ODBC Driver for Google Ad Manager

Build 24.0.9060

SalesReport

A template sales report.

Select

Represents a report job that will be run to retrieve performance and statistics information about sales. By default, the report will retrieve data for the last month. Specify StartDate and EndDate to run the report on the desired time period. For example:

SELECT * FROM [SalesReport] WHERE StartDate = '01-01-2018' AND EndDate = '01-02-2018'

Columns

Name Type Description
SalesPersonId String Breaks down reporting data by salesperson User.id.
SalesPersonName String Breaks down reporting data by salesperson.
AdServerImpressions Long The number of impressions delivered by the ad server.
AdServerCpmAndCpcRevenue Long The CPM and CPC revenue earned, calculated in publisher currency, for the ads delivered by the ad server.
AdServerWithoutCpdAverageEcpm Long The average estimated cost-per-thousand-impressions earned from the CPM and CPC ads delivered by the ad server.

Pseudo-Columns

Pseudo column fields are used in the WHERE clause of SELECT statements and offer a more granular control over the tuples that are returned from the data source.

Name Type Description
EndDate Date The end date of the custom date range. The end date cannot be later than today's date.
StartDate Date The start date of the custom date range. The start date must be earlier than or the same as the end date.
DateRangeType String The period of time for which the reporting data is being generated. Supported values are: TODAY, YESTERDAY, LAST_WEEK, LAST_MONTH, LAST_3_MONTHS, REACH_LIFETIME, CUSTOM_DATE, NEXT_DAY, NEXT_90_DAYS, NEXT_WEEK, NEXT_MONTH, CURRENT_AND_NEXT_MONTH, NEXT_QUARTER, NEXT_3_MONTHS, NEXT_12_MONTHS. In order to define custom time periods, set this to CUSTOM_DATE.

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Build 24.0.9060