, 1024x738. | ||
Hostname | String | True | The hostname from which the tracking request was made. | ||
PagePath | String | True | A page on the website specified by path and/or query parameters. Use this with hostname to get the page's full URL. | ||
PagePathLevel1 | String | True | This dimension rolls up all the page paths in the first hierarchical level in pagePath. | ||
PagePathLevel2 | String | True | This dimension rolls up all the page paths in the second hierarchical level in pagePath. | ||
PagePathLevel3 | String | True | This dimension rolls up all the page paths in the third hierarchical level in pagePath. | ||
PagePathLevel4 | String | True | This dimension rolls up all the page paths into hierarchical levels. Up to 4 pagePath levels maybe specified. All additional levels in the pagePath hierarchy are also rolled up in this dimension. | ||
PageTitle | String | True | The page's title. Multiple pages might have the same page title. | ||
LandingPagePath | String | True | The first page in users' sessions, or the landing page. | ||
SecondPagePath | String | True | The second page in users' sessions. | ||
ExitPagePath | String | True | The last page or exit page in users' sessions. | ||
PreviousPagePath | String | True | A page visited before another page on the same property, typically used with the pagePath dimension. | ||
PageDepth | String | True | The number of pages visited by users during a session. The value is a histogram that counts pageviews across a range of possible values. In this calculation, all sessions will have at least one pageview, and some percentage of sessions will have more. | ||
SearchUsed | String | True | A boolean, either Visits With Site Search or Visits Without Site Search, to distinguish whether internal search was used in a session. | ||
SearchKeyword | String | True | Search term used within the property. | ||
SearchKeywordRefinement | String | True | Subsequent keyword search term or string entered by users after a given initial string search. | ||
SearchCategory | String | True | The category used for the internal search if site search categories are enabled in the view. For example, the product category may be electronics, furniture, or clothing. | ||
SearchStartPage | String | True | The page where users initiated an internal search. | ||
SearchDestinationPage | String | True | The page users immediately visited after performing an internal search on the site. This is usually the search results page. | ||
SearchAfterDestinationPage | String | True | The page that users visited after performing an internal search on the site. | ||
AppInstallerId | String | True | The Id of the app installer (e.g., Google Play Store) from which the app was downloaded. By default, the app installer Id is set by the PackageManager#getInstallerPackageName method. | ||
AppVersion | String | True | The application version. | ||
AppName | String | True | The application name. | ||
AppId | String | True | The application ID. | ||
ScreenName | String | True | The name of the screen. | ||
ScreenDepth | String | True | The number of screenviews (reported as a string) per session, useful for historgrams. | ||
LandingScreenName | String | True | The name of the first viewed screen. | ||
ExitScreenName | String | True | The name of the screen where users exited the application. | ||
EventCategory | String | True | The event category. | ||
EventAction | String | True | Event action. | ||
EventLabel | String | True | Event label. | ||
TransactionId | String | True | The transaction ID, supplied by the ecommerce tracking method, for the purchase in the shopping cart. | ||
Affiliation | String | True | A product affiliation to designate a supplying company or brick and mortar location. | ||
SessionsToTransaction | String | True | The number of sessions between users' purchases and the related campaigns that lead to the purchases. | ||
DaysToTransaction | String | True | The number of days between users' purchases and the most recent campaign source prior to the purchase. | ||
ProductSku | String | True | The product SKU, defined in the ecommerce tracking application, for purchased items. | ||
ProductName | String | True | The product name, supplied by the ecommerce tracking application, for purchased items. | ||
ProductCategory | String | True | Any product variation (size, color) supplied by the ecommerce application for purchased items, not compatible with Enhanced Ecommerce. | ||
CurrencyCode | String | True | The local currency code (based on ISO 4217 standard) of the transaction. | ||
SocialInteractionNetwork | String | True | For social interactions, this represents the social network being tracked. | ||
SocialInteractionAction | String | True | For social interactions, this is the social action (e.g., +1, bookmark) being tracked. | ||
SocialInteractionNetworkAction | String | True | For social interactions, this is the concatenation of the socialInteractionNetwork and socialInteractionAction action (e.g., Google: +1) being tracked at this hit level. | ||
SocialInteractionTarget | String | True | For social interactions, this is the URL (or resource) which receives the social network action. | ||
SocialEngagementType | String | True | Engagement type. | ||
UserTimingCategory | String | True | For easier reporting purposes, this is used to categorize all user timing variables into logical groups. | ||
UserTimingLabel | String | True | The name of the resource's action being tracked. | ||
UserTimingVariable | String | True | Used to add flexibility to visualize user timings in the reports. | ||
ExceptionDescription | String | True | The description for the exception. | ||
ExperimentId | String | True | The user-scoped Id of the content experiment that users were exposed to when the metrics were reported. | ||
ExperimentVariant | String | True | The user-scoped Id of the particular variant that users were exposed to during a content experiment. | ||
Date | String | True | The date of the session formatted as YYYYMMDD. | ||
Year | String | True | The year of the session, a four-digit year from 2005 to the current year. | ||
Month | String | True | Month of the session, a two digit integer from 01 to 12. | ||
Week | String | True | The week of the session, a two-digit number from 01 to 53. Each week starts on Sunday. | ||
Day | String | True | The day of the month, a two-digit number from 01 to 31. | ||
Hour | String | True | A two-digit hour of the day ranging from 00-23 in the timezone configured for the account. This value is also corrected for daylight savings time. If the timezone follows daylight savings time, there will be an apparent bump in the number of sessions during the changeover hour (e.g., between 1:00 and 2:00) for the day per year when that hour repeats. A corresponding hour with zero sessions will occur at the opposite changeover. (Google Analytics does not track user time more precisely than hours.) | ||
Minute | String | True | Returns the minutes, between 00 and 59, in the hour. | ||
NthMonth | String | True | The index for a month in the specified date range. In the date range, the index for the first month is 0, for the second month 1, and so on. | ||
NthWeek | String | True | The index for each week in the specified date range. The index for the first week in the date range is 0, for the second week 1, and so on. The index corresponds to week entries. | ||
NthDay | String | True | The index for each day in the specified date range. The index for the first day (i.e., start-date) in the date range is 0, for the second day 1, and so on. | ||
NthMinute | String | True | The index for each minute in the specified date range. The index for the first minute of the first day (i.e., start-date) in the date range is 0, for the next minute 1, and so on. | ||
DayOfWeek | String | True | Day of the week, a one-digit number from 0 (Sunday) to 6 (Saturday). | ||
DayOfWeekName | String | True | Name (in English) of the day of the week. | ||
DateHour | String | True | Combined values of ga:date and ga:hour formated as YYYYMMDDHH. | ||
DateHourMinute | String | True | Combined values of ga:date, ga:hour and ga:minute formated as YYYYMMDDHHMM. | ||
YearMonth | String | True | Combined values of ga:year and ga:month. | ||
YearWeek | String | True | Combined values of ga:year and ga:week. | ||
IsoWeek | String | True | ISO week number, where each week starts on Monday. For details, see http://en.wikipedia.org/wiki/ISO_week_date. ga:isoWeek should only be used with ga:isoYear because ga:year represents Gregorian calendar. | ||
IsoYear | String | True | The ISO year of the session. For details, see http://en.wikipedia.org/wiki/ISO_week_date. ga:isoYear should only be used with ga:isoWeek because ga:week represents Gregorian calendar. | ||
IsoYearIsoWeek | String | True | Combined values of ga:isoYear and ga:isoWeek. | ||
DcmClickAd | String | True | DCM ad name of the DCM click matching the Google Analytics session (Analytics 360 only). | ||
DcmClickAdId | String | True | DCM ad Id of the DCM click matching the Google Analytics session (Analytics 360 only). | ||
DcmClickAdType | String | True | DCM ad type name of the DCM click matching the Google Analytics session (Analytics 360 only). | ||
DcmClickAdTypeId | String | True | DCM ad type Id of the DCM click matching the Google Analytics session (Analytics 360 only). | ||
DcmClickAdvertiser | String | True | DCM advertiser name of the DCM click matching the Google Analytics session (Analytics 360 only). | ||
DcmClickAdvertiserId | String | True | DCM advertiser Id of the DCM click matching the Google Analytics session (Analytics 360 only). | ||
DcmClickCampaign | String | True | DCM campaign name of the DCM click matching the Google Analytics session (Analytics 360 only). | ||
DcmClickCampaignId | String | True | DCM campaign Id of the DCM click matching the Google Analytics session (Analytics 360 only). | ||
DcmClickCreativeId | String | True | DCM creative Id of the DCM click matching the Google Analytics session (Analytics 360 only). | ||
DcmClickCreative | String | True | DCM creative name of the DCM click matching the Google Analytics session (Analytics 360 only). | ||
DcmClickRenderingId | String | True | DCM rendering Id of the DCM click matching the Google Analytics session (Analytics 360 only). | ||
DcmClickCreativeType | String | True | DCM creative type name of the DCM click matching the Google Analytics session (Analytics 360 only). | ||
DcmClickCreativeTypeId | String | True | DCM creative type Id of the DCM click matching the Google Analytics session (Analytics 360 only). | ||
DcmClickCreativeVersion | String | True | DCM creative version of the DCM click matching the Google Analytics session (Analytics 360 only). | ||
DcmClickSite | String | True | Site name where the DCM creative was shown and clicked on for the DCM click matching the Google Analytics session (Analytics 360 only). | ||
DcmClickSiteId | String | True | DCM site Id where the DCM creative was shown and clicked on for the DCM click matching the Google Analytics session (Analytics 360 only). | ||
DcmClickSitePlacement | String | True | DCM site placement name of the DCM click matching the Google Analytics session (Analytics 360 only). | ||
DcmClickSitePlacementId | String | True | DCM site placement Id of the DCM click matching the Google Analytics session (Analytics 360 only). | ||
DcmClickSpotId | String | True | DCM Floodlight configuration Id of the DCM click matching the Google Analytics session (Analytics 360 only). | ||
DcmFloodlightActivity | String | True | DCM Floodlight activity name associated with the floodlight conversion (Analytics 360 only). | ||
DcmFloodlightActivityAndGroup | String | True | DCM Floodlight activity name and group name associated with the floodlight conversion (Analytics 360 only). | ||
DcmFloodlightActivityGroup | String | True | DCM Floodlight activity group name associated with the floodlight conversion (Analytics 360 only). | ||
DcmFloodlightActivityGroupId | String | True | DCM Floodlight activity group Id associated with the floodlight conversion (Analytics 360 only). | ||
DcmFloodlightActivityId | String | True | DCM Floodlight activity Id associated with the floodlight conversion (Analytics 360 only). | ||
DcmFloodlightAdvertiserId | String | True | DCM Floodlight advertiser Id associated with the floodlight conversion (Analytics 360 only). | ||
DcmFloodlightSpotId | String | True | DCM Floodlight configuration Id associated with the floodlight conversion (Analytics 360 only). | ||
DcmLastEventAd | String | True | DCM ad name of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). | ||
DcmLastEventAdId | String | True | DCM ad Id of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). | ||
DcmLastEventAdType | String | True | DCM ad type name of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). | ||
DcmLastEventAdTypeId | String | True | DCM ad type Id of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). | ||
DcmLastEventAdvertiser | String | True | DCM advertiser name of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). | ||
DcmLastEventAdvertiserId | String | True | DCM advertiser Id of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). | ||
DcmLastEventAttributionType | String | True | There are two possible values: ClickThrough and ViewThrough. If the last DCM event associated with the Google Analytics session was a click, then the value will be ClickThrough. If the last DCM event associated with the Google Analytics session was an ad impression, then the value will be ViewThrough (Analytics 360 only). | ||
DcmLastEventCampaign | String | True | DCM campaign name of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). | ||
DcmLastEventCampaignId | String | True | DCM campaign Id of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). | ||
DcmLastEventCreativeId | String | True | DCM creative Id of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). | ||
DcmLastEventCreative | String | True | DCM creative name of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). | ||
DcmLastEventRenderingId | String | True | DCM rendering Id of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). | ||
DcmLastEventCreativeType | String | True | DCM creative type name of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). | ||
DcmLastEventCreativeTypeId | String | True | DCM creative type Id of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). | ||
DcmLastEventCreativeVersion | String | True | DCM creative version of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). | ||
DcmLastEventSite | String | True | Site name where the DCM creative was shown and clicked on for the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). | ||
DcmLastEventSiteId | String | True | DCM site Id where the DCM creative was shown and clicked on for the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). | ||
DcmLastEventSitePlacement | String | True | DCM site placement name of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). | ||
DcmLastEventSitePlacementId | String | True | DCM site placement Id of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). | ||
DcmLastEventSpotId | String | True | DCM Floodlight configuration Id of the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (Analytics 360 only). | ||
LandingContentGroup1 | String | True | Content group of users' landing pages. | ||
LandingContentGroup2 | String | True | Content group of users' landing pages. | ||
LandingContentGroup3 | String | True | Content group of users' landing pages. | ||
LandingContentGroup4 | String | True | Content group of users' landing pages. | ||
LandingContentGroup5 | String | True | Content group of users' landing pages. | ||
LandingContentGroup6 | String | True | Content group of users' landing pages. | ||
LandingContentGroup7 | String | True | Content group of users' landing pages. | ||
LandingContentGroup8 | String | True | Content group of users' landing pages. | ||
LandingContentGroup9 | String | True | Content group of users' landing pages. | ||
LandingContentGroup10 | String | True | Content group of users' landing pages. | ||
LandingContentGroup11 | String | True | Content group of users' landing pages. | ||
LandingContentGroup12 | String | True | Content group of users' landing pages. | ||
LandingContentGroup13 | String | True | Content group of users' landing pages. | ||
LandingContentGroup14 | String | True | Content group of users' landing pages. | ||
LandingContentGroup15 | String | True | Content group of users' landing pages. | ||
LandingContentGroup16 | String | True | Content group of users' landing pages. | ||
LandingContentGroup17 | String | True | Content group of users' landing pages. | ||
LandingContentGroup18 | String | True | Content group of users' landing pages. | ||
LandingContentGroup19 | String | True | Content group of users' landing pages. | ||
LandingContentGroup20 | String | True | Content group of users' landing pages. | ||
PreviousContentGroup1 | String | True | Refers to content group that was visited before another content group. | ||
PreviousContentGroup2 | String | True | Refers to content group that was visited before another content group. | ||
PreviousContentGroup3 | String | True | Refers to content group that was visited before another content group. | ||
PreviousContentGroup4 | String | True | Refers to content group that was visited before another content group. | ||
PreviousContentGroup5 | String | True | Refers to content group that was visited before another content group. | ||
PreviousContentGroup6 | String | True | Refers to content group that was visited before another content group. | ||
PreviousContentGroup7 | String | True | Refers to content group that was visited before another content group. | ||
PreviousContentGroup8 | String | True | Refers to content group that was visited before another content group. | ||
PreviousContentGroup9 | String | True | Refers to content group that was visited before another content group. | ||
PreviousContentGroup10 | String | True | Refers to content group that was visited before another content group. | ||
PreviousContentGroup11 | String | True | Refers to content group that was visited before another content group. | ||
PreviousContentGroup12 | String | True | Refers to content group that was visited before another content group. | ||
PreviousContentGroup13 | String | True | Refers to content group that was visited before another content group. | ||
PreviousContentGroup14 | String | True | Refers to content group that was visited before another content group. | ||
PreviousContentGroup15 | String | True | Refers to content group that was visited before another content group. | ||
PreviousContentGroup16 | String | True | Refers to content group that was visited before another content group. | ||
PreviousContentGroup17 | String | True | Refers to content group that was visited before another content group. | ||
PreviousContentGroup18 | String | True | Refers to content group that was visited before another content group. | ||
PreviousContentGroup19 | String | True | Refers to content group that was visited before another content group. | ||
PreviousContentGroup20 | String | True | Refers to content group that was visited before another content group. | ||
ContentGroup1 | String | True | The content group on a property. A content group is a collection of content providing a logical structure that can be determined by tracking code or page title/URL regex match, or predefined rules. | ||
ContentGroup2 | String | True | The content group on a property. A content group is a collection of content providing a logical structure that can be determined by tracking code or page title/URL regex match, or predefined rules. | ||
ContentGroup3 | String | True | The content group on a property. A content group is a collection of content providing a logical structure that can be determined by tracking code or page title/URL regex match, or predefined rules. | ||
ContentGroup4 | String | True | The content group on a property. A content group is a collection of content providing a logical structure that can be determined by tracking code or page title/URL regex match, or predefined rules. | ||
ContentGroup5 | String | True | The content group on a property. A content group is a collection of content providing a logical structure that can be determined by tracking code or page title/URL regex match, or predefined rules. | ||
ContentGroup6 | String | True | The content group on a property. A content group is a collection of content providing a logical structure that can be determined by tracking code or page title/URL regex match, or predefined rules. | ||
ContentGroup7 | String | True | The content group on a property. A content group is a collection of content providing a logical structure that can be determined by tracking code or page title/URL regex match, or predefined rules. | ||
ContentGroup8 | String | True | The content group on a property. A content group is a collection of content providing a logical structure that can be determined by tracking code or page title/URL regex match, or predefined rules. | ||
ContentGroup9 | String | True | The content group on a property. A content group is a collection of content providing a logical structure that can be determined by tracking code or page title/URL regex match, or predefined rules. | ||
ContentGroup10 | String | True | The content group on a property. A content group is a collection of content providing a logical structure that can be determined by tracking code or page title/URL regex match, or predefined rules. | ||
ContentGroup11 | String | True | The content group on a property. A content group is a collection of content providing a logical structure that can be determined by tracking code or page title/URL regex match, or predefined rules. | ||
ContentGroup12 | String | True | The content group on a property. A content group is a collection of content providing a logical structure that can be determined by tracking code or page title/URL regex match, or predefined rules. | ||
ContentGroup13 | String | True | The content group on a property. A content group is a collection of content providing a logical structure that can be determined by tracking code or page title/URL regex match, or predefined rules. | ||
ContentGroup14 | String | True | The content group on a property. A content group is a collection of content providing a logical structure that can be determined by tracking code or page title/URL regex match, or predefined rules. | ||
ContentGroup15 | String | True | The content group on a property. A content group is a collection of content providing a logical structure that can be determined by tracking code or page title/URL regex match, or predefined rules. | ||
ContentGroup16 | String | True | The content group on a property. A content group is a collection of content providing a logical structure that can be determined by tracking code or page title/URL regex match, or predefined rules. | ||
ContentGroup17 | String | True | The content group on a property. A content group is a collection of content providing a logical structure that can be determined by tracking code or page title/URL regex match, or predefined rules. | ||
ContentGroup18 | String | True | The content group on a property. A content group is a collection of content providing a logical structure that can be determined by tracking code or page title/URL regex match, or predefined rules. | ||
ContentGroup19 | String | True | The content group on a property. A content group is a collection of content providing a logical structure that can be determined by tracking code or page title/URL regex match, or predefined rules. | ||
ContentGroup20 | String | True | The content group on a property. A content group is a collection of content providing a logical structure that can be determined by tracking code or page title/URL regex match, or predefined rules. | ||
UserAgeBracket | String | True | Age bracket of users. | ||
UserGender | String | True | Gender of users. | ||
InterestOtherCategory | String | True | Indicates that users are more likely to be interested in learning about the specified category, and more likely to be ready to purchase. | ||
InterestAffinityCategory | String | True | Indicates that users are more likely to be interested in learning about the specified category. | ||
InterestInMarketCategory | String | True | Indicates that users are more likely to be ready to purchase products or services in the specified category. | ||
DfpLineItemId | String | True | The Id of the Google Ad Manager line item. | ||
DfpLineItemName | String | True | The name of the Google Ad Manager line item. | ||
AcquisitionCampaign | String | True | The campaign through which users were acquired, derived from users' first session. | ||
AcquisitionMedium | String | True | The medium through which users were acquired, derived from users' first session. | ||
AcquisitionSource | String | True | The source through which users were acquired, derived from users' first session. | ||
AcquisitionSourceMedium | String | True | The combined value of ga:userAcquisitionSource and ga:acquisitionMedium. | ||
AcquisitionTrafficChannel | String | True | Traffic channel through which users were acquired. It is extracted from users' first session. Traffic channel is computed based on the default channel grouping rules (at view level if available) at the time of user acquisition. | ||
BrowserSize | String | True | The viewport size of users' browsers. A session-scoped dimension, browser size captures the initial dimensions of the viewport in pixels and is formatted as width x height, for example, 1920x960. | ||
CampaignCode | String | True | For manual campaign tracking, it is the value of the utm_id campaign tracking parameter. | ||
ChannelGrouping | String | True | The Channel Group associated with an end user's session for this View (defined by the View's Channel Groupings). | ||
CheckoutOptions | String | True | User options specified during the checkout process, e.g., FedEx, DHL, UPS for delivery options; Visa, MasterCard, AmEx for payment options. This dimension should be used with ga:shoppingStage (Enhanced Ecommerce). | ||
CityId | String | True | Users' city ID, derived from their IP addresses or Geographical IDs. The city IDs are the same as the Criteria IDs found at https://developers.google.com/analytics/devguides/collection/protocol/v1/geoid. | ||
Cohort | String | True | Name of the cohort to which a user belongs. Depending on how cohorts are defined, a user can belong to multiple cohorts, similar to how a user can belong to multiple segments. | ||
CohortNthDay | String | True | Day offset relative to the cohort definition date. For example, if a cohort is defined with the first visit date as 2015-09-01, then for the date 2015-09-04, ga:cohortNthDay will be 3. | ||
CohortNthMonth | String | True | Month offset relative to the cohort definition date. The semantics of this dimension differs based on whether lifetime value is requested. For a cohorts report not requesting lifetime value: This is the week offset from the cohort definition start date. For example, if cohort is defined as 2015-09-01<= first session date<= 2015-09-30. Then, for 2015-09-01<= date<= 2015-09-30, ga:cohortNthMonth = 0. 2015-10-01<= date<= 2015-10-31, ga:cohortNthMonth = 2. and so on. For a cohorts request requesting lifetime value: ga:cohortNthMonth is calculated relative to the users acquisition date. It is not dependent on the cohort definition date. For example, if we define a cohort as 2015-10-01<= first session date<= 2015-09-30. And a user was acquired on 2015-09-04. Then, for 2015-09-04<= date<= 2015-10-04, ga:cohortNthMonth = 0 2015-10-04<= date<= 2015-11-04, ga:cohortNthMonth = 1, and so on. | ||
CohortNthWeek | String | True | Week offset relative to the cohort definition date. The semantics of this dimension differs based on whether lifetime value is requested. For a cohorts report not requesting lifetime value: This is the week offset from the cohort definition start date. For example, if cohort is defined as 2015-09-01<= first session date<= 2015-09-07. Then, for 2015-09-01<= date<= 2015-09-07, ga:cohortNthWeek = 0. 2015-09-08<= date<= 2015-09-14, ga:cohortNthWeek = 1. etc. For a cohorts request requesting lifetime value: ga:cohortNthWeek is calculated relative to the users acquisition date. It is not dependent on the cohort definition date. For example, if we define a cohort as 2015-09-01<= first session date<= 2015-09-07. And a user was acquired on 2015-09-04. Then, for 2015-09-04<= date<= 2015-09-10, ga:cohortNthWeek = 0 2015-09-11<= date<= 2015-09-17, ga:cohortNthWeek = 1 | ||
ContinentId | String | True | Users' continent ID, derived from users' IP addresses or Geographical IDs. | ||
CountryIsoCode | String | True | Users' country's ISO code (in ISO-3166-1 alpha-2 format), derived from their IP addresses or Geographical IDs. For example, BR for Brazil, CA for Canada. | ||
DataSource | String | True | The data source of a hit. By default, hits sent from analytics.js are reported as | ||
DbmClickAdvertiser | String | True | DBM advertiser name of the DBM click matching the Google Analytics session (Analytics 360 only, requires integration with DBM). | ||
DbmClickAdvertiserId | String | True | DBM advertiser Id of the DBM click matching the Google Analytics session (Analytics 360 only, requires integration with DBM). | ||
DbmClickCreativeId | String | True | DBM creative Id of the DBM click matching the Google Analytics session (Analytics 360 only, requires integration with DBM). | ||
DbmClickExchange | String | True | DBM exchange name of the DBM click matching the Google Analytics session (Analytics 360 only, requires integration with DBM). | ||
DbmClickExchangeId | String | True | DBM exchange Id of the DBM click matching the Google Analytics session (Analytics 360 only, requires integration with DBM). | ||
DbmClickInsertionOrder | String | True | DBM insertion order name of the DBM click matching the Google Analytics session (Analytics 360 only, requires integration with DBM). | ||
DbmClickInsertionOrderId | String | True | DBM insertion order Id of the DBM click matching the Google Analytics session (Analytics 360 only, requires integration with DBM). | ||
DbmClickLineItem | String | True | DBM line item name of the DBM click matching the Google Analytics session (Analytics 360 only, requires integration with DBM). | ||
DbmClickLineItemId | String | True | DBM line item Id of the DBM click matching the Google Analytics session (Analytics 360 only, requires integration with DBM). | ||
DbmClickSite | String | True | DBM site name where the DBM creative was shown and clicked on for the DBM click matching the Google Analytics session (Analytics 360 only, requires integration with DBM). | ||
DbmClickSiteId | String | True | DBM site Id where the DBM creative was shown and clicked on for the DBM click matching the Google Analytics session (Analytics 360 only, requires integration with DBM). | ||
DbmLastEventAdvertiser | String | True | DBM advertiser name of the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only, requires integration with DBM). | ||
DbmLastEventAdvertiserId | String | True | DBM advertiser Id of the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only, requires integration with DBM). | ||
DbmLastEventCreativeId | String | True | DBM creative Id of the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only, requires integration with DBM). | ||
DbmLastEventExchange | String | True | DBM exchange name of the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only, requires integration with DBM). | ||
DbmLastEventExchangeId | String | True | DBM exchange Id of the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only, requires integration with DBM). | ||
DbmLastEventInsertionOrder | String | True | DBM insertion order name of the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only, requires integration with DBM). | ||
DbmLastEventInsertionOrderId | String | True | DBM insertion order Id of the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only, requires integration with DBM). | ||
DbmLastEventLineItem | String | True | DBM line item name of the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only, requires integration with DBM). | ||
DbmLastEventLineItemId | String | True | DBM line item Id of the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only, requires integration with DBM). | ||
DbmLastEventSite | String | True | DBM site name where the DBM creative was shown and clicked on for the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only, requires integration with DBM). | ||
DbmLastEventSiteId | String | True | DBM site Id where the DBM creative was shown and clicked on for the last DBM event (impression or click within the DBM lookback window) associated with the Google Analytics session (Analytics 360 only, requires integration with DBM). | ||
DsAdGroup | String | True | DS Ad Group (Analytics 360 only, requires integration with DS). | ||
DsAdGroupId | String | True | DS Ad Group Id (Analytics 360 only, requires integration with DS). | ||
DsAdvertiser | String | True | DS Advertiser (Analytics 360 only, requires integration with DS). | ||
DsAdvertiserId | String | True | DS Advertiser Id (Analytics 360 only, requires integration with DS). | ||
DsAgency | String | True | DS Agency (Analytics 360 only, requires integration with DS). | ||
DsAgencyId | String | True | DS Agency Id (Analytics 360 only, requires integration with DS). | ||
DsCampaign | String | True | DS Campaign (Analytics 360 only, requires integration with DS). | ||
DsCampaignId | String | True | DS Campaign Id (Analytics 360 only, requires integration with DS). | ||
DsEngineAccount | String | True | DS Engine Account (Analytics 360 only, requires integration with DS). | ||
DsEngineAccountId | String | True | DS Engine Account Id (Analytics 360 only, requires integration with DS). | ||
DsKeyword | String | True | DS Keyword (Analytics 360 only, requires integration with DS). | ||
DsKeywordId | String | True | DS Keyword Id (Analytics 360 only, requires integration with DS). | ||
ExperimentCombination | String | True | The user-scoped Id of the experiment and variant that users were exposed to during an experiment. | ||
ExperimentName | String | True | The user-scoped name of the content experiment that users were exposed to when the metrics were reported. | ||
InternalPromotionCreative | String | True | The creative content designed for a promotion (Enhanced Ecommerce). | ||
InternalPromotionId | String | True | The Id of the promotion (Enhanced Ecommerce). | ||
InternalPromotionName | String | True | The name of the promotion (Enhanced Ecommerce). | ||
InternalPromotionPosition | String | True | The position of the promotion on the web page or application screen (Enhanced Ecommerce). | ||
IsTrueViewVideoAd | String | True | A boolean, Yes or No, indicating whether the ad is an AdWords TrueView video ad. | ||
MetroId | String | True | The three digit Designated Market Area (DMA) code from where traffic arrived, derived from users' IP addresses or Geographical IDs. | ||
NthHour | String | True | The index for each hour in the specified date range. The index for the first hour of the first day (i.e., start-date) in the date range is 0, for the next hour 1, and so on. | ||
OrderCouponCode | String | True | Code for the order-level coupon (Enhanced Ecommerce). | ||
ProductBrand | String | True | The brand name under which the product is sold (Enhanced Ecommerce). | ||
ProductCategoryHierarchy | String | True | The hierarchical category in which the product is classified (Enhanced Ecommerce). | ||
ProductCategoryLevel1 | String | True | Level (1-5) in the product category hierarchy, starting from the top (Enhanced Ecommerce). | ||
ProductCategoryLevel2 | String | True | Level (1-5) in the product category hierarchy, starting from the top (Enhanced Ecommerce). | ||
ProductCategoryLevel3 | String | True | Level (1-5) in the product category hierarchy, starting from the top (Enhanced Ecommerce). | ||
ProductCategoryLevel4 | String | True | Level (1-5) in the product category hierarchy, starting from the top (Enhanced Ecommerce). | ||
ProductCategoryLevel5 | String | True | Level (1-5) in the product category hierarchy, starting from the top (Enhanced Ecommerce). | ||
ProductCategoryLevel6 | String | True | Level (1-5) in the product category hierarchy, starting from the top (Enhanced Ecommerce). | ||
ProductCategoryLevel7 | String | True | Level (1-5) in the product category hierarchy, starting from the top (Enhanced Ecommerce). | ||
ProductCategoryLevel8 | String | True | Level (1-5) in the product category hierarchy, starting from the top (Enhanced Ecommerce). | ||
ProductCategoryLevel9 | String | True | Level (1-5) in the product category hierarchy, starting from the top (Enhanced Ecommerce). | ||
ProductCategoryLevel10 | String | True | Level (1-5) in the product category hierarchy, starting from the top (Enhanced Ecommerce). | ||
ProductCategoryLevel11 | String | True | Level (1-5) in the product category hierarchy, starting from the top (Enhanced Ecommerce). | ||
ProductCategoryLevel12 | String | True | Level (1-5) in the product category hierarchy, starting from the top (Enhanced Ecommerce). | ||
ProductCategoryLevel13 | String | True | Level (1-5) in the product category hierarchy, starting from the top (Enhanced Ecommerce). | ||
ProductCategoryLevel14 | String | True | Level (1-5) in the product category hierarchy, starting from the top (Enhanced Ecommerce). | ||
ProductCategoryLevel15 | String | True | Level (1-5) in the product category hierarchy, starting from the top (Enhanced Ecommerce). | ||
ProductCategoryLevel16 | String | True | Level (1-5) in the product category hierarchy, starting from the top (Enhanced Ecommerce). | ||
ProductCategoryLevel17 | String | True | Level (1-5) in the product category hierarchy, starting from the top (Enhanced Ecommerce). | ||
ProductCategoryLevel18 | String | True | Level (1-5) in the product category hierarchy, starting from the top (Enhanced Ecommerce). | ||
ProductCategoryLevel19 | String | True | Level (1-5) in the product category hierarchy, starting from the top (Enhanced Ecommerce). | ||
ProductCategoryLevel20 | String | True | Level (1-5) in the product category hierarchy, starting from the top (Enhanced Ecommerce). | ||
ProductCouponCode | String | True | Code for the product-level coupon (Enhanced Ecommerce). | ||
ProductListName | String | True | The name of the product list in which the product appears (Enhanced Ecommerce). | ||
ProductListPosition | String | True | The position of the product in the product list (Enhanced Ecommerce). | ||
ProductVariant | String | True | The specific variation of a product, e.g., XS, S, M, L for size; or Red, Blue, Green, Black for color (Enhanced Ecommerce). | ||
RegionId | String | True | Users' region ID, derived from their IP addresses or Geographical IDs. In U.S., a region is a state, New York, for example. The region IDs are the same as the Criteria IDs listed at https://developers.google.com/analytics/devguides/collection/protocol/v1/geoid. | ||
RegionIsoCode | String | True | Users' region ISO code in ISO-3166-2 format, derived from their IP addresses or Geographical IDs. | ||
ShoppingStage | String | True | Various stages of the shopping experience that users completed in a session, e.g., PRODUCT_VIEW, ADD_TO_CART, CHECKOUT, etc. (Enhanced Ecommerce). | ||
SubContinentCode | String | True | Users' sub-continent code in UN M.49 format, derived from their IP addresses or Geographical IDs. For example, 061 for Polynesia, 154 for Northern Europe. | ||
Dimension1 | String | True | The value of the requested custom dimension-01. | ||
Dimension2 | String | True | The value of the requested custom dimension-02. | ||
Dimension3 | String | True | The value of the requested custom dimension-03. | ||
dimension4 | String | True | The value of the requested custom dimension-04. | ||
dimension5 | String | True | The value of the requested custom dimension-05. | ||
Dimension6 | String | True | The value of the requested custom dimension-06. | ||
Dimension7 | String | True | The value of the requested custom dimension-07. | ||
Dimension8 | String | True | The value of the requested custom dimension-08. | ||
Dimension9 | String | True | The value of the requested custom dimension-09. | ||
Dimension10 | String | True | The value of the requested custom dimension-10. | ||
Dimension11 | String | True | The value of the requested custom dimension-11. | ||
Dimension12 | String | True | The value of the requested custom dimension-12. | ||
Dimension13 | String | True | The value of the requested custom dimension-13. | ||
Dimension14 | String | True | The value of the requested custom dimension-14. | ||
Dimension15 | String | True | The value of the requested custom dimension-15. | ||
Dimension16 | String | True | The value of the requested custom dimension-16. | ||
Dimension17 | String | True | The value of the requested custom dimension-17. | ||
Dimension18 | String | True | The value of the requested custom dimension-18. | ||
Dimension19 | String | True | The value of the requested custom dimension-19. | ||
Dimension20 | String | True | The value of the requested custom dimension-20. | ||
CustomVarName1 | String | True | The name for the requested custom variable-01. | ||
CustomVarName2 | String | True | The name for the requested custom variable-02. | ||
CustomVarName3 | String | True | The name for the requested custom variable-03. | ||
CustomVarName4 | String | True | The name for the requested custom variable-04. | ||
CustomVarName5 | String | True | The name for the requested custom variable-05. | ||
CustomVarValue1 | String | True | The value for the requested custom variable-01. | ||
CustomVarValue2 | String | True | The value for the requested custom variable-02. | ||
CustomVarValue3 | String | True | The value for the requested custom variable-03. | ||
CustomVarValue4 | String | True | The value for the requested custom variable-04. | ||
CustomVarValue5 | String | True | The value for the requested custom variable-05. | ||
Users | Integer | False | True | The total number of users for the requested time period. | |
NewUsers | Integer | False | The number of sessions marked as a user's first sessions. | ||
PercentNewSessions | Decimal | False | The percentage of sessions by users who had never visited the property before. | ||
1dayUsers | Integer | False | Total number of 1-day active users for each day in the requested time period. At least one of ga:nthDay, ga:date, or ga:day must be specified as a dimension to query this metric. For a given date, the returned value will be the total number of unique users for the 1-day period ending on the given date. | ||
7dayUsers | Integer | False | Total number of 7-day active users for each day in the requested time period. At least one of ga:nthDay, ga:date, or ga:day must be specified as a dimension to query this metric. For a given date, the returned value will be the total number of unique users for the 7-day period ending on the given date. | ||
14dayUsers | Integer | False | Total number of 14-day active users for each day in the requested time period. At least one of ga:nthDay, ga:date, or ga:day must be specified as a dimension to query this metric. For a given date, the returned value will be the total number of unique users for the 14-day period ending on the given date. | ||
28dayUsers | Integer | False | Total number of 28-day active users for each day in the requested time period. At least one of ga:nthDay, ga:date, or ga:day must be specified as a dimension to query this metric. For a given date, the returned value will be the total number of unique users for the 28-day period ending on the given date. | ||
30dayUsers | Integer | False | Total number of 30-day active users for each day in the requested time period. At least one of ga:nthDay, ga:date, or ga:day must be specified as a dimension to query this metric. For a given date, the returned value will be the total number of unique users for the 30-day period ending on the given date. | ||
Sessions | Integer | False | True | The total number of sessions. | |
Bounces | Integer | False | The total number of single page (or single interaction hit) sessions for the property. | ||
BounceRate | Decimal | False | The percentage of single-page session (i.e., session in which the person left the property from the first page). | ||
SessionDuration | String | False | Total duration (in seconds) of users' sessions. | ||
AvgSessionDuration | String | False | The average duration (in seconds) of users' sessions. | ||
OrganicSearches | Integer | False | The number of organic searches happened in a session. This metric is search engine agnostic. | ||
Impressions | Integer | False | Total number of campaign impressions. | ||
AdClicks | Integer | False | Total number of times users have clicked on an ad to reach the property. | ||
AdCost | Decimal | False | Derived cost for the advertising campaign. Its currency is the one you set in the AdWords account. | ||
CPM | Decimal | False | Cost per thousand impressions. | ||
CPC | Decimal | False | Cost to advertiser per click. | ||
CTR | Decimal | False | Click-through-rate for the ad. This is equal to the number of clicks divided by the number of impressions for the ad (e.g., how many times users clicked on one of the ads where that ad appeared). | ||
CostPerTransaction | Decimal | False | The cost per transaction for the property. | ||
CostPerGoalConversion | Decimal | False | The cost per goal conversion for the property. | ||
CostPerConversion | Decimal | False | The cost per conversion (including ecommerce and goal conversions) for the property. | ||
RPC | Decimal | False | RPC or revenue-per-click, the average revenue (from ecommerce sales and/or goal value) you received for each click on one of the search ads. | ||
ROAS | Decimal | False | Return On Ad Spend (ROAS) is the total transaction revenue and goal value divided by derived advertising cost. | ||
Goal1Starts | Integer | False | The total number of starts for the requested goal number. | ||
Goal2Starts | Integer | False | The total number of starts for the requested goal number. | ||
Goal3Starts | Integer | False | The total number of starts for the requested goal number. | ||
Goal4Starts | Integer | False | The total number of starts for the requested goal number. | ||
Goal5Starts | Integer | False | The total number of starts for the requested goal number. | ||
Goal6Starts | Integer | False | The total number of starts for the requested goal number. | ||
Goal7Starts | Integer | False | The total number of starts for the requested goal number. | ||
Goal8Starts | Integer | False | The total number of starts for the requested goal number. | ||
Goal9Starts | Integer | False | The total number of starts for the requested goal number. | ||
Goal10Starts | Integer | False | The total number of starts for the requested goal number. | ||
Goal11Starts | Integer | False | The total number of starts for the requested goal number. | ||
Goal12Starts | Integer | False | The total number of starts for the requested goal number. | ||
Goal13Starts | Integer | False | The total number of starts for the requested goal number. | ||
Goal14Starts | Integer | False | The total number of starts for the requested goal number. | ||
Goal15Starts | Integer | False | The total number of starts for the requested goal number. | ||
Goal16Starts | Integer | False | The total number of starts for the requested goal number. | ||
Goal17Starts | Integer | False | The total number of starts for the requested goal number. | ||
Goal18Starts | Integer | False | The total number of starts for the requested goal number. | ||
Goal19Starts | Integer | False | The total number of starts for the requested goal number. | ||
Goal20Starts | Integer | False | The total number of starts for the requested goal number. | ||
GoalStartsAll | Integer | False | Total number of starts for all goals defined in the profile. | ||
Goal1Completions | Integer | False | The total number of completions for the requested goal number. | ||
Goal2Completions | Integer | False | The total number of completions for the requested goal number. | ||
Goal3Completions | Integer | False | The total number of completions for the requested goal number. | ||
Goal4Completions | Integer | False | The total number of completions for the requested goal number. | ||
Goal5Completions | Integer | False | The total number of completions for the requested goal number. | ||
Goal6Completions | Integer | False | The total number of completions for the requested goal number. | ||
Goal7Completions | Integer | False | The total number of completions for the requested goal number. | ||
Goal8Completions | Integer | False | The total number of completions for the requested goal number. | ||
Goal9Completions | Integer | False | The total number of completions for the requested goal number. | ||
Goal10Completions | Integer | False | The total number of completions for the requested goal number. | ||
Goal11Completions | Integer | False | The total number of completions for the requested goal number. | ||
Goal12Completions | Integer | False | The total number of completions for the requested goal number. | ||
Goal13Completions | Integer | False | The total number of completions for the requested goal number. | ||
Goal14Completions | Integer | False | The total number of completions for the requested goal number. | ||
Goal15Completions | Integer | False | The total number of completions for the requested goal number. | ||
Goal16Completions | Integer | False | The total number of completions for the requested goal number. | ||
Goal17Completions | Integer | False | The total number of completions for the requested goal number. | ||
Goal18Completions | Integer | False | The total number of completions for the requested goal number. | ||
Goal19Completions | Integer | False | The total number of completions for the requested goal number. | ||
Goal20Completions | Integer | False | The total number of completions for the requested goal number. | ||
GoalCompletionsAll | Integer | False | Total number of completions for all goals defined in the profile. | ||
Goal1Value | Decimal | False | The total numeric value for the requested goal number. | ||
Goal2Value | Decimal | False | The total numeric value for the requested goal number. | ||
Goal3Value | Decimal | False | The total numeric value for the requested goal number. | ||
Goal4Value | Decimal | False | The total numeric value for the requested goal number. | ||
Goal5Value | Decimal | False | The total numeric value for the requested goal number. | ||
Goal6Value | Decimal | False | The total numeric value for the requested goal number. | ||
Goal7Value | Decimal | False | The total numeric value for the requested goal number. | ||
Goal8Value | Decimal | False | The total numeric value for the requested goal number. | ||
Goal9Value | Decimal | False | The total numeric value for the requested goal number. | ||
Goal10Value | Decimal | False | The total numeric value for the requested goal number. | ||
Goal11Value | Decimal | False | The total numeric value for the requested goal number. | ||
Goal12Value | Decimal | False | The total numeric value for the requested goal number. | ||
Goal13Value | Decimal | False | The total numeric value for the requested goal number. | ||
Goal14Value | Decimal | False | The total numeric value for the requested goal number. | ||
Goal15Value | Decimal | False | The total numeric value for the requested goal number. | ||
Goal16Value | Decimal | False | The total numeric value for the requested goal number. | ||
Goal17Value | Decimal | False | The total numeric value for the requested goal number. | ||
Goal18Value | Decimal | False | The total numeric value for the requested goal number. | ||
Goal19Value | Decimal | False | The total numeric value for the requested goal number. | ||
Goal20Value | Decimal | False | The total numeric value for the requested goal number. | ||
GoalValueAll | Decimal | False | Total numeric value for all goals defined in the profile. | ||
GoalValuePerSession | Decimal | False | The average goal value of a session. | ||
Goal1ConversionRate | Decimal | False | Percentage of sessions resulting in a conversion to the requested goal number. | ||
Goal2ConversionRate | Decimal | False | Percentage of sessions resulting in a conversion to the requested goal number. | ||
Goal3ConversionRate | Decimal | False | Percentage of sessions resulting in a conversion to the requested goal number. | ||
Goal4ConversionRate | Decimal | False | Percentage of sessions resulting in a conversion to the requested goal number. | ||
Goal5ConversionRate | Decimal | False | Percentage of sessions resulting in a conversion to the requested goal number. | ||
Goal6ConversionRate | Decimal | False | Percentage of sessions resulting in a conversion to the requested goal number. | ||
Goal7ConversionRate | Decimal | False | Percentage of sessions resulting in a conversion to the requested goal number. | ||
Goal8ConversionRate | Decimal | False | Percentage of sessions resulting in a conversion to the requested goal number. | ||
Goal9ConversionRate | Decimal | False | Percentage of sessions resulting in a conversion to the requested goal number. | ||
Goal10ConversionRate | Decimal | False | Percentage of sessions resulting in a conversion to the requested goal number. | ||
Goal11ConversionRate | Decimal | False | Percentage of sessions resulting in a conversion to the requested goal number. | ||
Goal12ConversionRate | Decimal | False | Percentage of sessions resulting in a conversion to the requested goal number. | ||
Goal13ConversionRate | Decimal | False | Percentage of sessions resulting in a conversion to the requested goal number. | ||
Goal14ConversionRate | Decimal | False | Percentage of sessions resulting in a conversion to the requested goal number. | ||
Goal15ConversionRate | Decimal | False | Percentage of sessions resulting in a conversion to the requested goal number. | ||
Goal16ConversionRate | Decimal | False | Percentage of sessions resulting in a conversion to the requested goal number. | ||
Goal17ConversionRate | Decimal | False | Percentage of sessions resulting in a conversion to the requested goal number. | ||
Goal18ConversionRate | Decimal | False | Percentage of sessions resulting in a conversion to the requested goal number. | ||
Goal19ConversionRate | Decimal | False | Percentage of sessions resulting in a conversion to the requested goal number. | ||
Goal20ConversionRate | Decimal | False | Percentage of sessions resulting in a conversion to the requested goal number. | ||
GoalConversionRateAll | Decimal | False | The percentage of sessions which resulted in a conversion to at least one of the goals. | ||
Goal1Abandons | Integer | False | The number of times users started conversion activity on the requested goal number without actually completing it. | ||
Goal2Abandons | Integer | False | The number of times users started conversion activity on the requested goal number without actually completing it. | ||
Goal3Abandons | Integer | False | The number of times users started conversion activity on the requested goal number without actually completing it. | ||
Goal4Abandons | Integer | False | The number of times users started conversion activity on the requested goal number without actually completing it. | ||
Goal5Abandons | Integer | False | The number of times users started conversion activity on the requested goal number without actually completing it. | ||
Goal6Abandons | Integer | False | The number of times users started conversion activity on the requested goal number without actually completing it. | ||
Goal7Abandons | Integer | False | The number of times users started conversion activity on the requested goal number without actually completing it. | ||
Goal8Abandons | Integer | False | The number of times users started conversion activity on the requested goal number without actually completing it. | ||
Goal9Abandons | Integer | False | The number of times users started conversion activity on the requested goal number without actually completing it. | ||
Goal10Abandons | Integer | False | The number of times users started conversion activity on the requested goal number without actually completing it. | ||
Goal11Abandons | Integer | False | The number of times users started conversion activity on the requested goal number without actually completing it. | ||
Goal12Abandons | Integer | False | The number of times users started conversion activity on the requested goal number without actually completing it. | ||
Goal13Abandons | Integer | False | The number of times users started conversion activity on the requested goal number without actually completing it. | ||
Goal14Abandons | Integer | False | The number of times users started conversion activity on the requested goal number without actually completing it. | ||
Goal15Abandons | Integer | False | The number of times users started conversion activity on the requested goal number without actually completing it. | ||
Goal16Abandons | Integer | False | The number of times users started conversion activity on the requested goal number without actually completing it. | ||
Goal17Abandons | Integer | False | The number of times users started conversion activity on the requested goal number without actually completing it. | ||
Goal18Abandons | Integer | False | The number of times users started conversion activity on the requested goal number without actually completing it. | ||
Goal19Abandons | Integer | False | The number of times users started conversion activity on the requested goal number without actually completing it. | ||
Goal20Abandons | Integer | False | The number of times users started conversion activity on the requested goal number without actually completing it. | ||
GoalAbandonsAll | Integer | False | The overall number of times users started goals without actually completing them. | ||
Goal1AbandonRate | Decimal | False | The rate at which the requested goal number was abandoned. | ||
Goal2AbandonRate | Decimal | False | The rate at which the requested goal number was abandoned. | ||
Goal3AbandonRate | Decimal | False | The rate at which the requested goal number was abandoned. | ||
Goal4AbandonRate | Decimal | False | The rate at which the requested goal number was abandoned. | ||
Goal5AbandonRate | Decimal | False | The rate at which the requested goal number was abandoned. | ||
Goal6AbandonRate | Decimal | False | The rate at which the requested goal number was abandoned. | ||
Goal7AbandonRate | Decimal | False | The rate at which the requested goal number was abandoned. | ||
Goal8AbandonRate | Decimal | False | The rate at which the requested goal number was abandoned. | ||
Goal9AbandonRate | Decimal | False | The rate at which the requested goal number was abandoned. | ||
Goal10AbandonRate | Decimal | False | The rate at which the requested goal number was abandoned. | ||
Goal11AbandonRate | Decimal | False | The rate at which the requested goal number was abandoned. | ||
Goal12AbandonRate | Decimal | False | The rate at which the requested goal number was abandoned. | ||
Goal13AbandonRate | Decimal | False | The rate at which the requested goal number was abandoned. | ||
Goal14AbandonRate | Decimal | False | The rate at which the requested goal number was abandoned. | ||
Goal15AbandonRate | Decimal | False | The rate at which the requested goal number was abandoned. | ||
Goal16AbandonRate | Decimal | False | The rate at which the requested goal number was abandoned. | ||
Goal17AbandonRate | Decimal | False | The rate at which the requested goal number was abandoned. | ||
Goal18AbandonRate | Decimal | False | The rate at which the requested goal number was abandoned. | ||
Goal19AbandonRate | Decimal | False | The rate at which the requested goal number was abandoned. | ||
Goal20AbandonRate | Decimal | False | The rate at which the requested goal number was abandoned. | ||
GoalAbandonRateAll | Decimal | False | Goal abandonment rate. | ||
PageValue | Decimal | False | The average value of this page or set of pages, which is equal to (ga:transactionRevenue + ga:goalValueAll) / ga:uniquePageviews. | ||
Entrances | Integer | False | The number of entrances to the property measured as the first pageview in a session, typically used with landingPagePath. | ||
EntranceRate | Decimal | False | The percentage of pageviews in which this page was the entrance. | ||
Pageviews | Integer | False | The total number of pageviews for the property. | ||
PageviewsPerSession | Float | False | The average number of pages viewed during a session, including repeated views of a single page. | ||
ContentGroupUniqueViews1 | Integer | False | The number of unique content group views. Content group views in different sessions are counted as unique content group views. Both the pagePath and pageTitle are used to determine content group view uniqueness. | ||
ContentGroupUniqueViews2 | Integer | False | The number of unique content group views. Content group views in different sessions are counted as unique content group views. Both the pagePath and pageTitle are used to determine content group view uniqueness. | ||
ContentGroupUniqueViews3 | Integer | False | The number of unique content group views. Content group views in different sessions are counted as unique content group views. Both the pagePath and pageTitle are used to determine content group view uniqueness. | ||
ContentGroupUniqueViews4 | Integer | False | The number of unique content group views. Content group views in different sessions are counted as unique content group views. Both the pagePath and pageTitle are used to determine content group view uniqueness. | ||
ContentGroupUniqueViews5 | Integer | False | The number of unique content group views. Content group views in different sessions are counted as unique content group views. Both the pagePath and pageTitle are used to determine content group view uniqueness. | ||
ContentGroupUniqueViews6 | Integer | False | The number of unique content group views. Content group views in different sessions are counted as unique content group views. Both the pagePath and pageTitle are used to determine content group view uniqueness. | ||
ContentGroupUniqueViews7 | Integer | False | The number of unique content group views. Content group views in different sessions are counted as unique content group views. Both the pagePath and pageTitle are used to determine content group view uniqueness. | ||
ContentGroupUniqueViews8 | Integer | False | The number of unique content group views. Content group views in different sessions are counted as unique content group views. Both the pagePath and pageTitle are used to determine content group view uniqueness. | ||
ContentGroupUniqueViews9 | Integer | False | The number of unique content group views. Content group views in different sessions are counted as unique content group views. Both the pagePath and pageTitle are used to determine content group view uniqueness. | ||
ContentGroupUniqueViews10 | Integer | False | The number of unique content group views. Content group views in different sessions are counted as unique content group views. Both the pagePath and pageTitle are used to determine content group view uniqueness. | ||
ContentGroupUniqueViews11 | Integer | False | The number of unique content group views. Content group views in different sessions are counted as unique content group views. Both the pagePath and pageTitle are used to determine content group view uniqueness. | ||
ContentGroupUniqueViews12 | Integer | False | The number of unique content group views. Content group views in different sessions are counted as unique content group views. Both the pagePath and pageTitle are used to determine content group view uniqueness. | ||
ContentGroupUniqueViews13 | Integer | False | The number of unique content group views. Content group views in different sessions are counted as unique content group views. Both the pagePath and pageTitle are used to determine content group view uniqueness. | ||
ContentGroupUniqueViews14 | Integer | False | The number of unique content group views. Content group views in different sessions are counted as unique content group views. Both the pagePath and pageTitle are used to determine content group view uniqueness. | ||
ContentGroupUniqueViews15 | Integer | False | The number of unique content group views. Content group views in different sessions are counted as unique content group views. Both the pagePath and pageTitle are used to determine content group view uniqueness. | ||
ContentGroupUniqueViews16 | Integer | False | The number of unique content group views. Content group views in different sessions are counted as unique content group views. Both the pagePath and pageTitle are used to determine content group view uniqueness. | ||
ContentGroupUniqueViews17 | Integer | False | The number of unique content group views. Content group views in different sessions are counted as unique content group views. Both the pagePath and pageTitle are used to determine content group view uniqueness. | ||
ContentGroupUniqueViews18 | Integer | False | The number of unique content group views. Content group views in different sessions are counted as unique content group views. Both the pagePath and pageTitle are used to determine content group view uniqueness. | ||
ContentGroupUniqueViews19 | Integer | False | The number of unique content group views. Content group views in different sessions are counted as unique content group views. Both the pagePath and pageTitle are used to determine content group view uniqueness. | ||
ContentGroupUniqueViews20 | Integer | False | The number of unique content group views. Content group views in different sessions are counted as unique content group views. Both the pagePath and pageTitle are used to determine content group view uniqueness. | ||
UniquePageviews | Integer | False | Unique Pageviews is the number of sessions during which the specified page was viewed at least once. A unique pageview is counted for each page URL + page title combination. | ||
TimeOnPage | String | False | Time (in seconds) users spent on a particular page, calculated by subtracting the initial view time for a particular page from the initial view time for a subsequent page. This metric does not apply to exit pages of the property. | ||
AvgTimeOnPage | String | False | The average time users spent viewing this page or a set of pages. | ||
Exits | Integer | False | The number of exits from the property. | ||
ExitRate | Decimal | False | The percentage of exits from the property that occurred out of the total pageviews. | ||
SearchResultViews | Integer | False | The number of times a search result page was viewed. | ||
SearchUniques | Integer | False | Total number of unique keywords from internal searches within a session. For example, if | ||
AvgSearchResultViews | Float | False | The average number of times people viewed a page as a result of a search. | ||
SearchSessions | Integer | False | The total number of sessions that included an internal search. | ||
PercentSessionsWithSearch | Decimal | False | The percentage of sessions with search. | ||
SearchDepth | Integer | False | The total number of subsequent page views made after a use of the site's internal search feature. | ||
AvgSearchDepth | Float | False | The average number of pages people viewed after performing a search. | ||
SearchRefinements | Integer | False | The total number of times a refinement (transition) occurs between internal keywords search within a session. For example, if the sequence of keywords is | ||
PercentSearchRefinements | Decimal | False | The percentage of the number of times a refinement (i.e., transition) occurs between internal keywords search within a session. | ||
SearchDuration | String | False | The session duration when the site's internal search feature is used. | ||
AvgSearchDuration | String | False | The average time (in seconds) users, after searching, spent on the property. | ||
SearchExits | Integer | False | The number of exits on the site that occurred following a search result from the site's internal search feature. | ||
SearchExitRate | Decimal | False | The percentage of searches that resulted in an immediate exit from the property. | ||
SearchGoal1ConversionRate | Decimal | False | The percentage of search sessions (i.e., sessions that included at least one search) which resulted in a conversion to the requested goal number. | ||
SearchGoal2ConversionRate | Decimal | False | The percentage of search sessions (i.e., sessions that included at least one search) which resulted in a conversion to the requested goal number. | ||
SearchGoal3ConversionRate | Decimal | False | The percentage of search sessions (i.e., sessions that included at least one search) which resulted in a conversion to the requested goal number. | ||
SearchGoal4ConversionRate | Decimal | False | The percentage of search sessions (i.e., sessions that included at least one search) which resulted in a conversion to the requested goal number. | ||
SearchGoal5ConversionRate | Decimal | False | The percentage of search sessions (i.e., sessions that included at least one search) which resulted in a conversion to the requested goal number. | ||
SearchGoal6ConversionRate | Decimal | False | The percentage of search sessions (i.e., sessions that included at least one search) which resulted in a conversion to the requested goal number. | ||
SearchGoal7ConversionRate | Decimal | False | The percentage of search sessions (i.e., sessions that included at least one search) which resulted in a conversion to the requested goal number. | ||
SearchGoal8ConversionRate | Decimal | False | The percentage of search sessions (i.e., sessions that included at least one search) which resulted in a conversion to the requested goal number. | ||
SearchGoal9ConversionRate | Decimal | False | The percentage of search sessions (i.e., sessions that included at least one search) which resulted in a conversion to the requested goal number. | ||
SearchGoal10ConversionRate | Decimal | False | The percentage of search sessions (i.e., sessions that included at least one search) which resulted in a conversion to the requested goal number. | ||
SearchGoal11ConversionRate | Decimal | False | The percentage of search sessions (i.e., sessions that included at least one search) which resulted in a conversion to the requested goal number. | ||
SearchGoal12ConversionRate | Decimal | False | The percentage of search sessions (i.e., sessions that included at least one search) which resulted in a conversion to the requested goal number. | ||
SearchGoal13ConversionRate | Decimal | False | The percentage of search sessions (i.e., sessions that included at least one search) which resulted in a conversion to the requested goal number. | ||
SearchGoal14ConversionRate | Decimal | False | The percentage of search sessions (i.e., sessions that included at least one search) which resulted in a conversion to the requested goal number. | ||
SearchGoal15ConversionRate | Decimal | False | The percentage of search sessions (i.e., sessions that included at least one search) which resulted in a conversion to the requested goal number. | ||
SearchGoal16ConversionRate | Decimal | False | The percentage of search sessions (i.e., sessions that included at least one search) which resulted in a conversion to the requested goal number. | ||
SearchGoal17ConversionRate | Decimal | False | The percentage of search sessions (i.e., sessions that included at least one search) which resulted in a conversion to the requested goal number. | ||
SearchGoal18ConversionRate | Decimal | False | The percentage of search sessions (i.e., sessions that included at least one search) which resulted in a conversion to the requested goal number. | ||
SearchGoal19ConversionRate | Decimal | False | The percentage of search sessions (i.e., sessions that included at least one search) which resulted in a conversion to the requested goal number. | ||
SearchGoal20ConversionRate | Decimal | False | The percentage of search sessions (i.e., sessions that included at least one search) which resulted in a conversion to the requested goal number. | ||
SearchGoalConversionRateAll | Decimal | False | The percentage of search sessions (i.e., sessions that included at least one search) which resulted in a conversion to at least one of the goals. | ||
GoalValueAllPerSearch | Decimal | False | The average goal value of a search. | ||
PageLoadTime | Integer | False | Total time (in milliseconds), from pageview initiation (e.g., a click on a page link) to page load completion in the browser, the pages in the sample set take to load. | ||
PageLoadSample | Integer | False | The sample set (or count) of pageviews used to calculate the average page load time. | ||
AvgPageLoadTime | Float | False | The average time (in seconds) pages from the sample set take to load, from initiation of the pageview (e.g., a click on a page link) to load completion in the browser. | ||
DomainLookupTime | Integer | False | The total time (in milliseconds) all samples spent in DNS lookup for this page. | ||
AvgDomainLookupTime | Float | False | The average time (in seconds) spent in DNS lookup for this page. | ||
PageDownloadTime | Integer | False | The total time (in milliseconds) to download this page among all samples. | ||
AvgPageDownloadTime | Float | False | The average time (in seconds) to download this page. | ||
RedirectionTime | Integer | False | The total time (in milliseconds) all samples spent in redirects before fetching this page. If there are no redirects, this is 0. | ||
AvgRedirectionTime | Float | False | The average time (in seconds) spent in redirects before fetching this page. If there are no redirects, this is 0. | ||
ServerConnectionTime | Integer | False | Total time (in milliseconds) all samples spent in establishing a TCP connection to this page. | ||
AvgServerConnectionTime | Float | False | The average time (in seconds) spent in establishing a TCP connection to this page. | ||
ServerResponseTime | Integer | False | The total time (in milliseconds) the site's server takes to respond to users' requests among all samples; this includes the network time from users' locations to the server. | ||
AvgServerResponseTime | Float | False | The average time (in seconds) the site's server takes to respond to users' requests; this includes the network time from users' locations to the server. | ||
SpeedMetricsSample | Integer | False | The sample set (or count) of pageviews used to calculate the averages of site speed metrics. This metric is used in all site speed average calculations, including avgDomainLookupTime, avgPageDownloadTime, avgRedirectionTime, avgServerConnectionTime, and avgServerResponseTime. | ||
DomInteractiveTime | Integer | False | The time (in milliseconds), including the network time from users' locations to the site's server, the browser takes to parse the document (DOMInteractive). At this time, users can interact with the Document Object Model even though it is not fully loaded. | ||
AvgDomInteractiveTime | Float | False | The average time (in seconds), including the network time from users' locations to the site's server, the browser takes to parse the document and execute deferred and parser-inserted scripts. | ||
DomContentLoadedTime | Integer | False | The time (in milliseconds), including the network time from users' locations to the site's server, the browser takes to parse the document and execute deferred and parser-inserted scripts (DOMContentLoaded). When parsing of the document is finished, the Document Object Model (DOM) is ready, but the referenced style sheets, images, and subframes may not be finished loading. This is often the starting point of Javascript framework execution, e.g., JQuery's onready() callback. | ||
AvgDomContentLoadedTime | Float | False | The average time (in seconds) the browser takes to parse the document. | ||
DomLatencyMetricsSample | Integer | False | Sample set (or count) of pageviews used to calculate the averages for site speed DOM metrics. This metric is used to calculate ga:avgDomContentLoadedTime and ga:avgDomInteractiveTime. | ||
Screenviews | Integer | False | The total number of screenviews. | ||
UniqueScreenviews | Integer | False | The number of unique screen views. Screen views in different sessions are counted as separate screen views. | ||
ScreenviewsPerSession | Float | False | The average number of screenviews per session. | ||
TimeOnScreen | String | False | The time spent viewing the current screen. | ||
AvgScreenviewDuration | String | False | Average time (in seconds) users spent on a screen. | ||
TotalEvents | Integer | False | The total number of events for the profile, across all categories. | ||
UniqueDimensionCombinations | Integer | False | Unique Dimension Combinations counts the number of unique dimension-value combinations for each dimension in a report. This lets you build combined (concatenated) dimensions post-processing, which allows for more flexible reporting without having to update your tracking implementation or use additional custom-dimension slots. For more information, see https://support.google.com/analytics/answer/7084499. | ||
UniqueEvents | Integer | False | The number of unique events. Events in different sessions are counted as separate events. | ||
EventValue | Integer | False | Total value of events for the profile. | ||
AvgEventValue | Float | False | The average value of an event. | ||
SessionsWithEvent | Integer | False | The total number of sessions with events. | ||
EventsPerSessionWithEvent | Float | False | The average number of events per session with event. | ||
Transactions | Integer | False | The total number of transactions. | ||
TransactionsPerSession | Decimal | False | The average number of transactions in a session. | ||
TransactionRevenue | Decimal | False | The total sale revenue (excluding shipping and tax) of the transaction. | ||
RevenuePerTransaction | Decimal | False | The average revenue of an ecommerce transaction. | ||
TransactionRevenuePerSession | Decimal | False | Average transaction revenue for a session. | ||
TransactionShipping | Decimal | False | The total cost of shipping. | ||
TransactionTax | Decimal | False | Total tax for the transaction. | ||
TotalValue | Decimal | False | Total value for the property (including total revenue and total goal value). | ||
ItemQuantity | Integer | False | Total number of items purchased. For example, if users purchase 2 frisbees and 5 tennis balls, this will be 7. | ||
UniquePurchases | Integer | False | The number of product sets purchased. For example, if users purchase 2 frisbees and 5 tennis balls from the site, this will be 2. | ||
RevenuePerItem | Decimal | False | The average revenue per item. | ||
ItemRevenue | Decimal | False | The total revenue from purchased product items. | ||
ItemsPerPurchase | Float | False | The average quantity of this item (or group of items) sold per purchase. | ||
LocalTransactionRevenue | Decimal | False | Transaction revenue in local currency. | ||
LocalTransactionShipping | Decimal | False | Transaction shipping cost in local currency. | ||
LocalTransactionTax | Decimal | False | Transaction tax in local currency. | ||
LocalItemRevenue | Decimal | False | Product revenue in local currency. | ||
SocialInteractions | Integer | False | The total number of social interactions. | ||
UniqueSocialInteractions | Integer | False | The number of sessions during which the specified social action(s) occurred at least once. This is based on the the unique combination of socialInteractionNetwork, socialInteractionAction, and socialInteractionTarget. | ||
SocialInteractionsPerSession | Float | False | The number of social interactions per session. | ||
UserTimingValue | Integer | False | Total number of milliseconds for user timing. | ||
UserTimingSample | Integer | False | The number of hits sent for a particular userTimingCategory, userTimingLabel, or userTimingVariable. | ||
AvgUserTimingValue | Float | False | The average elapsed time. | ||
Exceptions | Integer | False | The number of exceptions sent to Google Analytics. | ||
ExceptionsPerScreenview | Decimal | False | The number of exceptions thrown divided by the number of screenviews. | ||
FatalExceptions | Integer | False | The number of exceptions where isFatal is set to true. | ||
FatalExceptionsPerScreenview | Decimal | False | The number of fatal exceptions thrown divided by the number of screenviews. | ||
DcmFloodlightQuantity | Integer | False | The number of DCM Floodlight conversions (Analytics 360 only). | ||
DcmFloodlightRevenue | Decimal | False | DCM Floodlight revenue (Analytics 360 only). | ||
AdsenseRevenue | Decimal | False | The total revenue from AdSense ads. | ||
AdsenseAdUnitsViewed | Integer | False | The number of AdSense ad units viewed (requires integration with AdSense). An ad unit is a set of ads displayed as a result of one piece of the AdSense ad code. For details, see https://support.google.com/adsense/answer/32715?hl=en. | ||
AdsenseAdsViewed | Integer | False | The number of AdSense ads viewed (requires integration with AdSense). Multiple ads can be displayed within an ad Unit. | ||
AdsenseAdsClicks | Integer | False | The number of times AdSense ads on the site were clicked (requires integration with AdSense). | ||
AdsensePageImpressions | Integer | False | The number of pageviews during which an AdSense ad was displayed (requires integration with AdSense). A page impression can have multiple ad Units. | ||
AdsenseCTR | Decimal | False | The percentage of page impressions resulted in a click on an AdSense ad (requires integration with AdSense). | ||
AdsenseECPM | Decimal | False | The estimated cost per thousand page impressions (requires integration with AdSense). It is the AdSense Revenue per 1,000 page impressions. | ||
AdsenseExits | Integer | False | The number of sessions ended due to a user clicking on an AdSense ad (requires integration with AdSense). | ||
AdsenseViewableImpressionPercent | Decimal | False | The percentage of viewable impressions (requires integration with AdSense). | ||
AdsenseCoverage | Decimal | False | The percentage of ad requests that returned at least one ad (requires integration with AdSense). | ||
TotalPublisherImpressions | Integer | False | An ad impression is reported whenever an individual ad is displayed on the website. For example, if a page with two ad units is viewed once, we'll display two impressions. | ||
TotalPublisherCoverage | Decimal | False | Coverage is the percentage of ad requests that returned at least one ad. Generally, coverage can help you identify sites where the publisher account (AdSense, AdX, DFP) isn't able to provide targeted ads. (Ad Impressions / Total Ad Requests) * 100 | ||
TotalPublisherMonetizedPageviews | Integer | False | This measures the total number of pageviews on the property that were shown with an ad from one of the linked publisher accounts (AdSense, AdX, DFP). Note that a single page can have multiple ad units. | ||
TotalPublisherImpressionsPerSession | Float | False | The ratio of linked publisher account (AdSense, AdX, DFP) ad impressions to Analytics sessions (Ad Impressions / Analytics Sessions). | ||
TotalPublisherViewableImpressionsPercent | Decimal | False | The percentage of viewable ad impressions. An impression is considered a viewable impression when it has appeared within users' browsers and has the opportunity to be seen. | ||
TotalPublisherClicks | Integer | False | The number of times ads from a linked publisher account (AdSense, AdX, DFP) were clicked on the site. | ||
TotalPublisherCTR | Decimal | False | The percentage of pageviews that resulted in a click on a linked publisher account (AdSense, AdX, DFP) ad. | ||
TotalPublisherRevenue | Decimal | False | The total estimated revenue from all linked publisher account (AdSense, AdX, DFP) ads. | ||
TotalPublisherRevenuePer1000Sessions | Decimal | False | The total estimated revenue from all linked publisher accounts (AdSense, AdX, DFP) per 1,000 Analytics sessions. | ||
TotalPublisherECPM | Decimal | False | The effective cost per thousand pageviews. It is the total estimated revenue from all linked publisher accounts (AdSense, AdX, DFP) per 1,000 pageviews. | ||
AdxImpressions | Integer | False | True | An Ad Exchange ad impression is reported whenever an individual ad is displayed on the website. For example, if a page with two ad units is viewed once, we'll display two impressions. | |
AdxCoverage | Decimal | False | True | Coverage is the percentage of ad requests that returned at least one ad. Generally, coverage can help identify sites where the Ad Exchange account isn't able to provide targeted ads. (Ad Impressions / Total Ad Requests) * 100 | |
AdxMonetizedPageviews | Integer | False | This measures the total number of pageviews on the property that were shown with an ad from the linked Ad Exchange account. Note that a single page can have multiple ad units. | ||
AdxImpressionsPerSession | Float | False | The ratio of Ad Exchange ad impressions to Analytics sessions (Ad Impressions / Analytics Sessions). | ||
AdxViewableImpressionsPercent | Decimal | False | The percentage of viewable ad impressions. An impression is considered a viewable impression when it has appeared within users' browsers and has the opportunity to be seen. | ||
AdxClicks | Integer | False | True | The number of times AdX ads were clicked on the site. | |
AdxCTR | Decimal | False | True | The percentage of pageviews that resulted in a click on an Ad Exchange ad. | |
AdxRevenue | Decimal | False | True | The total estimated revenue from Ad Exchange ads. | |
AdxRevenuePer1000Sessions | Decimal | False | True | The total estimated revenue from Ad Exchange ads per 1,000 Analytics sessions. Note that this metric is based on sessions to the site, not on ad impressions. | |
AdxECPM | Decimal | False | The effective cost per thousand pageviews. It is the Ad Exchange revenue per 1,000 pageviews. | ||
DfpImpressions | Integer | False | A DFP ad impression is reported whenever an individual ad is displayed on the website. For example, if a page with two ad units is viewed once, we'll display two impressions (DFP linking enabled and Hide DFP Revenue not enabled). | ||
DfpCoverage | Decimal | False | Coverage is the percentage of ad requests that returned at least one ad. Generally, coverage can help identify sites where the DFP account isn't able to provide targeted ads. (Ad Impressions / Total Ad Requests) * 100 (DFP linking enabled and Hide DFP Revenue not enabled). | ||
DfpMonetizedPageviews | Integer | False | This measures the total number of pageviews on the property that were shown with an ad from the linked DFP account. Note that a single page can have multiple ad units (DFP linking enabled and Hide DFP Revenue not enabled). | ||
DfpImpressionsPerSession | Float | False | The ratio of DFP ad impressions to Analytics sessions (Ad Impressions / Analytics Sessions) (DFP linking enabled and Hide DFP Revenue not enabled). | ||
DfpViewableImpressionsPercent | Decimal | False | The percentage of viewable ad impressions. An impression is considered a viewable impression when it has appeared within users' browsers and has the opportunity to be seen (DFP linking enabled and Hide DFP Revenue not enabled). | ||
DfpClicks | Integer | False | The number of times DFP ads were clicked on the site (DFP linking enabled and Hide DFP Revenue not enabled). | ||
DfpCTR | Decimal | False | The percentage of pageviews that resulted in a click on an DFP ad (DFP linking enabled and Hide DFP Revenue not enabled). | ||
DfpRevenue | Decimal | False | DFP revenue is an estimate of the total ad revenue based on served impressions (DFP linking enabled and Hide DFP Revenue not enabled). | ||
DfpRevenuePer1000Sessions | Decimal | False | The total estimated revenue from DFP ads per 1,000 Analytics sessions. Note that this metric is based on sessions to the site, not on ad impressions (DFP linking enabled and Hide DFP Revenue not enabled). | ||
DfpECPM | Decimal | False | The effective cost per thousand pageviews. It is the DFP revenue per 1,000 pageviews (DFP linking enabled and Hide DFP Revenue not enabled). | ||
BackfillImpressions | Integer | False | Backfill Impressions is the sum of all AdSense or Ad Exchance ad impressions served as backfill through DFP. An ad impression is reported whenever an individual ad is displayed on the website. For example, if a page with two ad units is viewed once, we'll display two impressions (DFP linking enabled and Hide DFP Revenue not enabled). | ||
BackfillCoverage | Decimal | False | Backfill Coverage is the percentage of backfill ad requests that returned at least one ad. Generally, coverage can help identify sites where the publisher account isn't able to provide targeted ads. (Ad Impressions / Total Ad Requests) * 100. If both AdSense and Ad Exchange are providing backfill ads, this metric is the weighted average of the two backfill accounts (DFP linking enabled and Hide DFP Revenue not enabled). | ||
BackfillMonetizedPageviews | Integer | False | This measures the total number of pageviews on the property that were shown with at least one ad from the linked backfill account(s). Note that a single monetized pageview can include multiple ad impressions (DFP linking enabled and Hide DFP Revenue not enabled). | ||
BackfillImpressionsPerSession | Float | False | The ratio of backfill ad impressions to Analytics sessions (Ad Impressions / Analytics Sessions). If both AdSense and Ad Exchange are providing backfill ads, this metric is the sum of the two backfill accounts (DFP linking enabled and Hide DFP Revenue not enabled). | ||
BackfillViewableImpressionsPercent | Decimal | False | The percentage of backfill ad impressions that were viewable. An impression is considered a viewable impression when it has appeared within the users' browsers and had the opportunity to be seen. If AdSense and Ad Exchange are both providing backfill ads, this metric is the weighted average of the two backfill accounts (DFP linking enabled and Hide DFP Revenue not enabled). | ||
BackfillClicks | Integer | False | The number of times backfill ads were clicked on the site. If AdSense and Ad Exchange are both providing backfill ads, this metric is the sum of the two backfill accounts (DFP linking enabled and Hide DFP Revenue not enabled). | ||
BackfillCTR | Decimal | False | The percentage of backfill impressions that resulted in a click on an ad. If AdSense and Ad Exchange are both providing backfill ads, this metric is the weighted average of the two backfill accounts (DFP linking enabled and Hide DFP Revenue not enabled). | ||
BackfillRevenue | Decimal | False | The total estimated revenue from backfill ads. If AdSense and Ad Exchange are both providing backfill ads, this metric is the sum of the two backfill accounts (DFP linking enabled and Hide DFP Revenue not enabled). | ||
BackfillRevenuePer1000Sessions | Decimal | False | The total estimated revenue from backfill ads per 1,000 Analytics sessions. Note that this metric is based on sessions to the site and not ad impressions. If both AdSense and Ad Exchange are providing backfill ads, this metric is the sum of the two backfill accounts (DFP linking enabled and Hide DFP Revenue not enabled). | ||
BackfillECPM | Decimal | False | The effective cost per thousand pageviews. It is the DFP Backfill Revenue per 1,000 pageviews. If both AdSense and Ad Exchange are providing backfill ads, this metric is the sum of the two backfill accounts (DFP linking enabled and Hide DFP Revenue not enabled). | ||
BuyToDetailRate | Decimal | False | Unique purchases divided by views of product detail pages (Enhanced Ecommerce). | ||
CartToDetailRate | Decimal | False | Product adds divided by views of product details (Enhanced Ecommerce). | ||
CohortActiveUsers | Integer | False | This metric is relevant in the context of ga:cohortNthDay/ga:cohortNthWeek/ga:cohortNthMonth. It indicates the number of users in the cohort who are active in the time window corresponding to the cohort nth day/week/month. For example, for ga:cohortNthWeek = 1, number of users (in the cohort) who are active in week 1. If a request doesn't have any of ga:cohortNthDay/ga:cohortNthWeek/ga:cohortNthMonth, this metric will have the same value as ga:cohortTotalUsers. | ||
CohortAppviewsPerUser | Float | False | App views per user for a cohort. | ||
CohortAppviewsPerUserWithLifetimeCriteria | Float | False | App views per user for the acquisition dimension for a cohort. | ||
CohortGoalCompletionsPerUser | Float | False | Goal completions per user for the acquisition dimension for a cohort. | ||
CohortGoalCompletionsPerUserWithLifetimeCriteria | Float | False | Goal completions per user for a cohort. | ||
CohortPageviewsPerUser | Float | False | Pageviews per user for a cohort. | ||
CohortPageviewsPerUserWithLifetimeCriteria | Float | False | Pageviews per user for the acquisition dimension for a cohort. | ||
CohortRetentionRate | Decimal | False | Cohort retention rate. | ||
CohortRevenuePerUser | Decimal | False | Revenue per user for a cohort. | ||
CohortRevenuePerUserWithLifetimeCriteria | Decimal | False | Revenue per user for the acquisition dimension for a cohort. | ||
CohortSessionDurationPerUser | String | False | Session duration per user for a cohort. | ||
CohortSessionDurationPerUserWithLifetimeCriteria | String | False | Session duration per user for the acquisition dimension for a cohort. | ||
CohortSessionsPerUser | Float | False | Sessions per user for a cohort. | ||
CohortSessionsPerUserWithLifetimeCriteria | Float | False | Sessions per user for the acquisition dimension for a cohort. | ||
CohortTotalUsers | Integer | False | Number of users belonging to the cohort, also known as cohort size. | ||
CohortTotalUsersWithLifetimeCriteria | Integer | False | This is relevant in the context of a request which has the dimensions ga:acquisitionTrafficChannel/ga:acquisitionSource/ga:acquisitionMedium/ga:acquisitionCampaign. It represents the number of users in the cohorts who are acquired through the current channel/source/medium/campaign. For example, for ga:acquisitionTrafficChannel=Direct, it represents the number users in the cohort, who were acquired directly. If none of these mentioned dimensions are present, then its value is equal to ga:cohortTotalUsers. | ||
DbmCPA | Decimal | False | DBM Revenue eCPA (Analytics 360 only, requires integration with DBM). | ||
DbmCPC | Decimal | False | DBM Revenue eCPC (Analytics 360 only, requires integration with DBM). | ||
DbmCPM | Decimal | False | DBM Revenue eCPM (Analytics 360 only, requires integration with DBM). | ||
DbmCTR | Decimal | False | DBM CTR (Analytics 360 only, requires integration with DBM). | ||
DbmClicks | Integer | False | DBM Total Clicks (Analytics 360 only, requires integration with DBM). | ||
DbmConversions | Integer | False | DBM Total Conversions (Analytics 360 only, requires integration with DBM). | ||
DbmCost | Decimal | False | DBM Cost (Analytics 360 only, requires integration with DBM). | ||
DbmImpressions | Integer | False | DBM Total Impressions (Analytics 360 only, requires integration with DBM). | ||
DbmROAS | Decimal | False | DBM ROAS (Analytics 360 only, requires integration with DBM). | ||
DcmCPC | Decimal | False | DCM Cost Per Click (Analytics 360 only). | ||
DcmCTR | Decimal | False | DCM Click Through Rate (Analytics 360 only). | ||
DcmClicks | Integer | False | DCM Total Clicks (Analytics 360 only). | ||
DcmCost | Decimal | False | DCM Total Cost (Analytics 360 only). | ||
DcmImpressions | Integer | False | DCM Total Impressions (Analytics 360 only). | ||
DcmROAS | Decimal | False | DCM Return On Ad Spend (ROAS) (Analytics 360 only). | ||
DcmRPC | Decimal | False | DCM Revenue Per Click (Analytics 360 only). | ||
DsCPC | Decimal | False | DS Cost to advertiser per click (Analytics 360 only, requires integration with DS). | ||
DsCTR | Decimal | False | DS Click Through Rate (Analytics 360 only, requires integration with DS). | ||
DsClicks | Integer | False | DS Clicks (Analytics 360 only, requires integration with DS). | ||
DsCost | Decimal | False | DS Cost (Analytics 360 only, requires integration with DS). | ||
DsImpressions | Integer | False | DS Impressions (Analytics 360 only, requires integration with DS). | ||
DsProfit | Decimal | False | DS Profit (Analytics 360 only, requires integration with DS). | ||
DsReturnOnAdSpend | Decimal | False | DS Return On Ad Spend (Analytics 360 only, requires integration with DS). | ||
DsRevenuePerClick | Decimal | False | DS Revenue Per Click (Analytics 360 only, requires integration with DS). | ||
Hits | Integer | False | Total number of hits for the view (profile). This metric sums all hit types, including pageview, custom event, ecommerce, and other types. Because this metric is based on the view (profile), not on the property, it is not the same as the property's hit volume. | ||
InternalPromotionCTR | Decimal | False | The rate at which users clicked through to view the internal promotion (ga:internalPromotionClicks / ga:internalPromotionViews) - (Enhanced Ecommerce). | ||
InternalPromotionClicks | Integer | False | The number of clicks on an internal promotion (Enhanced Ecommerce). | ||
InternalPromotionViews | Integer | False | The number of views of an internal promotion (Enhanced Ecommerce). | ||
LocalProductRefundAmount | Decimal | False | Refund amount in local currency for a given product (Enhanced Ecommerce). | ||
LocalRefundAmount | Decimal | False | Total refund amount in local currency for the transaction (Enhanced Ecommerce). | ||
ProductAddsToCart | Integer | False | Number of times the product was added to the shopping cart (Enhanced Ecommerce). | ||
ProductCheckouts | Integer | False | Number of times the product was included in the check-out process (Enhanced Ecommerce). | ||
ProductDetailViews | Integer | False | Number of times users viewed the product-detail page (Enhanced Ecommerce). | ||
ProductListCTR | Decimal | False | The rate at which users clicked through on the product in a product list (ga:productListClicks / ga:productListViews) - (Enhanced Ecommerce). | ||
ProductListClicks | Integer | False | Number of times users clicked the product when it appeared in the product list (Enhanced Ecommerce). | ||
ProductListViews | Integer | False | Number of times the product appeared in a product list (Enhanced Ecommerce). | ||
ProductRefundAmount | Decimal | False | Total refund amount associated with the product (Enhanced Ecommerce). | ||
ProductRefunds | Integer | False | Number of times a refund was issued for the product (Enhanced Ecommerce). | ||
ProductRemovesFromCart | Integer | False | Number of times the product was removed from the shopping cart (Enhanced Ecommerce). | ||
ProductRevenuePerPurchase | Decimal | False | Average product revenue per purchase (commonly used with Product Coupon Code) (ga:itemRevenue / ga:uniquePurchases) - (Enhanced Ecommerce). | ||
QuantityAddedToCart | Integer | False | Number of product units added to the shopping cart (Enhanced Ecommerce). | ||
QuantityCheckedOut | Integer | False | Number of product units included in check out (Enhanced Ecommerce). | ||
QuantityRefunded | Integer | False | Number of product units refunded (Enhanced Ecommerce). | ||
QuantityRemovedFromCart | Integer | False | Number of product units removed from a shopping cart (Enhanced Ecommerce). | ||
RefundAmount | Decimal | False | Currency amount refunded for a transaction (Enhanced Ecommerce). | ||
RevenuePerUser | Decimal | False | The total sale revenue (excluding shipping and tax) of the transaction divided by the total number of users. | ||
SessionsPerUser | Float | False | The total number of sessions divided by the total number of users. | ||
TotalRefunds | Integer | False | Number of refunds that have been issued (Enhanced Ecommerce). | ||
TransactionsPerUser | Float | False | Total number of transactions divided by total number of users. | ||
Metric1 | Integer | False | The value of the requested custom metric-01. | ||
Metric2 | Integer | False | The value of the requested custom metric-02. | ||
Metric3 | Integer | False | The value of the requested custom metric-03. | ||
Metric4 | Integer | False | The value of the requested custom metric-04. | ||
Metric5 | Integer | False | The value of the requested custom metric-05. | ||
Metric6 | Integer | False | The value of the requested custom metric-06. | ||
Metric7 | Integer | False | The value of the requested custom metric-07. | ||
Metric8 | Integer | False | The value of the requested custom metric-08. | ||
Metric9 | Integer | False | The value of the requested custom metric-09. | ||
Metric10 | Integer | False | The value of the requested custom metric-10. | ||
Metric11 | Integer | False | The value of the requested custom metric-11. | ||
Metric12 | Integer | False | The value of the requested custom metric-12. | ||
Metric13 | Integer | False | The value of the requested custom metric-13. | ||
Metric14 | Integer | False | The value of the requested custom metric-14. | ||
Metric15 | Integer | False | The value of the requested custom metric-15. | ||
Metric16 | Integer | False | The value of the requested custom metric-16. | ||
Metric17 | Integer | False | The value of the requested custom metric-17. | ||
Metric18 | Integer | False | The value of the requested custom metric-18. | ||
Metric19 | Integer | False | The value of the requested custom metric-19. | ||
Metric20 | Integer | False | The value of the requested custom metric-20. | ||
StartDate | String | Start date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo). | |||
EndDate | String | End date for fetching Analytics data. Either a date string or a relative date (e.g., today, yesterday, or #daysAgo). | |||
Dimensions | String | A comma-separated list of dimensions to retrieve in addition to the columns defined in the schema. Set to empty string to retrieve no dimensions. | |||
Metrics | String | A comma-separated list of metrics to retrieve in addition to the columns defined in the schema. | |||
CohortTypes | String | Available only when using the V4 API. A comma-separated list of cohort types. The default value is FIRST_VISIT_DATE | |||
CohortStartDates | Date | Available only when using the V4 API. A comma-separated list of cohort start dates. | |||
CohortEndDates | Date | Available only when using the V4 API. A comma-separated list of cohort end dates. | |||
SamplesReadCounts | String | A comma-separated list of samples read counts when the response data is sampled. | |||
SamplingSpaceSizes | String | A comma-separated list of samples space sizes counts when the response data is sampled. | |||
Profile | Integer | The Profile Id or website URL to retrieve data from. |
Pseudo-Columns
Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.
Name | Type | Description |
Segments | String | Segments the data returned for your request. Either a SegmentId or a custom segment. |