This report provides user activity statistics, sorted by province (includes Washington DC).

Table-Specific Information

SELECT Rules

User activity by province applies to U.S. states and the District of Columbia. You must set country==US in the filters parameter.

Video Reports:

Parameter	Rule	Values
Dimensions	Required	province
	Optional	creatorContentType
Metrics	Use 1 or more	views, redViews, estimatedMinutesWatched, estimatedRedMinutesWatched, averageViewDuration, averageViewPercentage, annotationClickThroughRate, annotationCloseRate, annotationImpressions, annotationClickableImpressions, annotationClosableImpressions, annotationClicks, annotationCloses, cardClickRate, cardTeaserClickRate, cardImpressions, cardTeaserImpressions, cardClicks, cardTeaserClicks
Filters	Required	country==US
	Use 0 or 1	video, group

Playlist Reports:

This report provides playlist activity statistics for US states and Washington DC. Include country==US in the filters parameter.

Parameter	Rule	Values
Dimensions	Required	province
	Use 0 or more	subscribedStatus, youtubeProduct
Metrics	Use 1 or more	views, redViews, estimatedMinutesWatched, estimatedRedMinutesWatched, averageViewDuration, playlistStarts, viewsPerPlaylistStart, averageTimeInPlaylist
Filters	Required	isCurated = true; country==US
	Use 0 or 1	continent, subContinent
	Use 0 or 1	playlist, group
	Use 0 or more	subscribedStatus, youtubeProduct

Content Owner Reports:

Parameter	Rule	Values
Dimensions	Required	province
	Optional	creatorContentType
Metrics	Use 1 or more	views, redViews, estimatedMinutesWatched, estimatedRedMinutesWatched, averageViewDuration, averageViewPercentage, annotationClickThroughRate, annotationCloseRate, annotationImpressions, annotationClickableImpressions, annotationClosableImpressions, annotationClicks, annotationCloses, cardClickRate, cardTeaserClickRate, cardImpressions, cardTeaserImpressions, cardClicks, cardTeaserClicks
Filters	Use exactly 1	video, channel, group, or a supported combination of uploaderType and claimedStatus
	Required	country==US

Content Owner Playlist Reports:

Parameter	Rule	Values
Dimensions	Required	province
	Use 0 or more	subscribedStatus, youtubeProduct
Metrics	Use 1 or more	estimatedMinutesWatched, estimatedRedMinutesWatched, averageViewDuration, playlistStarts, viewsPerPlaylistStart, averageTimeInPlaylist
Filters	Required	isCurated = true; country==US
	Use 0 or 1	playlist, channel, group
	Use 0 or more	subscribedStatus, youtubeProduct

Columns

Name	Type	Dimension	DefaultMetric	DefaultDimension	Description
Province	String	True		True	The U.S. state or territory associated with the metrics in the report row. The dimension value is an ISO 3166-2 code that identifies a U.S. state or the District of Columbia, such as US-MI (Michigan) or US-TX (Texas). The province code US-ZZ is used to report metrics for which YouTube could not identify the associated U.S. state. If the Province column is specified, Country must be set to US in the WHERE clause.
CreatorContentType	String	True			This dimension identifies the type of content associated with the user activity metrics in the data row. The allowed values are LIVE_STREAM, SHORTS, STORY, VIDEO_ON_DEMAND, UNSPECIFIED.
Views	Double		True		The number of times that a video was viewed. In a playlist report, the metric indicates the number of times that a video was viewed in the context of a playlist.
RedViews	Double				The number of times that a video was viewed by YouTube Premium (previously known as YouTube Red) members.
EstimatedMinutesWatched	Double				The number of minutes that users watched videos for the specified channel, content owner, video, or playlist.
EstimatedRedMinutesWatched	Double				The number of minutes that YouTube Premium (previously known as YouTube Red) members watched a video.
AverageViewDuration	Double				The average length, in seconds, of video playbacks. As of December 13, 2021, this metric excludes looping clips traffic. In a playlist report, the metric indicates the average length, in seconds, of video playbacks that occurred in the context of a playlist.
AverageViewPercentage	Double				The average percentage of a video watched during a video playback.
AnnotationClickThroughRate	Double				The ratio of annotations that viewers clicked to the total number of clickable annotation impressions.
AnnotationCloseRate	Double				The ratio of annotations that viewers closed to the total number of annotation impressions.
AnnotationImpressions	Double				The total number of annotation impressions.
AnnotationClickableImpressions	Double				The number of annotations that appeared and could be clicked.
AnnotationClosableImpressions	Double				The number of annotations that appeared and could be closed.
AnnotationClicks	Double				The number of clicked annotations.
AnnotationCloses	Double				The number of closed annotations.
CardClickRate	Double				The click-through-rate for cards, which is calculated as the ratio of card clicks to card impressions.
CardTeaserClickRate	Double				The click-through-rate for card teasers, which is calculated as the ratio of clicks on card teasers to the total number of card teaser impressions.
CardImpressions	Double				The number of times cards were displayed. When the card panel is opened, a card impression is logged for each of the video's cards.
CardTeaserImpressions	Double				The number of times that card teasers were displayed. A video view can generate multiple teaser impressions.
CardClicks	Double				The number of times that cards were clicked.
CardTeaserClicks	Double				The number of clicks on card teasers. Card icon clicks are attributed to the last teaser displayed to the user.
Country	String				The country associated with the metrics in the report row. The dimension value is a two-letter ISO-3166-1 country code, such as US, CN (China), or FR (France). The country code ZZ is used to report metrics for which YouTube could not identify the associated country.
Video	String	True			The Id of a YouTube video.
Playlist	String				The Id of a YouTube playlist.
Group	String				(filter only) The Id of a YouTube Analytics group.
Channel	String				(only used in content owner reports) The Id for a YouTube channel. The channel dimension is frequently used in content owner reports because those reports typically aggregate data for multiple channels.
StartDate	Date				Start date for fetching Analytics data.
EndDate	Date				End date for fetching Analytics data.

Pseudocolumns

Pseudocolumn fields are used in the WHERE clause of SELECT statements and offer more granular control over the data returned from the data source.

Name	Type	Description
Segments	String	Segments the data returned for your request. Either a SegmentId or a custom segment.