FireDAC Components for Google Analytics

Build 23.0.8804

EcommPurchasesItemCategoryReport

A predefined view that retrieves Ecommerce purchase item category data.

Select

The component uses the Google Analytics API to process WHERE clause conditions built with the following columns and operators:

  • PropertyId supports the following operator: =
  • ItemCategory supports the following operator: =
  • Date supports the following operators: =,>=,<=,<,>

For example, the following queries are processed server-side:

SELECT * FROM EcommPurchasesItemCategoryReport WHERE PropertyId = 342020667
SELECT * FROM EcommPurchasesItemCategoryReport WHERE ItemCategory = 'Apparel' 
SELECT * FROM EcommPurchasesItemCategoryReport WHERE PropertyId = 342020667  AND ItemCategory = 'Apparel' AND Date = '01/05/2023'
SELECT * FROM EcommPurchasesItemCategoryReport WHERE Date = '01/05/2023' 
SELECT * FROM EcommPurchasesItemCategoryReport WHERE Date >= '01/01/2022' AND <= '01/05/2023'
SELECT * FROM EcommPurchasesItemCategoryReport WHERE Date >= '01/01/2022'
SELECT * FROM EcommPurchasesItemCategoryReport WHERE Date <= '01/01/2022'
SELECT * FROM EcommPurchasesItemCategoryReport WHERE Date >  '01/01/2022'
SELECT * FROM EcommPurchasesItemCategoryReport WHERE Date < '01/01/2022'
The rest of the filter is executed client-side in the component.

Columns

Name Type Dimension DefaultMetric DefaultDimension Description
ItemCategory String True True A Hierarchical category in which the item is classified. For example, in Apparel/Mens/Summer/Shirts/T-shirts, Apparel is the item category.
Date Date True True The date of the session formatted as YYYYMMDD.
ItemsAddedToCart Integer False True The number of times users added items to their shopping carts. Since AddToCarts is not compatible with item-scoped dimensions, this is the replacement for the AddToCarts metric.
CartToViewRate Integer False True The number of users who added a product(s) to their cart divided by the number of users who viewed the same product(s).
EcommercePurchases Integer False The number of times users completed a purchase. This metric is not compatible with item-scoped dimensions.
PurchaseToViewRate Decimal False True The total cost of shipping.
ItemsPurchased Decimal False True The total amount of tax. The ItemPurchaseQuantity metric has been renamed to this metric.
ItemRevenue Decimal False True The total revenue from items only. Item revenue is the product of its price and quantity.
ItemsViewed Integer False True The number of units viewed for a single item. This metric counts the quantity of items in 'view_item' events.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

Name Type Description
PropertyId String The Property Id value to be used when querying this table.

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Build 23.0.8804