CData Tableau Connector for Salesforce Marketing Cloud
The CData Tableau Connector for Salesforce Marketing Cloud offers self-service integration with Tableau. The connector facilitates live access to Salesforce Marketing Cloud data in Tableau using the connection window. The connector also provides direct querying to visualize and analyze Salesforce Marketing Cloud data.
Note that you must have Tableau 2020.3 or greater installed as well as an up-to-date version of Java. For older versions of Tableau, the CData ODBC Driver for Salesforce Marketing Cloud or the CData JDBC Driver for Salesforce Marketing Cloud can serve as an alternative means of connecting to Salesforce Marketing Cloud data in Tableau.
See Getting Started for a guide to create a Salesforce Marketing Cloud Data Source in Tableau. The guide will walk you through Installing the Connector and then Configuring a Connection via the connection builder.
Once a connection has been configured, see Getting Data to set up a data source that offers live connectivity to Salesforce Marketing Cloud.
Using the Connector
Refer to Visualizing Data to create and work with Tableau visualizations.
See Defining Custom Views to construct virtual tables whose contents are determined by a pre-configured query, which will then be discovered among existing table metadata.
See Data Model for information on the available database objects and how to use SQL to work with Salesforce Marketing Cloud APIs. This section provides more detailed information on querying specific Salesforce Marketing Cloud entities.
Connection String Options
The Connection properties describe the various options that can be used to establish a connection.