Claude Desktop connects to Mailchimp through the CData MCP Server for Mailchimp using the Model Context Protocol (MCP).

When you launch Claude, it automatically detects MCP connections registered during setup. These connections are created and saved using the MCP Configuration Tool, which is installed with the MCP Server.

Each saved connection is recognized by Claude and can be referenced by name when asking questions.

Installing Claude

Claude Desktop is a standalone application that enables natural language querying across supported data sources using the Model Context Protocol (MCP).

To connect to Mailchimp via MCP, you first need to install the Claude Desktop application.

You can download the latest version from the official Claude Download Page.

After installing Claude Desktop, you can configure your MCP connection using the CData MCP Driver for Mailchimp.

How Claude Uses the Server

When you ask Claude a question, it launches the corresponding MCP Server connection, reads the available tool descriptions provided by the connector, and generates a secure query in the background.

There is no need to write SQL or teach Claude how to query your data. Each tool is self-describing, and Claude consumes those descriptions to determine how to retrieve the right information.

Example Prompts

After setup, you can ask Claude natural-language questions like:

• "How did my last email campaign perform?"
• "Which campaign had the highest bounce rate last quarter?"
• "Which subject lines had the best performance over the past year?"
• "How many active subscribers do I currently have?"
• "Show me the number of new subscribers gained each month over the past year."
• "Which email list has the highest engagement rate?"
• "List unsubscribed users in the past 30 days and their reason for unsubscribing."
• "How has my average click-through rate changed month-over-month?"
• "How do engagement metrics compare between different audience segments?"
• "Which segments are most likely to click links in emails?"
• "What percentage of my email list is inactive?"
• "Which list has the highest unsubscribe rate?"

Claude securely executes the query using the MCP Server and responds using the live results from Mailchimp.